Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads, Sullivan Luke

Автор: Sullivan, Luke Boches, Edward
Название: Hey whipple, squeeze this
ISBN: 1119819695 ISBN-13(EAN): 9781119819691
Издательство: Wiley
Цена: 3802.00 р.
Наличие на складе: Есть у поставщикаПоставка под заказ.
Описание: Inspirado en la historia de la fidelidad de Eliseo, el exitoso autor Samuel Rodriguez explora el poder de perseverar con esperanza en medio de los tiempos oscuros en los que vivimos. Si las luchas interminables te han dejado cansado y desanimado, entonces enterate que es posible no solo liberarte sino tambien descubrir la asignacion, la uncion y la autoridad que Dios tiene preparadas para ti.

Автор: Fred E. Hahn
Название: Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!, 3rd Edition
ISBN: 0471273503 ISBN-13(EAN): 9780471273509
Издательство: Wiley
Рейтинг:
Цена: 3008.00 р.
Наличие на складе: Поставка под заказ.

Описание: How to create Madison Avenue advertising on a Main Street budget? This third edition shows readers how to successfully create high-impact advertising on a limited budget. It offers practical, tested techniques and hard-earned insights into every major form of advertising, from newspaper and magazine ads, flyers and brochures to direct mail, radio, catalogues, and publicity. This new edition has also been revised and expanded to include advertising over the internet and new desktop publishing techniques. It reveals which sites are worthwhile forums and wt internet tactics work. Hahn presents thorough and engaging information on the best ways to harness technology and to grab attention through a number of venues. In addition, he enlists experts like Tom Davis to speak on Yellow Page advertising; Robert Killian to explain Brand Equity Analysis; and other experts in their respective fields to comment on the best ways to harness technology and to grab attention through a number of venues. Fred E. Hahn (Evanston, IL) is an independent consultant with more than thirty-five years of experience in the advertising business.