Описание: Gendered Talk at Work examines how women and men negotiate their gender identities as well as their professional roles in everyday workplace communication.
Описание: Talk in Action explores the workings of language and interaction in the everyday life of institutions. In doing so, it introduces students to the methodology of Conversation Analysis (CA) and its applications in the real world.
Автор: Capstick Название: Multilingual Literacies, Identities and Ideologies ISBN: 1137569778 ISBN-13(EAN): 9781137569776 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the language and literacy practices which sustain transnational migration across generations and across traditional boundaries such as school and home. The author has conducted extensive fieldwork in Pakistan and the UK to study migration between the two countries. Individuals’ access to the dominant literacies of migration are contrasted with the vernacular practices which migrants take up at home as part of their digital literacies. The study explores the blurring of boundaries between home and school as well as the blurring of boundaries between language varieties. Tracing access to literacy in this way also shines a light on the literacy mediators migrants turn to for help with English language learning and when trying to access the bureaucratic literacies of migration. The study ends by exploring how migrants use all of their language resources, not just English, to fit into their new homes once they have arrived in the UK.
Описание: This book explores Japan-in-transition from internationalization to globalization from the perspectives of language and identity. The chapters address how national identity has faced the shift from hard to soft power, offer critical analyses of multilingual practices, and investigate what teaching, learning and using Japanese mean in the context of increasing mobility.
Описание: Latest edition of the best-selling student introduction to intercultural communication. Global in focus, full of pedagogy and adopted on courses across the world.
Автор: Martin, Elizabeth Название: Marketing identities through language ISBN: 1403949840 ISBN-13(EAN): 9781403949844 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.
Автор: Antaki C & Widdicombe S Название: Identities in Talk ISBN: 0761950613 ISBN-13(EAN): 9780761950615 Издательство: Sage Publications Рейтинг: Цена: 8395.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text demonstrates that identities are constructed "live" in the actual exchange of talk. It identifies how a person can be ascribed to a category, and the ways in which people are able to create their own "identity" beyond the classic categories of age, gender, class and ethnicity.
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