Disney U: How Disney University Develops the World`s Most Engaged, Loyal, and Customer-Centric Employees, Lipp Doug

Автор: Brown
Название: The Customer Culture Imperative: A Leader`S Guide To Building A Customer-Centric Culture That Drives Superior Performance
ISBN: 0071821147 ISBN-13(EAN): 9780071821148
Издательство: McGraw-Hill
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Цена: 5489.00 р.
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Описание: Drawing insights from more than 100 businesses to identify seven key factors, this book reveals the key disciplines of customer culture that consistently predict enhanced, sustainable business results. It gives you the tools to inspire everyone in the company to embrace a customer-centric culture.

Автор: Cundari Aldo
Название: Customer-Centric Marketing: Building Relationships and Creating Advocates in the Age of the Consumer
ISBN: 1119092892 ISBN-13(EAN): 9781119092896
Издательство: Wiley
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Цена: 3008.00 р.
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Описание: The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer.