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Branding in Governance and Public Management, Eshuis


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Цена: 7348.00р.
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Автор: Eshuis
Название:  Branding in Governance and Public Management
ISBN: 9780415817912
Издательство: Taylor&Francis
Классификация:




ISBN-10: 0415817919
Обложка/Формат: Paperback
Страницы: 188
Вес: 0.20 кг.
Дата издания: 13.11.2012
Серия: Routledge critical studies in public management
Язык: English
Иллюстрации: 7 tables, black and white; 19 halftones, black and white; 19 illustrations, black and white
Размер: 226 x 150 x 13
Читательская аудитория: Undergraduate
Ключевые слова: Sales & marketing, BUSINESS & ECONOMICS / General,BUSINESS & ECONOMICS / Government & Business,BUSINESS & ECONOMICS / Public Relations
Ссылка на Издательство: Link
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Поставляется из: Европейский союз
Описание: This book provides a systematic elaboration of branding in governance and public management. It deals with the nature of public branding, its relation to existing theories in public administration, the way branding is used as a managerial strategy in governance processes, and the risks and limitations of branding.


Ib Business Management Course Book: 2014 Edition: Oxford Ib Diploma Program

Автор: Mwenda Muchena Martin, Lomine Loykie, Pierce Rober
Название: Ib Business Management Course Book: 2014 Edition: Oxford Ib Diploma Program
ISBN: 0198392818 ISBN-13(EAN): 9780198392811
Издательство: Oxford Education
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Цена: 9700.00 р.
Наличие на складе: Поставка под заказ.

Описание: Completely updated, with a new approach to most comprehensively cover the new 2014 syllabus and including a special focus on the new concept-based learning requirement. Every topic is covered in depth, plus full assessment support drives high achievement and TOK links aligns learning to the IB philosophy.

Branding in Governance and Public Management

Автор: Eshuis
Название: Branding in Governance and Public Management
ISBN: 0415885175 ISBN-13(EAN): 9780415885171
Издательство: Taylor&Francis
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Цена: 22968.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book provides a systematic elaboration of branding in governance and public management. It deals with the nature of public branding, its relation to existing theories in public administration, the way branding is used as a managerial strategy in governance processes, and the risks and limitations of branding.

Motivation in Public Management

Автор: Perry, James L.; Hondeghem, Annie
Название: Motivation in Public Management
ISBN: 0199234035 ISBN-13(EAN): 9780199234035
Издательство: Oxford Academ
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Цена: 23562.00 р.
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Описание: Are public servants self-interested, or motivated by a sense of duty and commitment far above what we would expect given their often modest compensation and frequent public criticism? This book looks at research on this and related questions in assessing the current state of our scientific knowledge.

Public Management and Governance

Автор: Bovaird
Название: Public Management and Governance
ISBN: 0415501865 ISBN-13(EAN): 9780415501866
Издательство: Taylor&Francis
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Цена: 8114.00 р.
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Описание: Public Management and Governance examines the factors which make government critically important and the barriers which often stop it being effective. It questions what it means to have effective policies, efficient management and good quality public services, and it explores how the process of governing could be improved. Key themes include: the challenges and pressures facing governments around the world; the changing role of the public sector in a ‘mixed economy’ of provision; governance issues such as ethics, equalities, transparency and citizen engagement. This revised and updated third edition includeseight new chapters which provide in-depth coverage of key new aspects of public management and governance. It also features a wide selection of international case studies and illuminating examples of how public policy, management and governance can be improved – and what happens when they fail. Each chapter is supplemented with discussion questions, group and individual exercises, case studies and recommendations on further reading. Public Management and Governance is one of the leading student textbooks in its field, featuring contributions from top international authors and covering a wide range of key topics in depth. It is an essential resource for all students on undergraduate and postgraduate courses in public management, public administration, government and public policy.

McRae`s Pocketbook  of Orthopaedic  Trauma and  Emergency Fracture  Management

Автор: White, Timothy O. MacKenzie, Samuel P. Gray, Alasdair J.
Название: McRae`s Pocketbook of Orthopaedic Trauma and Emergency Fracture Management
ISBN: 0702057304 ISBN-13(EAN): 9780702057304
Издательство: Elsevier Science
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Цена: 5304.00 р.
Наличие на складе: Поставка под заказ.

Описание: Preceded by Pocketbook of orthopaedics and fractures / Ronald McRae. 2nd ed. 2006.

Key Account Management: The Definitive Guide, 3rd Edition

Автор: Woodburn
Название: Key Account Management: The Definitive Guide, 3rd Edition
ISBN: 047097415X ISBN-13(EAN): 9780470974155
Издательство: Wiley
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Цена: 6170.00 р.
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Описание: This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.

The Oxford Handbook of Public Management

Автор: Ferlie, Ewan; Lynn Jr., Laurence E.; Pollitt, Chri
Название: The Oxford Handbook of Public Management
ISBN: 019922644X ISBN-13(EAN): 9780199226443
Издательство: Oxford Academ
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Цена: 8395.00 р.
Наличие на складе: Поставка под заказ.

Описание: This Handbook brings together leading international scholars to comment on key current issues in Public Management. The individual chapters include a mix of broad overviews, in depth exploration of particular thematic areas, and analyses of different theoretical perspectives such as political science, management, sociology, and economics.

Health Care Information Systems: A Practical Appro ach for Health Care Management, Fourth Edition

Автор: Wager, Karen A. (Medical University of South Carolina, Department of Health Administration) Lee, Frances Wickham (Medical University of South Carolina
Название: Health Care Information Systems: A Practical Appro ach for Health Care Management, Fourth Edition
ISBN: 1119337186 ISBN-13(EAN): 9781119337188
Издательство: Wiley
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Цена: 13464.00 р.
Наличие на складе: Поставка под заказ.

Описание: The bestselling guide to the field, updated with a new, more relevant perspective Health Care Information Systems is the gold-standard textbook for the field, providing in-depth coverage of real-world health information management. Merging general concepts with practical detail, this book provides students with a highly transferable skill set that transitions seamlessly into practice. This new fourth edition has been completely reworked to reflect the health care system's evolving needs, providing a big-picture health system perspective on information systems throughout the continuum of care. Coverage of new and emerging technologies and population health management offers engaging discussion of current shifts in the health care industry, and case studies have been updated and expanded to provide additional illustration of important concepts. Recent years have brought significant changes to the health care industry, and information management is becoming an increasingly critical part of managing health and healthcare; this book provides essential guidance toward all aspects of the field. Learn how information systems are used across the health care continuum Discover the role of IT in managing health, patient engagement, and care management Explore the latest technologies that facilitate the management of sensitive information Delve into increasing trends, such as population health management Health care reform, accountable care, and an increasingly global focus has turned the health care data stream into a deluge. Information systems are becoming increasingly powerful, but they are of little use unless backed by practitioners with a deep understanding of both information management and the health care system. Health Care Information Systems equips future health care managers to serve the needs of any health care organization.

Partnership Governance in Public Management

Автор: Grossman
Название: Partnership Governance in Public Management
ISBN: 1138920517 ISBN-13(EAN): 9781138920514
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание:

The ability to create and sustain partnerships is a skill and a strategic capacity that utilizes the strengths and offsets the weaknesses of each actor. Partnerships between the public and private sectors allow each to enjoy the benefits of the other: the public sector benefits from increased entrepreneurship and the private sector utilizes public authority and processes to achieve economic and community revitalization. Partnership Governance in Public Management describes what partnership is in the public sector, as well as how it is managed, measured, and evaluated. Both a theoretical and practical text, this book is a what, why, and how examination of a key function of public management.

Examining governing capacity, community building, downtown revitalization, and partnership governance through the lens of formalized public-private partnerships - specifically, how these partnerships are understood and sustained in our society - this book is essential reading for students and practitioners with an interest in partnership governance and public administration and management more broadly. Chapters explore partnering technologies as a way to bridge sectors, to produce results and a new sense of public purpose, and to form a stable foundation for governance to flourish.

Strategic Management for Public Governance in Europe

Автор: Anne Drumaux; Paul Joyce
Название: Strategic Management for Public Governance in Europe
ISBN: 1137547634 ISBN-13(EAN): 9781137547637
Издательство: Springer
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Цена: 13974.00 р.
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Описание: This book investigates the role and effectiveness of strategic management within public governance in Europe. This book argues for the need to develop more effective multi-level governance that combines unity of strategic purpose at the European level with strategic leadership and mobilisation at the national level.

Pharmaceutical Product Development: Insights Into Pharmaceutical Processes, Management and Regulatory Affairs

Название: Pharmaceutical Product Development: Insights Into Pharmaceutical Processes, Management and Regulatory Affairs
ISBN: 1498730779 ISBN-13(EAN): 9781498730778
Издательство: Taylor&Francis
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Цена: 27562.00 р.
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Описание:

Pharmaceutical product development is a multidisciplinary activity involving extensive efforts in systematic product development and optimization in compliance with regulatory authorities to ensure the quality, efficacy and safety of resulting products.

Pharmaceutical Product Development equips the pharmaceutical formulation scientist with extensive and up-to-date knowledge of drug product development and covers all steps from the beginning of product conception to the final packaged form that enters the market and lifecycle management thereof.

Applications of core scientific principles for product development are also thoroughly discussed in conjunction with the latest approaches involving design of experiment and quality by design with comprehensive illustrations based on practical case studies of several dosage forms.

The book presents pharmaceutical product development information in an easy-to-read mode with simplified theories, case studies and guidelines for students, academicians and professionals in the pharmaceutical industry. It is an invaluable resource and hands-on guide covering managerial, regulatory and practical aspects of pharmaceutical product lifecycle management.

Pharmaceutical Process Design and Management

Автор: McCormick, Kate Jr, D. Wylie McVay
Название: Pharmaceutical Process Design and Management
ISBN: 1138255505 ISBN-13(EAN): 9781138255500
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: A quality product or service is the successful and profitable outcome of organising resources, as judged by the final customer. Every business unit needs processes in order to do this effectively; and all processes must be documented so that achievements can be measured and future improvements planned and implemented. Pharmaceutical Process Design and Management takes a step-wise approach to process management. It presents the various elements comprising a process (man, machine, materials, method and environment); it looks at quality control and quality assurance, tools for quality improvements and ways of structuring a process into discrete, fully accountable elements; it proposes that for processes to run successfully, all operators must be the initial problem-solvers; finally, it illustrates how, with the right tools, every problem can be broken down into solvable elements. Learn how to deploy a science and risk-based approach to pharmaceutical manufacturing, by taking a fundamental approach to process design and management and, as a consequence, keep your customers satisfied and your profits healthy.


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