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Converging Media: A New Introduction to Mass Communication, Pavlik John V., McIntosh Shawn


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Автор: Pavlik John V., McIntosh Shawn
Название:  Converging Media: A New Introduction to Mass Communication
Перевод названия: Джон Павлик: Конвергентность медиа. Новое введение в массовые коммуникации
ISBN: 9780199342303
Издательство: Oxford Academ
Издательство: Oxford University Press, USA
Классификация: ISBN-10: 019934230X
Обложка/Формат: Paperback
Страницы: 480
Вес: 0.00 кг.
Дата издания: 31.01.2014
Язык: English
Ссылка на Издательство: Link
Поставляется из: США
Описание: From reading newspapers on smartphones to calling friends on the computer, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: A New Introduction to Mass Communication, Fourth Edition, uses the technologies we employ every day to explain our current media environment--and to project where we might be headed. Rather than discussing each media industry in isolation, authors John V. Pavlik and Shawn McIntosh show how each branch of media--print, visual, and audio--relates to and influences the others. This enables students to see the inextricable and dynamic relationship between converging media and traditional media formats.
Learn about topics and examples that are relevant to your everyday life:
* A new chapter 6 on Interactive Media: The Internet, Video Games, and Augmented Reality
* A new chapter 14 on Global Media in the Digital Age
* Increased emphasis on how social media is changing our world in Chapter 7, The Impact of Social Media
* New Media Pioneers boxes provide portraits of a diverse array of individuals, past and present, who have made an impact on media history in the five major career areas: Public Relations, Advertising, Broadcasting/Electronic Media, Journalism, and Media Studies
Become a well-rounded expert in mass communication:
* Streamlined content presents a clearer, more accessible narrative that integrates technology, culture, and economic factors more closely
* Increased coverage of the effects of ethics and bias on the media
* Updated coverage throughout, including interpersonal and mass communication convergence, gamification, augmented reality, cyber security, and the third screen
Thought-provoking questions and engaging visuals:
* Stunning new infographic-style art presents key concepts visually
* Critical-thinking questions in specific photo captions ask you to analyze specific aspects of the media
* Media Quizzes now contain more open-ended questions to stimulate critical thinking



Converging Paths

Автор: Campagnac
Название: Converging Paths
ISBN: 1107475236 ISBN-13(EAN): 9781107475236
Издательство: Cambridge Academ
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Цена: 3483.00 р.
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Описание: Originally published in 1916, this book presents a discussion of the relationships between various different academic disciplines and methods. The areas covered include religious instruction, commercial education, standards in taste and morals, Plato`s scheme of education, oratory and virtue.

Biomedical Engineering: Frontier Research And Converging Technologies

Автор: Hanjoong Jo
Название: Biomedical Engineering: Frontier Research And Converging Technologies
ISBN: 3319218123 ISBN-13(EAN): 9783319218120
Издательство: Springer
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Цена: 25155.00 р.
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Описание: This book provides readers with an integrative overview of the latest research and developments in the broad field of biomedical engineering. Each of the chapters offers a timely review written by leading biomedical engineers and aims at showing how the convergence of scientific and engineering fields with medicine has created a new basis for practically solving problems concerning human health, wellbeing and disease. While some of the latest frontiers of biomedicine, such as neuroscience and regenerative medicine, are becoming increasingly dependent on new ideas and tools from other disciplines, the paradigm shift caused by technological innovations in the fields of information science, nanotechnology, and robotics is opening new opportunities in healthcare, besides dramatically changing the ways we actually practice science. At the same time, a new generation of engineers, fluent in many different scientific “languages,” is creating entirely new fields of research that approach the “old” questions from a new and holistic angle. The book reports on the scientific revolutions in the field of biomedicine by describing the latest technologies and findings developed at the interface between science and engineering. It addresses students, fellows, and faculty and industry investigators searching for new challenges in the broad biomedical engineering fields.

Media and Convergence Management

Название: Media and Convergence Management
ISBN: 3642361625 ISBN-13(EAN): 9783642361623
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behavior and content management.

Competition, Regulation, and Convergence

Автор: Gillett
Название: Competition, Regulation, and Convergence
ISBN: 0805834842 ISBN-13(EAN): 9780805834840
Издательство: Taylor&Francis
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Цена: 13779.00 р.
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Описание: The current state of research in telecommunications policy, covering competition, regulation, and integration of media carriers. For scholars, policy makers, and businesspeople involved with future direction and policy decisions in telecommunications

Families in Converging Europe

Автор: Oinonen
Название: Families in Converging Europe
ISBN: 0230527248 ISBN-13(EAN): 9780230527249
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This book examines common familial trends and differences throughout Europe from the 1960s onwards and discusses the most common theoretical explanations for convergence and divergence. Eriikka Oinonen reveals how structural factors such as the labour market, the welfare state and the EU affect Europeans` family related choices.

The Front End of Innovation in Converging Industries

Автор: Stefanie Br?ring; Jens Leker
Название: The Front End of Innovation in Converging Industries
ISBN: 3835000748 ISBN-13(EAN): 9783835000742
Издательство: Springer
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Цена: 13974.00 р.
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Описание: Industry Convergence - as the coalescence of previously separated industry sectors - can be observed in various areas of economic activity and therefore is a phenomenon of growing relevance. Convergence can be induced by the application of technologies across industry sectors or by converging trends regarding the demand side of different industry sectors. However, it results in the development of products, which combine features of different industries. The area of functional foods and nutraceuticals for instance, is an expression of the increasingly blurring boundary between the nutrition and pharmaceutical sectors. In particular, the area of functional foods is a striking example of industry convergence, as it shows converging trends between a technology-driven and a market-driven industry sector. As the term nutraceutical indicates, innovation projects in the context of industry convergence do not seem to follow the conventional path of innovation, but require resources and competences of different industries. The reasoning is that firms in different industries have developed along certain learning paths which have lead to the creation of an idiosyncratic set of competencies. Such a path dependently developed competence base seems not sufficient in times of convergence, where hybrid innovations require competencies and resources rooted in different industries. Generally speaking, firms are confronted with new areas of knowledge which becomes increasingly relevant to their innovation system. Industry convergence, thus, presents a context for innovation management, which not only seems to be a very interesting area of research but alsO is of increasing importance from a business perspective.

Converging Worlds

Автор: Breen
Название: Converging Worlds
ISBN: 0415964962 ISBN-13(EAN): 9780415964968
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание:

Providing a survey of colonial American history both regionally broad and "Atlantic" in coverage, Converging Worlds presents the most recent research in an accessible manner for undergraduate students.

The ideal accompaniment to Converging Worlds: Communities and Cultures in Colonial America, this Sourcebook is a collection of primary documents that contextualize and bring to life the exciting narrative of early America. The expert authors of each chapter have hand-picked multiple documents corresponding with the same chapter in the textbook to help students delve deeper into the diverse geographic regions and variety of topics covered in this time period, including:

  • Letters
  • Pamphlets and newspaper articles
  • Excerpts from diaries
  • Patents and charters
  • Court records
  • And much more!

While the Sourcebook and text make a perfectly integrated package, the Sourcebook also features general introductions and section introductions framing the documents, so students can easily use it on its own to explore the vast colonial world up close.

In addition to the helpful maps, timelines, and further resources available for students on the companion site, instructors will have access to the full text of many of the documents included in the Sourcebook.

For additional information and classroom resources please visit the Converging Worlds companion website at www.routledge.com/cw/breen.


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