Автор: Varbanova Название: Strategic Management in the Arts ISBN: 0415530024 ISBN-13(EAN): 9780415530026 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book looks at the unique characteristics of cultural organizations and shows readers how to tailor a strategic plan to help these organizations meet their objectives. Including examples, cases, questions and suggestions for further reading, this book is designed to accompany classes on strategic planning, cultural management or arts management.
Автор: Nigel Evans Название: Strategic Management for Travel and Tourism ISBN: 0750648546 ISBN-13(EAN): 9780750648547 Издательство: Taylor&Francis Рейтинг: Цена: 3828.00 р. Наличие на складе: Поставка под заказ.
Описание: This text is designed for students studying strategy on travel and tourism courses. Whilst strategic management theory is generic, this text adapts and applies the theory to the needs of this particular industrial sector, thereby speaking the language of the Travel and Tourism student. In this text, the theory is contextualized by use of sector specific case studies from large scale business such as Air Tours, Marriot, Thomas Cook and South West Airlines. The text also focuses on smaller businesses with a specific focus at the end of most chapters. This text aims to meet the needs of TTH students, concentrating on specific, relevant areas and appreciating that this is a service-based sector. It also presents pedagogic features including objectives, review questions, illustrative case studies, longer case studies for seminar work and summaries.
Название: Strategic Management ISBN: 0631201041 ISBN-13(EAN): 9780631201045 Издательство: Wiley Рейтинг: Цена: 5384.00 р. Наличие на складе: Поставка под заказ.
Описание: * New text bringing text and cases together for ease of use. * Based on highly successful previous editions of Business Policy and cases in Business Policy. * Thoroughly revised, updated, tested and accessible materials. * Part of a major new pack of teaching materials. .
Автор: Pearce John A Название: Strategic Management ISBN: 0071326391 ISBN-13(EAN): 9780071326391 Издательство: McGraw-Hill Цена: 9265.00 р. Наличие на складе: Поставка под заказ.
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