Автор: Malcolm McDonald Название: Market Segmentation, ISBN: 0750659815 ISBN-13(EAN): 9780750659819 Издательство: Elsevier Science Рейтинг: Цена: 6653.00 р. Наличие на складе: Поставка под заказ.
Описание: Segmentation and marketing mapping are core areas of the marketing syllabus. Dealing with market segmentation, this book features diagrams and market maps. It is intended for students and executives.
Автор: Edited by Roger Friedland Название: Matters of culture ISBN: 0521795451 ISBN-13(EAN): 9780521795456 Издательство: Cambridge Academ Рейтинг: Цена: 7128.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Matters of Culture, first published in 2004, is an introduction to some of the best theorizing in cultural sociology, focusing in particular on questions of power, the sacred and cultural production. Contains a major theoretical introduction that lays out the internal structure of the field and contributions from leading academics.
Автор: Middeke Название: Theory Matters ISBN: 1137474270 ISBN-13(EAN): 9781137474278 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book demonstrates that theory in literary and cultural studies has moved beyond overarching master theories towards a greater awareness of particularity and contingency – including its own. What is the place of literary and cultural theory after the Age of Theory has ended?
Grouping its chapters into rubrics of metatheory, cultural theory, critical theory and textual theory, the collection demonstrates that the practice of “doing theory” has neither lost its vitality nor can it be in any way dispensable. Current directions covered include the renewed interest in phenomenology, the increased acknowledgement of the importance of media history for all cultural practices and formations, complexity studies, new narratology, literary ethics, cultural ecology, and an intensified interest in textual as well as cultural matter.
Автор: Robin Cynthia Название: Everyday Life Matters: Maya Farmers at Chan ISBN: 0813044995 ISBN-13(EAN): 9780813044996 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 12335.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examines the 2,000-year history of the ancient farming community of Chan in Belize, explaining why the average person should matter to archaeologists studying larger societal patterns. Cynthia Robin argues that the impact of what is commonly perceived as habitual or quotidian can be substantial, and a study of a polity without regard to the citizenry is woefully incomplete.
Автор: Saona Название: Memory Matters in Transitional Peru ISBN: 1137290161 ISBN-13(EAN): 9781137290168 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Commemorating traumatic events means attempting to activate collective memory. By examining images, metonymic invocations, built environments and digital outreach interventions, this book establishes some of the cognitive and emotional responses that make us incorporate the past suffering of others as a painful legacy of our own.
Автор: Couldry N Название: Why Voice Matters ISBN: 1848606613 ISBN-13(EAN): 9781848606616 Издательство: Sage Publications Рейтинг: Цена: 21542.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An impassioned manifesto for how `voice` might be used to counter neo-liberal ideologies in the future, from a star name in the field of media, communication and cultural studies
Автор: Couldry, Nick Название: Why voice matters ISBN: 1848606621 ISBN-13(EAN): 9781848606623 Издательство: Sage Publications Рейтинг: Цена: 6651.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An impassioned manifesto for how `voice` might be used to counter neo-liberal ideologies in the future, from a star name in the field of media, communication and cultural studies
Описание: Shows you how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. This book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.
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