Описание: Highly Effective Marketing Analytics infuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics.The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics. Highly Effective Marketing Analytics is a highly practical and pragmatic how-to book.The author illustrates step by step many innovative, practical, and cost-effective methodologies to solving the most challenging real-world problems facing marketers in today’s highly competitive omnichannel environment.
Автор: Argote Cusi Milenka Linneth, Parra Bernal Leуn Darнo Название: Global Entrepreneurship Analytics: Using GEM Data ISBN: 0367542099 ISBN-13(EAN): 9780367542092 Издательство: Taylor&Francis Рейтинг: Цена: 3367.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This innovative book proposes new methodologies for the measurement of entrepreneurship by applying techniques of demography, engineering, mathematics and statistics. This book will be of value to students at an advanced level, academics, and researchers in the fields of Entrepreneurship, Business analytics and Research Methodology.
Автор: Pethuru Raj; Anupama Raman; Dhivya Nagaraj; Siddha Название: High-Performance Big-Data Analytics ISBN: 3319207431 ISBN-13(EAN): 9783319207438 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a detailed review of high-performance computing infrastructures for next-generation big data and fast data analytics. describes the network infrastructure requirements for effective transfer of big data, and the storage infrastructure requirements of applications which generate big data;
Автор: S. Finlay Название: Predictive Analytics, Data Mining and Big Data ISBN: 1349478687 ISBN-13(EAN): 9781349478682 Издательство: Springer Рейтинг: Цена: 4890.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations.
Название: Applied big data analytics in operations management / ISBN: 1522508864 ISBN-13(EAN): 9781522508861 Издательство: Turpin Рейтинг: Цена: 23654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Operations management is a tool by which companies can effectively meet customers’ needs using the least amount of resources necessary. With the emergence of sensors and smart metering, big data is becoming an intrinsic part of modern operations management.Applied Big Data Analytics in Operations Management enumerates the challenges and creative solutions and tools to apply when using big data in operations management. Outlining revolutionary concepts and applications that help businesses predict customer behavior along with applications of artificial neural networks, predictive analytics, and opinion mining on business management, this comprehensive publication is ideal for IT professionals, software engineers, business professionals, managers, and students of management.
This book provides a comprehensive picture of fog computing technology, including of fog architectures, latency aware application management issues with real time requirements, security and privacy issues and fog analytics, in wide ranging application scenarios such as M2M device communication, smart homes, smart vehicles, augmented reality and transportation management.
This book explores the research issues involved in the application of traditional shallow machine learning and deep learning techniques to big data analytics. It surveys global research advances in extending the conventional unsupervised or clustering algorithms, extending supervised and semi-supervised algorithms and association rule mining algorithms to big data Scenarios. Further it discusses the deep learning applications of big data analytics to fields of computer vision and speech processing, and describes applications such as semantic indexing and data tagging. Lastly it identifies 25 unsolved research problems and research directions in fog computing, as well as in the context of applying deep learning techniques to big data analytics, such as dimensionality reduction in high-dimensional data and improved formulation of data abstractions along with possible directions for their solutions.
Автор: Richards, Gregory Название: Big Data and Analytics Applications in Government ISBN: 103247663X ISBN-13(EAN): 9781032476636 Издательство: Taylor&Francis Рейтинг: Цена: 6889.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Intezari, Ali Название: Wisdom, Analytics and Wicked Problems ISBN: 0367733056 ISBN-13(EAN): 9780367733056 Издательство: Taylor&Francis Рейтинг: Цена: 6736.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An evidence-based organizational framework for exceptional analytics team results The Analytics Lifecycle Toolkit provides managers with a practical manual for integrating data management and analytic technologies into their organization.
Автор: Parra Bernal, Leon Dario , Argote Cusi, Milenka L Название: Global Entrepreneurship Analytics ISBN: 0367321173 ISBN-13(EAN): 9780367321178 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This innovative book proposes new methodologies for the measurement of entrepreneurship by applying techniques of demography, engineering, mathematics and statistics. This book will be of value to students at an advanced level, academics, and researchers in the fields of Entrepreneurship, Business analytics and Research Methodology.
Автор: Pethuru Raj; Anupama Raman; Dhivya Nagaraj; Siddha Название: High-Performance Big-Data Analytics ISBN: 3319363247 ISBN-13(EAN): 9783319363240 Издательство: Springer Рейтинг: Цена: 13275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a detailed review of high-performance computing infrastructures for next-generation big data and fast data analytics. describes the network infrastructure requirements for effective transfer of big data, and the storage infrastructure requirements of applications which generate big data;
Автор: Sanjay Madria; Takahiro Hara Название: Big Data Analytics and Knowledge Discovery ISBN: 3319227289 ISBN-13(EAN): 9783319227283 Издательство: Springer Рейтинг: Цена: 7826.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book constitutes the refereed proceedings of the 17th International Conference on Data Warehousing and Knowledge Discovery, DaWaK 2015, held in Valencia, Spain, September 2015. The 31 revised full papers presented were carefully reviewed and selected from 90 submissions. data warehouses; applications of big data analysis;
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