Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7(495) 980-12-10
  пн-пт: 10-18 сб,вс: 11-18
  shop@logobook.ru
   
    Поиск книг                    Поиск по списку ISBN Расширенный поиск    
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Хиты | |
 

Advertising: A Very Short Introduction, Fletcher Winston



Варианты приобретения
Цена: 1424р.
Кол-во:
Наличие: Поставка под заказ.  Есть в наличии на складе поставщика.
Склад Англия: Есть  Склад Америка: Есть  
При оформлении заказа до: 7 окт 2024
Ориентировочная дата поставки: Ноябрь

Добавить в корзину
в Мои желания

Автор: Fletcher Winston
Название:  Advertising: A Very Short Introduction
Перевод названия: Уинстон Флетчер: Реклама. Экспресс-курс
ISBN: 9780199568925
Издательство: Oxford Academ
Классификация:
ISBN-10: 0199568928
Обложка/Формат: Paperback
Страницы: 144
Вес: 0.146 кг.
Дата издания: 31.08.2010
Серия: Very short introductions
Язык: English
Иллюстрации: 15 black and white halftones
Размер: 172 x 113 x 9
Читательская аудитория: Postgraduate, research & scholarly
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: Advertising is riddled with myths and misunderstandings. It is believed to be both immensely powerful yet immensely wasteful, to increase economic prosperity and to be morally questionable. Neither its historic origins nor its modern operations are well understood. This Very Short Introduction will tell the truth about how advertising works.



Introduction to visual culture

Автор: Mirzoeff, Nicholas
Название: Introduction to visual culture
ISBN: 0415327598 ISBN-13(EAN): 9780415327596
Издательство: Taylor&Francis
Рейтинг:
Цена: 6242 р.
Наличие на складе: Нет в наличии.

Описание: An Introduction to Visual Culture provides a wide ranging introduction to the now established interdisciplinary field of visual culture. Tracing the history and theory of visual culture, from painting to the World Wide Web, An Introduction to Visual Culture asks how and why visual media have become so central to everyday life.

Journalism: A Very Short Introduction

Автор: Hargreaves Ian
Название: Journalism: A Very Short Introduction
ISBN: 0199686874 ISBN-13(EAN): 9780199686872
Издательство: Oxford Academ
Рейтинг:
Цена: от 945 р.
Наличие на складе: Есть

Описание: In this new edition of the Very Short Introduction to Journalism, Ian Hargreaves considers the role and place of journalism in our constantly evolving digital world. Exploring issues relating to privacy, democracy, the entertainment industry, and global social media, Hargreaves explores the shape and influence of journalism in years to come.

Hollywood: A Very Short Introduction

Автор: Decherney Peter
Название: Hollywood: A Very Short Introduction
ISBN: 0199943540 ISBN-13(EAN): 9780199943548
Издательство: Oxford Academ
Рейтинг:
Цена: 1424 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Peter Decherney tells the story of Hollywood, from its nineteenth-century origins to the emergence of internet media empires.

Branding: A Very Short Introduction

Автор: Jones Robert
Название: Branding: A Very Short Introduction
ISBN: 0198749910 ISBN-13(EAN): 9780198749912
Издательство: Oxford Academ
Рейтинг:
Цена: от 945 р.
Наличие на складе: Есть

Описание: Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.

Information: A Very Short Introduction

Автор: Floridi Luciano
Название: Information: A Very Short Introduction
ISBN: 0199551375 ISBN-13(EAN): 9780199551378
Издательство: Oxford Academ
Рейтинг:
Цена: 1424 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Luciano Floridi unpacks this fundamental concept - what information is, how it is measured, its value and meaning - cutting across the sciences and humanities, from DNA to the Internet, and the ethical issues related to privacy, copyright, and accessibility.

An Introduction to Social Media Marketing

Автор: Charlesworth
Название: An Introduction to Social Media Marketing
ISBN: 0415856175 ISBN-13(EAN): 9780415856171
Издательство: Taylor&Francis
Рейтинг:
Цена: 8565 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: An Introduction to Social Media Marketing is the first textbook for students that offers a step by step guide to social media marketing. Mirroring its sister text, Digital Marketing: a Practical Approach, this book is grounded in solid academic underpinnings, but has a a lighter, hands-on approach that is perfect for shorter courses and additional reading.

Media and Crime: A Critical Introduction

Автор: Jewkes Yvonne
Название: Media and Crime: A Critical Introduction
ISBN: 1446272532 ISBN-13(EAN): 9781446272534
Издательство: Sage Publications
Рейтинг:
Цена: 6018 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Fully updated with new crime statistics, case studies - including Jimmy Savile, the murder of Lee Rigby, and Wikileaks - and a student website, this bestselling text introduces students to this exciting area and encourages them to think critically about key issues

Introduction to Film Studies

Автор: Nelmes Jill
Название: Introduction to Film Studies
ISBN: 0415582598 ISBN-13(EAN): 9780415582599
Издательство: Taylor&Francis
Рейтинг:
Цена: 6242 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Introduction to Film Studies is a comprehensive textbook for students of cinema. This completely revised and updated fifth edition guides students through the key issues and concepts in film studies, traces the historical development of film and introduces some of the worlds key national cinemas.

Philosophy Goes to the Movies: An Introduction to Philosophy

Автор: Falzon Christopher
Название: Philosophy Goes to the Movies: An Introduction to Philosophy
ISBN: 0415538165 ISBN-13(EAN): 9780415538169
Издательство: Taylor&Francis
Рейтинг:
Цена: 6387 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Now emulated in several competing publications, but still unsurpassed in clarity and insight, Philosophy Goes to the Movies: An Introduction to Philosophy, Third Edition builds on the approach that made the two earlier editions so successful. Drawing on many popular and some lesser known films from around the world, Christopher Falzon introduces students to key areas in philosophy, like:

- Ethics

- Social and Political Philosophy

- The Theory of Knowledge

- The Self and Personal Identity

- Critical Thinking

Perfect for beginners, this book guides the reader through philosophy using illuminating cinematic works, like Avatar, Inception, Fight Club, Wings of Desire, Run Lola Run, A Clockwork Orange, Blade Runner, Dirty Harry and many other films.

The fully revised and updated Third Edition features: an expanded introduction that provides a new discussion of the relationship between film and philosophy; new material on notable philosophers such as Aristotle, Merleau-Ponty and Rawls; and coverage of new topics like virtue ethics and what Socrates offers for critical thinking. An updated glossary, references and bibliography, and a filmography, are also included in the Third Edition.


ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
   В Контакте     В Контакте Мед  Мобильная версия