Big Data for Small Business For Dummies, Marr Bernard
Новое издание
Автор: Brown Aaron Название: Financial Risk Management for Dummies ISBN: 111908220X ISBN-13(EAN): 9781119082200 Издательство: Wiley Цена: 3166.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: Take the risk out of financial risk management Written by bestselling author and past winner of the GARP Award`s Risk Manager of the Year, Aaron Brown, Financial Risk Management For Dummies offers thorough and accessible guidance on successfully managing and controlling financial risk within your company.
Автор: Schell Jim, Tyson Eric Название: Small Business For Dummies ISBN: 1118083725 ISBN-13(EAN): 9781118083727 Издательство: Wiley Рейтинг: Цена: от 1080.00 р. 2691.00-30% Наличие на складе: Есть (1 шт.) Описание: Updates to this new edition of Small Business For Dummies include: How start-up and established small businesses can use the Small Business Jobs Act to their advantage Enhanced and expanded coverage of using technology in your small business Hiring employees using online resources including LinkedIn, Facebook, and other social media sites New coverage of the recent health care bill, health savings accounts, and their implications for small business Updated coverage of the best places to get small business loans
Автор: Foster Provost Название: Data Science For Business: What You Need To Know About Data Mining And Dataanalytic Thinking ISBN: 1449361323 ISBN-13(EAN): 9781449361327 Издательство: Wiley Рейтинг: Цена: 6334.00 р. Наличие на складе: Есть (1 шт.) Описание: This broad, deep, but not-too-technical guide introduces you to the fundamental principles of data science and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect.
Автор: World Bank Название: The Big Business Of Small Enterprises ISBN: 1464803765 ISBN-13(EAN): 9781464803765 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4389.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The World Bank Group promotes small and medium enterprise (SME) growth through both systemic and targeted interventions. Targeting means focusing benefits on one size-class of firms to the exclusion of others. Targeted support for SMEs is a big business for the World Bank Group, averaging around $3 billion a year in commitments, expenditures, and gross exposure over the 2006-12 period. In the context of broader reforms, such targeted support can be a powerful tool. Targeting SMEs is not an end in itself, but a means to create economies that can employ more people and create more opportunity for citizens to achieve prosperity. A thriving and growing SME sector is associated with rapidly growing economies. A central challenge is to level the economic playing field by ensuring dynamic markets; strengthening market-support institutions; and removing constraints to participation. IEG found that financial sector development can have both a pro-growth and propoor impact by alleviating SMEs' financing constraints, enabling new entry of firms and entrepreneurs and better resource allocation. Layered on top of this are targeted forms of assistance; these interventions may build on a foundation of more systemic reforms, may come in tandem with them, or may in fact be a means to build systemic reforms from the bottom up. Any credible justification of targeted support to SMEs must be focused on establishing well-functioning markets and institutions, not simply providing a temporary supply of benefits to a small group of firms during a project's lifespan. Thus, targeted interventions need to leverage resources to produce broader benefits for institutions and markets. To make targeted support for SMEs more effective, the World Bank Group needs to do several things: - Clarify its approach to targeted support to SMEs. - Enhance the support's relevance and additionality. - Institute a tailored research agenda. - Strengthen guidance and quality control for such support. - Reform MIGA's Small Investment Program.
Автор: Consumer Dummies Название: Small Business Marketing Strategies All-In-One for Dummies ISBN: 1119236916 ISBN-13(EAN): 9781119236917 Издательство: Wiley Рейтинг: Цена: 3642.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Transform your small business into a revenue-generating machine with this step-by-step marketing resource
Running a small business is a fun and rewarding experience. It's even more fun and rewarding when clients and customers are clamoring to get a hand on your latest product or service. And effective marketing is the key to making that happen.
In Small Business Marketing Strategies All-in-One For Dummies, small business experts from the United States Chamber of Commerce walk you through every single step of designing, launching, running, measuring, and improving your company's next marketing campaign. But don't worry--with Dummies, it's all about learning made easy.
You'll discover techniques that work in any kind of small business, from full-time trades to brick-and-mortar shops and online side-hustles. Starting at the beginning of the marketing process, you'll move on to learn how to blend different marketing methods, such as content, social, search, and traditional, to generate massive customer interest.
In this book, you will:
Pour the foundation of your marketing strategy by defining your ideal customers, sizing up your market, and setting your goals
Kick off a successful campaign the right way by picking the best software, platforms, and techniques to power your marketing
Combine content marketing, social media, and traditional strategies to generate the perfect marketing and advertising mix
Evolve past gut instincts and measure your results with hard data and reliable metrics
Moving beyond individual strategies and techniques, Small Business Marketing Strategies All-in-One For Dummies shows you how to blend every tool at your disposal into one effective marketing strategy. It's a must-read for any small business owner trying to grow their company.
Автор: Gerrard Claudia Название: Law for Small Business For Dummies ISBN: 1118970462 ISBN-13(EAN): 9781118970461 Издательство: Wiley Рейтинг: Цена: 3166.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Your own in-house legal advisor at a fraction of the cost Written in plain-English for business people without any legal training, Law For Small Business For Dummies covers everything you need to be aware of regarding the law when you`re starting and running your own business.
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