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Data Analytics in Marketing, Entrepreneurship, and Innovation, 


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Цена: 7961.00р.
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При оформлении заказа до: 2025-07-28
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Название:  Data Analytics in Marketing, Entrepreneurship, and Innovation
ISBN: 9780367697648
Издательство: Taylor&Francis
Классификация:







ISBN-10: 0367697645
Обложка/Формат: Paperback
Страницы: 182
Вес: 0.35 кг.
Дата издания: 25.09.2023
Серия: Data analytics applications
Размер: 234 x 156
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Поставляется из: Европейский союз


Dark sides of the startup nation

Автор: Heilbrunn, Sibylle
Название: Dark sides of the startup nation
ISBN: 0367548909 ISBN-13(EAN): 9780367548902
Издательство: Taylor&Francis
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Цена: 19906.00 р.
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Описание: Dark Sides of the Startup Nation sheds light onto the problematic and sometimes contradictory myth that entrepreneurship is meritocratic and that neoliberal capitalism provides everyone with equal opportunities to succeed.

Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization

Название: Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization
ISBN: 0367706660 ISBN-13(EAN): 9780367706661
Издательство: Taylor&Francis
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Цена: 6430.00 р.
Наличие на складе: Поставка под заказ.

Global Entrepreneurship Analytics

Автор: Parra Bernal, Leon Dario , Argote Cusi, Milenka L
Название: Global Entrepreneurship Analytics
ISBN: 0367321173 ISBN-13(EAN): 9780367321178
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: This innovative book proposes new methodologies for the measurement of entrepreneurship by applying techniques of demography, engineering, mathematics and statistics. This book will be of value to students at an advanced level, academics, and researchers in the fields of Entrepreneurship, Business analytics and Research Methodology.

Global Entrepreneurship Analytics: Using GEM Data

Автор: Argote Cusi Milenka Linneth, Parra Bernal Leуn Darнo
Название: Global Entrepreneurship Analytics: Using GEM Data
ISBN: 0367542099 ISBN-13(EAN): 9780367542092
Издательство: Taylor&Francis
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Цена: 3367.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This innovative book proposes new methodologies for the measurement of entrepreneurship by applying techniques of demography, engineering, mathematics and statistics. This book will be of value to students at an advanced level, academics, and researchers in the fields of Entrepreneurship, Business analytics and Research Methodology.

Free Revealing

Автор: Oliver Alexy
Название: Free Revealing
ISBN: 3834914754 ISBN-13(EAN): 9783834914750
Издательство: Springer
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Цена: 10480.00 р.
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Описание: Over the last decade, the commercial world has more and more embraced open source software such as the Linux operating system. What started out as an ideological movement for "Free Software" and as a hobbyists' thing has largely turned into a ma- stream part of the IT industry. By 2008, even the long-time open source critic Microsoft has created two open source licenses, and it comes as little surprise when Google - leases the complete mobile operating system stack of its Android phone as open source. Yet, how exactly open source software and in particular the open source style of software development are integrated into commercial enterprises is far from being - derstood. Research into open source software and open innovation more broadly only just starts to address these issues. But these questions are of obvious importance for firms considering to launch or extend their open source engagement, and of academic interest to scholars studying open innovation processes.

Balancing Exploitation and Exploration

Автор: Patrick Schulze
Название: Balancing Exploitation and Exploration
ISBN: 3834920258 ISBN-13(EAN): 9783834920256
Издательство: Springer
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Цена: 13275.00 р.
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Описание: Within the last decades, an interesting economic phenomenon can be observed in many industries across the globe: companies that for many years had dominated their respective segments misjudged the potential of a new technology and, in consequence, missed an important innovation frequently resulting in fatal economic consequences. Just to give one example: KODAK lost its dominating position as it decided far too late to invest in digital photography, a radical innovation that completely changed the photo industry. Interestingly, like many other companies that have been subject to this phenomenon Kodak was considered to be excellently management and to possess well-designed customer processes. However, the factors driving the prosperity of an industry incumbent may at the same time trigger its economic decline. Contrary to "hungry" companies that believe disruptive innovations to be their opportunity to - shuffle the cards of the game, market leaders often seem to face serious difficulties in capitalizing on radical innovations.

Inter-Firm Collaboration

Автор: Prof. Dietmar Harhoff, Ph.D.; Carolin H?ussler
Название: Inter-Firm Collaboration
ISBN: 3824483335 ISBN-13(EAN): 9783824483334
Издательство: Springer
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Цена: 11179.00 р.
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Описание: The increasing number of inter-firm collaborations suggests that the collaborative mode of organizing transactions has become quite attractive in many industries. Today's firms increasingly operate in highly technology-and knowledge intensive areas where the sources of knowledge are located more diffusely. Moreover, globalization exposes firms to global competition, but also creates tremendous opportunities for exploiting technologies and competencies more fully than in the past. Carolin Haussler's dissertation acknowledges these new challenges and studies various aspects of collaborative arrangements. Among the questions addressed in her thesis are: Do inter-firm collaboration increase firm value? How do partners in a business alliance allocate control rights? Does contractual structure influence performance? Does the collaborative mode of organizing influence firm dynamics? In her dissertation, Carolin Haussler attempts to answer some of these questions. She uses quantitative econometric evidence and qualitative information from firms. In chapter 2, she presents an event study and analyzes stock market reactions to inter-firm collaboration announcements. The findings suggest that not all firms profit equally from inter firm collaboration. In chapter 3, Carolin Haussler addresses the problems emerging in asymmetrical partnerships, e.g. between large pharmaceutical firms and biotechnology startups. Using a unique dataset on inter-firm collaborations, Haussler finds that the assignment of control rights is mainly related to incentive issues and the bargaining position of firms."

Rethinking Innovation

Название: Rethinking Innovation
ISBN: 0415748186 ISBN-13(EAN): 9780415748186
Издательство: Taylor&Francis
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Цена: 20671.00 р.
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Описание: This book examines a wide variety of topics related to innovation, such as technology standards, team processes affecting innovation, and the interface between academia and industry. Its strength lies in the fact that innovation is discussed from both hard and `soft` (that is, the `people` side of innovation) perspectives.

Low Cost, Low-Tech Innovation

Автор: Vyas
Название: Low Cost, Low-Tech Innovation
ISBN: 0415818990 ISBN-13(EAN): 9780415818995
Издательство: Taylor&Francis
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Цена: 24499.00 р.
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Описание:

Like much of SMEs research, innovation studies of small enterprises have commenced later and are less numerous. The focus of such studies remains high-technology enterprises, which continue to attract both academic and popular interest, oblivious to the innovative endeavours of people in traditional low-tech industries.

This book attempts to address this imbalance through a comprehensive analysis of innovation in this largely neglected area. Based on case studies of seven small innovative food companies, this book presents an in-depth analysis of innovation in the Scottish food and drinks industry and unravels a lesser-known approach to effective low-cost product innovation, which is simple and economical, yet elegant and successful.

Using careful data collection and rigorous statistical testing, the analysis and findings in this book address a wide spectrum of interests: academics in business schools, policy makers in governments and executives and entrepreneurs in food and other low-technology sectors.

Innovation and Entrepreneurship

Автор: Carayannis Elias G.
Название: Innovation and Entrepreneurship
ISBN: 3319112414 ISBN-13(EAN): 9783319112411
Издательство: Springer
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Цена: 13974.00 р.
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Описание: Innovation and Entrepreneurship

Innovation Policy Challenges for the 21st Century

Название: Innovation Policy Challenges for the 21st Century
ISBN: 1138960594 ISBN-13(EAN): 9781138960596
Издательство: Taylor&Francis
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Цена: 8573.00 р.
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Описание:

As the economies of western countries move from primarily resource-based to knowledge-based, and trade liberalization limits what governments can do through direct action, the landscape of innovation is changing and policymakers must react accordingly. This exciting new book examines the challenges that policy makers face in responding to a new environment. The book addresses how governments are now seeking to drive innovation through new forms of R&D policies, through public procurement, skills development, entrepreneurship and innovation culture to name but a few of the approaches.

Innovation Policy Challenges for the 21st Century explores these and other contemporary issues in innovation, reviewing the state of the art literature and consolidating current thinking at the frontiers of innovation. The volume debates and presents scattered and anonymous material in a coherent way, with a particular focus is on 'hot topics' in the field of innovation studies that have been previously under-researched. The book is divided into four key themes: government as a key actor in the innovation process, entrepreneurs as innovators, skills and competences required to maintain and improve innovation performance in Europe and finally, the wider context in which innovation policy develops.

Challenging the Innovation Paradigm

Автор: Gripenberg Pernilla, Segercrantz Beata, Sveiby Karl-Erik
Название: Challenging the Innovation Paradigm
ISBN: 113895988X ISBN-13(EAN): 9781138959880
Издательство: Taylor&Francis
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Цена: 7348.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The book goes behind the innovation frenzy characterizing society today. It brings attention to the commercial waste, policy ineffectiveness and human suffering caused by the way corporations have executed and policy makers have regulated innovation. It emphasizes the unexploited opportunities of approaches that consider also long term and undesirable consequences of innovation.


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