Автор: Thomas L. Wheelen Название: Strategic management and business policy : globalization, innovation and sustainability, 15 ed. ISBN: 1292215488 ISBN-13(EAN): 9781292215488 Издательство: Pearson Education Цена: 17683.00 р. Наличие на складе: Поставка под заказ. Описание: For courses in Strategic Management and Business Policy. Utilize a strategic management model to learn and apply key concepts through cases Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward.
In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well--researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies. MyLabTM Management not included.
Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information.
MyLab Management is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
Автор: Pearce John A Название: Strategic Management ISBN: 0071326391 ISBN-13(EAN): 9780071326391 Издательство: McGraw-Hill Цена: 9265.00 р. Наличие на складе: Поставка под заказ.
Описание: Presents the competence perspective of strategic management theory. This work offers an integrative yet conceptually coherent approach to strategy management founded on the four cornerstones of a dynamic, systemic, cognitive, and holistic view of organizations and their environments.
Название: Strategic Management ISBN: 0631201041 ISBN-13(EAN): 9780631201045 Издательство: Wiley Рейтинг: Цена: 5384.00 р. Наличие на складе: Поставка под заказ.
Описание: * New text bringing text and cases together for ease of use. * Based on highly successful previous editions of Business Policy and cases in Business Policy. * Thoroughly revised, updated, tested and accessible materials. * Part of a major new pack of teaching materials. .
Автор: Burgelman, Robert A. Christensen, Clayton M. Wheel Название: Strategic management of technology and innovation ISBN: 0071263292 ISBN-13(EAN): 9780071263290 Издательство: McGraw-Hill Рейтинг: Цена: 9436.00 р. Наличие на складе: Поставка под заказ.
Описание: Strategic Management of Technology and Innovation. This book uses a combination of text, readings and cases to bring to life the latest business research into technology and innovation.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
