Автор: Jody Clay-Warner Название: Social Structure and Emotion, ISBN: 0123740959 ISBN-13(EAN): 9780123740953 Издательство: Elsevier Science Рейтинг: Цена: 10441.00 р. Наличие на складе: Нет в наличии.
Описание: Examines the role and influence of emotion in everyday social circumstances. This book presents the contemporary theoretical developments and empirical research linking social structure and emotion. It explores the roles played by emotion in social arrangements.
Автор: Ellis Darren Название: Social Psychology of Emotion ISBN: 1446254798 ISBN-13(EAN): 9781446254790 Издательство: Sage Publications Рейтинг: Цена: 6651.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Analyzing the historical, philosophical, psychological, biological, sociological and technological perspectives of emotion, this book will be of interest to students of psychosocial studies, the individual and society, and the increasing number of courses across the social sciences dealing with affect and emotion.
Описание: The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web- based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo- sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies. The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.
Автор: Jo Shaw; Jo Hunt; Chloe Wallace Название: The Economic and Social Law of the European Union ISBN: 0333637585 ISBN-13(EAN): 9780333637586 Издательство: Springer Рейтинг: Цена: 7126.00 р. Наличие на складе: Нет в наличии.
Описание: Describes and analyzes two key areas of EU law - Economic Law and Social Law. This book focuses on the internal and external dimensions of the law governing the operation of the single market, the creation and regulation of the single currency, and the law of the social dimension and other flanking policies, such as environmental policy.
Автор: Young, H.peyton Название: Individual strategy and social structure ISBN: 0691086877 ISBN-13(EAN): 9780691086873 Издательство: Wiley Рейтинг: Цена: 10771.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Neoclassical economics assumes that people are highly rational and can reason their way through even the most complex economic problems. This book shows how the cumulative experiences of many individuals coalesce over time into customs, norms, and institutions that govern economic and social life.
Автор: Isbister Katherine Название: How Games Move Us: Emotion by Design ISBN: 0262034263 ISBN-13(EAN): 9780262034265 Издательство: MIT Press Рейтинг: Цена: 2189.00 р. Наличие на складе: Нет в наличии.
Описание:
This is a renaissance moment for video games -- in the variety of genres they represent, and the range of emotional territory they cover. But how do games create emotion? In " How Games Move Us," Katherine Isbister takes the reader on a timely and novel exploration of the design techniques that evoke strong emotions for players. She counters arguments that games are creating a generation of isolated, emotionally numb, antisocial loners. Games, Isbister shows us, can actually play a powerful role in creating empathy and other strong, positive emotional experiences; they reveal these qualities over time, through the act of playing. She offers a nuanced, systematic examination of exactly how games can influence emotion and social connection, with examples -- drawn from popular, indie, and art games -- that unpack the gamer's experience.
Isbister describes choice and flow, two qualities that distinguish games from other media, and explains how game developers build upon these qualities using avatars, non-player characters, and character customization, in both solo and social play. She shows how designers use physical movement to enhance players' emotional experience, and examines long-distance networked play. She illustrates the use of these design methods with examples that range from Sony's "Little Big Planet" to the much-praised indie game "Journey "to art games like Brenda Romero's "Train."
Isbister's analysis shows us a new way to think about games, helping us appreciate them as an innovative and powerful medium for doing what film, literature, and other creative media do: helping us to understand ourselves and what it means to be human.
Автор: Jess Benhabib Название: Handbook of Social Economics, Volume 1A ISBN: 0444531874 ISBN-13(EAN): 9780444531872 Издательство: Elsevier Science Рейтинг: Цена: 19875.00 р. Наличие на складе: Нет в наличии.
Описание: How can economists define social preferences and interactions? Culture, familial beliefs, religion, and other sources contain the origins of social preferences. This book describes scholarship on social choice and includes evidence about social preferences. It summarizes research on theoretical and applied economic analyses of social preferences.
Автор: Jess Benhabib Название: Handbook of Social Economics, Volume 1B ISBN: 0444537074 ISBN-13(EAN): 9780444537072 Издательство: Elsevier Science Рейтинг: Цена: 19875.00 р. Наличие на складе: Нет в наличии.
Описание: How do economists understand and measure normal social phenomena? This book provides a summary of social choice economics, from norms and conventions to the exchange of discrete resources.
Автор: Williams S Название: Emotion and Social Theory ISBN: 0761956298 ISBN-13(EAN): 9780761956297 Издательство: Sage Publications Рейтинг: Цена: 8870.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing on a wide variety of sources, this book treats the emotions as a universal feature of human life and reflects, and critically comments upon, the turn towards the body and intimacy in social theory.
Описание: The Oxford Handbook of Emotion, Social Cognition, and Problem Solving in Adulthood provides the first overview of a new field of adult development that has emerged out of conceptualizations and research at the intersections between socioemotional development, social cognition, emotion, coping, and everyday problem solving.
Автор: Della Porta Donatella, Thompson G Grahame, Diani M Название: Social Movements: An Introduction ISBN: 1405102829 ISBN-13(EAN): 9781405102827 Издательство: Wiley Рейтинг: Цена: 4435.00 р. Наличие на складе: Поставка под заказ.
Описание: Offers a comprehensive introduction and critical analysis of collective action in society. This title includes topics such as individual motivations, new media, public policies, and governance. It draws on research and empirical work across the social sciences to address the key questions in this international field.
Автор: Frynas Название: Beyond Corporate Social Responsibility ISBN: 0521175399 ISBN-13(EAN): 9780521175395 Издательство: Cambridge Academ Рейтинг: Цена: 6494.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Corporate Social Responsibility (CSR) has emerged as an important approach for addressing the social and environmental impact of company activities. With increasing expectations placed on business, this book investigates CSR in the oil and gas sector to see if it is capable of delivering on these larger expectations.
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