Creative Strategy: A Handbook for Innovation, Duggan William
Новое издание
Автор: Duggan William Название: Creative Strategy: A Guide for Innovation ISBN: 0231160534 ISBN-13(EAN): 9780231160537 Издательство: Wiley Цена: 2691.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: William Duggan`s "Strategic Intuition" explained how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, "Creative Strategy," Duggan offers a step-by-step guide to help individuals and organizations put that same strategy? to work for their own innovations. Duggan shows how creative strategy follows the natural three-step method of the human brain: breaking down a problem into parts, searching for past examples, and creating a new combination to solve the problem. He then explains how to follow these steps to innovate in business and any other field as an individual, a team, or a whole company. The crucial middle step--the search for past examples--takes readers beyond their own brain to a "what-works scan" of what others have done within and outside of the company, industry, and country. Duggan also illustrates creative strategy through real-world cases of innovation that use the same method, from Netflix to Thomas Edison, from Google to Henry Ford. He further demonstrates how to integrate creative strategy into other methods you might currently use, such as Porter`s Five Forces or Design Thinking.
Описание: Offers accessible explanations, this practical guide explores the connections between the strategic and creative processes.
Автор: Sempels Christophe Название: Sustainable Innovation Strategy ISBN: 1137352604 ISBN-13(EAN): 9781137352606 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examining the links between sustainable development, innovation strategy and the business model, this thought-provoking and timely book uses insightful case studies from mature and developing markets to demonstrate how sustainability needs to be at the core of every organization`s strategy and innovation.
Автор: Duggan William Название: Creative Strategy: A Guide for Innovation ISBN: 0231160534 ISBN-13(EAN): 9780231160537 Издательство: Wiley Рейтинг: Цена: 2691.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: William Duggan`s "Strategic Intuition" explained how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, "Creative Strategy," Duggan offers a step-by-step guide to help individuals and organizations put that same strategy? to work for their own innovations. Duggan shows how creative strategy follows the natural three-step method of the human brain: breaking down a problem into parts, searching for past examples, and creating a new combination to solve the problem. He then explains how to follow these steps to innovate in business and any other field as an individual, a team, or a whole company. The crucial middle step--the search for past examples--takes readers beyond their own brain to a "what-works scan" of what others have done within and outside of the company, industry, and country. Duggan also illustrates creative strategy through real-world cases of innovation that use the same method, from Netflix to Thomas Edison, from Google to Henry Ford. He further demonstrates how to integrate creative strategy into other methods you might currently use, such as Porter`s Five Forces or Design Thinking.
Автор: Fagerberg, Jan; Mowery, David C.; Nelson, Richard Название: The Oxford Handbook of Innovation ISBN: 0199286809 ISBN-13(EAN): 9780199286805 Издательство: Oxford Academ Рейтинг: Цена: 6493.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Aims to provide academics and students with an understanding of the phenomenon of innovation. This handbook consists of twenty-one contributions from leading academic experts within their particular field. These have been organized into four main sections, the first of which looks at the creation of innovations, with focus on firms and networks.
Автор: Loosemore Martin Название: Innovation, Strategy and Risk in Construction ISBN: 0415675995 ISBN-13(EAN): 9780415675994 Издательство: Taylor&Francis Рейтинг: Цена: 9798.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation, Strategy and Risk in Construction integrates insights from business and government leaders with contemporary research, to help built environment professionals turn serendipity to their own advantage by building greater innovative and adaptive capacity into their operations.
Автор: Pettigrew A et al Название: Handbook of Strategy and Management ISBN: 141292121X ISBN-13(EAN): 9781412921213 Издательство: Sage Publications Рейтинг: Цена: 6336.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents an overview of the strategic management field. This book frames, assesses and synthesizes the work in the field and helps to define and shape its development. It features four parts concentrating on specific areas of strategy and management and assesses the state and quality of theory and knowledge.
Автор: Bilton, Chris Cummings, Stephen Название: Creative strategy ISBN: 1405180196 ISBN-13(EAN): 9781405180191 Издательство: Wiley Рейтинг: Цена: 4275.00 р. Наличие на складе: Поставка под заказ.
Описание: Considering strategy as a creative process (and vice versa), this book defines `creative strategy` as a mindset which switches between opposing processes and characteristics, and which drives various aspects of the business. It draws experiences and cases from across this false divide to uncover the creative connections behind successful strategy.
Автор: Damon Golsorkhi Linda Rouleau David Seidl, Eero Va Название: Cambridge handbook of strategy as practice ISBN: 0521517281 ISBN-13(EAN): 9780521517287 Издательство: Cambridge Academ Цена: 14098.00 р. Наличие на складе: Поставка под заказ.
Описание: The Cambridge Handbook of Strategy as Practice provides the first comprehensive overview of an emerging and growing stream of research in strategic management. An international team of scholars has been assembled to produce a systematic introduction to the various epistemological, methodological and theoretical aspects of the strategy-as-practice approach. This perspective explores and explains the contribution that strategizing makes to daily operations at all levels of an organization. Moving away from a disembodied and asocial study of firm assets, technologies and practices, the strategy-as-practice approach breaks down many of the traditional paradigmatic boundaries in strategy to investigate who the strategists are, what strategists do, how they do it, and what the consequences or outcomes of their actions are. Including a number of detailed empirical studies, the handbook will be an essential guide for future research in this vibrant field.
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