While playing hooky from a conference in Boston a few years back, three former colleagues from Northwestern's Kellogg School of Management hopped in a car and headed on a road trip. They pulled into a shoe store in Maine and noticed that the sales help was unusually pushy. After a few questions, they discovered the store had a "secret shopper" program, in which employees would be marked down if they were not sufficiently aggressive with customers. A lightbulb went off.
Instead of teaching the tried-and-true case studies involving GE and Microsoft, what if these three wise men pulled their heads out of their ivory towers and went in search of insights about product differentiation, pricing, brand management, building a team, and organization? Why study Mrs's Paul's fish sticks when you can learn from the 80-year-old proprietor of Joe Patti's, the leading and legendary local fish monger in Pensacola? Want to learn about scaling a business? Come meet Dr. Burris, the flying orthodontist, who operates multiple, profitable practices in rural Arkansas.
The book isn't all egghead as the chapters are spiced with the type of vehicular mishaps and Maalox moments that are common on any road trip.
Автор: Scott, Paul Название: Day of the scorpion ISBN: 009947882X ISBN-13(EAN): 9780099478829 Издательство: Random House Рейтинг: Цена: 848 р. Наличие на складе: Поставка под заказ.
Описание: India, August 9th 1942: the morning brings raids and the arrest by British police of Congress Party members. Amongst the prisoners is the distinguished ex-Chief Minister Mohammed Ali Kasim. Loyal to the party`s central vision of a unified free India, his incarceration is a symptom of the growing deterioration of Anglo-Indian relations.
Автор: Michael Mazzeo, Paul Oyer, Scott Schaefer Название: The Roadside MBA ISBN: 0230772587 ISBN-13(EAN): 9780230772588 Издательство: Pan Macmillan Цена: 1066 р. Наличие на складе: Поставка под заказ.
Автор: Scott Paul Название: Ceramics and Print ISBN: 1408151499 ISBN-13(EAN): 9781408151495 Издательство: Bloomsbury Academic Рейтинг: Цена: 1962 р. Наличие на складе: Нет в наличии.
Описание: Printing has become a common part of the ceramic artist's practice and today there are more possibilities than ever before. From low-tech mono-prints to digital laser decal, it is now possible to employ a range of techniques to print on clay and vitreous surfaces. With the ongoing advancement of new technologies and more developed studio-based transfer processes artists continue to push the boundaries of the medium. In this comprehensive update of his popular Ceramics Handbook title, Paul Scott explains the historical context for contemporary printed ceramics before explaining the principles of core techniques and their application in the studio. He explores photographic processes, as well as the new opportunities presented by digital technology, including digital and 3D printing. Illustrated with brand new images of beautiful works by leading artists working in printed ceramics, Ceramics and Print is a must-read guide for artists and makers interested in this ever-developing field.
Автор: Scott Schaefer, Paul Oyer Название: The Roadside MBA ISBN: 1447286332 ISBN-13(EAN): 9781447286332 Издательство: Pan Macmillan Рейтинг: Цена: 1163 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A one-stop toolkit for entrepreneurs and small businesses, from three leading MBA teachers.
Автор: Tobin Paul, Allie Scott, Andreyko Marc Название: Robert E. Howard`s Savage Sword ISBN: 1616550759 ISBN-13(EAN): 9781616550752 Издательство: Random House (USA) Рейтинг: Цена: 1164 р. Наличие на складе: Невозможна поставка.
Автор: Hogan, Paul Baker, David Macphail, Graham Scott, K Название: Elevate 1 teacher`s book ISBN: 0748799222 ISBN-13(EAN): 9780748799220 Издательство: Неизвестно Рейтинг: Цена: 11453 р. Наличие на складе: Невозможна поставка.
Описание: Elevate is a brand new Key Stage 3 Mathematics course which has been written specifically to embrace the principles of the new KS3 2008 curriculum. Elevate provides you with a flexible blend of differentiated resources that work perfectly together to encourage pupils to progress whatever their ability level.
Автор: Scott, Paul Название: Aphrodisiacs ISBN: 1845972791 ISBN-13(EAN): 9781845972790 Издательство: Неизвестно Рейтинг: Цена: 836 р. Наличие на складе: Невозможна поставка.
Описание: From luscious culinary delights and erotic massage to wearing lace and diamonds, this work reveals a host of tried-and-tested tips for spicing up your love life. It features seductive photographs of everything from chocolate to sexy underwear.
Автор: Hogan, Paul Baker, David Macphail, Graham Scott, K Название: Elevate ks3 maths year 7 higher middle ability teacher book ISBN: 0748799249 ISBN-13(EAN): 9780748799244 Издательство: Неизвестно Рейтинг: Цена: 7345 р. Наличие на складе: Невозможна поставка.
Описание: Elevate is a brand new Key Stage 3 Mathematics course which has been written specifically to embrace the principles of the new KS3 2008 curriculum. Elevate provides you with a flexible blend of differentiated resources that work perfectly together to encourage pupils to progress whatever their ability level.
Автор: Scott, Paul Название: Division of the spoils ISBN: 0099478838 ISBN-13(EAN): 9780099478836 Издательство: Random House Рейтинг: Цена: 848 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The British Raj in India is in its final days. For Guy Perron, Field Sergeant and historian, these last days are a time to reflect on the legacy the British has left behind in India. And for the British families still residing in India, decisions about their future must be made and final goodbyes must be said.
Автор: Woods Paul Название: Scott ISBN: 1780385528 ISBN-13(EAN): 9781780385525 Издательство: Неизвестно Рейтинг: Цена: 2903 р. Наличие на складе: Невозможна поставка.
Описание: This work details the formation of the Walker Brothers in the 1960s only for the group to split at the height of their fame, allowing Scott Walker to launch himself as a solo artist.
Автор: Scott, Paul Название: Towers of silence ISBN: 0099436167 ISBN-13(EAN): 9780099436164 Издательство: Random House Рейтинг: Цена: 848 р. Наличие на складе: Поставка под заказ.
Описание: It is the last, bitter days of World War II and the British Raj in India is crumbling. Ensconced in the Indian Hill Station of Pankot are the English wives, mothers, daughters and widows of the officers embroiled in the ongoing conflict. All eyes are upon Captain Merrick and the British military to protect them in this troubled time.
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