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In Effect, 


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Цена: 5069.00р.
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Название:  In Effect
Перевод названия: Допресс: Создание эффектов
ISBN: 9788492810475
Издательство: Prestel Publishing Limited
Издательство: Promopress
Классификация:
ISBN-10: 8492810475
Обложка/Формат: Hardback
Страницы: 272
Вес: 1.41 кг.
Дата издания: 30.05.2012
Язык: English
Иллюстрации: 272
Размер: 276 x 205 x 30
Читательская аудитория: General (us: trade)
Подзаголовок: Groundbreaking finishes and materials in graphic design
Рейтинг:
Поставляется из: Англии
Описание: Presenting an unparalleled selection of groundbreaking uses of materials, processes and finishes in graphic design and packaging from around the world, In Effect explores fresh approaches and new ways of thinking for designers working in graphic design and packaging. Each project featured is accompanied by information on the client, designer, studio and project name, highlighting the particular process or material used in the design. A must-have for all graphic designers, wanting to stretch their skills to the limit and find fresh inspirations and creative solutions for their artwork. Organised into 5 chapters, the book concentrates on some of the key processes and materials that can be applied to cutting edge graphic design: laser-cutting and die-cutting, debossing, embossing and letterpress, binding & folding, special materials and special ink, screen printing, stamp, foil, laser and UV. With so many diverse examples of highly elaborate projects on display, this is also the ideal book for craft enthusiasts, looking for ideas on how to embellish their artwork or simply make them different and more contemporary. In Effect exhibits a wealth of special effect ideas for creating stunning visual elements for invitiations, corporate direct marketing material, business cards, brochures, flyers, packaging and more.


Cause and Effect

Автор: Klanten Robert
Название: Cause and Effect
ISBN: 3899554434 ISBN-13(EAN): 9783899554434
Издательство: Gestalten
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Цена: 5761.00 р.
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Описание: "The communications industry is the only agency possessing the capacity to convey the knowledge necessary for sustainable development to the required extent and in the timeframe we have at our disposal."
--Lester Brown, Worldwatch Institute

Against this background, Cause and Effect is the first book to focus on how communication measures can change our behavior and make us more environmentally friendly. It reveals a new visual language for sustainability.

Sustainability is not an option, but a necessity. As such, designers and those who hire them are increasingly being called upon to deal with this pressing topic. Companies, institutions, NGOs, and politicians want to position themselves as innovative and environmentally friendly. Whether or not brands or products can be considered sustainable will be more and more decisive to their success on the market. A wide range of target audiences need to be sensitized to and convinced of the value of a more conscious lifestyle. Because the traditional look of environmentalism is out of date and no longer so effective, a new visual language must be found for this topic.

Cause and Effect is a collection of work from around the world that reveals a credible and understandable contemporary visual language for communicating ecology. Its spectrum ranges from campaigns, posters, brochures, and digital media to interventions and guerilla marketing. It utilizes graphic design, information graphics, and illustrations as well as photography to get its message across.

The examples in Cause and Effect inspire us and challenge us. They clearly describe far-reaching correlations and complex technical processes. They explain and motivate. Together they serve as an unparalleled presentation of the most significant, intelligent, and entertaining communication measures and proposed solutions for sustainability today.

Co-editor Stephan Bohle is founder and director of futurestrategy, a think tank focusing on strategies and marketing for sustainability. In addition, Bohle is a member of the advisory board of Germany's national environmental foundation, the Deutsche Umweltstiftung, as well as a consultant and lecturer on the topics of sustainability management, design, and marketing.

Still life & special effect

Название: Still life & special effect
ISBN: 2940361304 ISBN-13(EAN): 9782940361304
Издательство: Rockport/Rotovision
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Цена: 2731.00 р.
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Описание: Dedicated to shooting conventional still-life subjects such as food, product shots and natural flora, this work also covers the field of special-effect photography (montage, multiexposure, mirrors and props, constructing simple room sets). Each picture is accompanied by a description of how the lighting was achieved.

Maddalena effect: An Architectural Affair

Автор: Brunello,michelle
Название: Maddalena effect: An Architectural Affair
ISBN: 0847835162 ISBN-13(EAN): 9780847835164
Издательство: Rizzoli USA
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Цена: 5173.00 р.
Наличие на складе: Нет в наличии.

Описание: The hypersexual female ghost continues to be a source of fascination in East Asian media, much like the sexually predatory vampire in American and European culture. But while vampires can be of either gender, erotic Chinese ghosts are almost exclusively female. The significance of this gender asymmetry in Chinese literary history is the subject of Judith Zeitlin`s meticulously researched new book.


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