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Strategic New Product Development for the Global Economy, Kono


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Цена: 16070.00р.
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Автор: Kono
Название:  Strategic New Product Development for the Global Economy
ISBN: 9780230001992
Издательство: Springer
Классификация:
ISBN-10: 0230001998
Обложка/Формат: Hardback
Страницы: 280
Вес: 0.51 кг.
Дата издания: 2007
Серия: Business and Management
Язык: English
Иллюстрации: Illustrations
Размер: 222 x 148 x 20
Читательская аудитория: Postgraduate, research & scholarly
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: New product development is not just about creating successful new products. This book presents a blend of cases, original survey research and theory to show the principles used by successful firms in developing new products and pruning those that hold the company back.


The PDMA Handbook of New Product Development, 2nd Edition

Автор: Kenneth B. Kahn
Название: The PDMA Handbook of New Product Development, 2nd Edition
ISBN: 0471485241 ISBN-13(EAN): 9780471485247
Издательство: Wiley
Цена: 14256.00 р.
Наличие на складе: Поставка под заказ.

Описание: The completely revised and updated "bible"of new product development: The PDMA Handbook of NProduct Development, Second Edition.
The PDMA Handbook of New Product Development, Second Edition provides a comprehensive, updated picture of what you as a manager need to know for effective new product development. The book's concise, map-like detail acts as a compass, offering practical information pertaining to every stage of the product development process -- from idea generation to launch to the end of the life cycle.
Whether you're a novice or an expert, this edition is ideal as it provides both fundamentals and reliable information on advanced and emerging concepts such as accelerated product development, new product development globalization and benchmarking, and Web-based concept development.

Design Thinking: New Product Development Essentials from the PDMA

Автор: Michael G. Luchs,Scott Swan,Abbie Griffin
Название: Design Thinking: New Product Development Essentials from the PDMA
ISBN: 1118971809 ISBN-13(EAN): 9781118971802
Издательство: Wiley
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Цена: 7437.00 р.
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Описание: Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association`s (PDMA) guide to better problem solving and decision-making in product development and beyond.

Product Development Strategy

Автор: Karami
Название: Product Development Strategy
ISBN: 1137501375 ISBN-13(EAN): 9781137501370
Издательство: Springer
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Цена: 15372.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entrepreneurial performance. The book discusses an innovative perspective which provides a practical insight into the field of product development strategy.

The Lean Product Design and Development Journey

Автор: Pess?a
Название: The Lean Product Design and Development Journey
ISBN: 3319467913 ISBN-13(EAN): 9783319467917
Издательство: Springer
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Цена: 13974.00 р.
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Описание:

This book presents a series of high performance product design (PD) and development best practices that can create or improve product development organization. In contrast to other books that focus only on Toyota or other individual companies applying lean IPD, this book explains the lean philosophy more broadly and includes discussions of systems engineering, design for X (DFX), agile development, integrated product development, and project management.
The “Lean Journey” proposed here takes a value-centric approach, where the lean principles are applied to PD to allow the tools and methods selected to emerge from observation of the individual characteristics of each enterprise. This means that understanding lean product development (LPD) is not about knowing which tools are available but knowing how to apply the philosophy.
The book comes with an accompanying manual with problems and solutions available on Springer Extras.
Setting the PACE in Product Development

Автор: Mcgrath
Название: Setting the PACE in Product Development
ISBN: 1138168971 ISBN-13(EAN): 9781138168978
Издательство: Taylor&Francis
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Цена: 20671.00 р.
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Описание:

Setting the PACE in Product Development describes how to effectively manage the key ingredients of successful product development: time, quality, talent and resources.

This revised edition of Product Development provides essential insight as to how to efficiently organize people, resources and processes to dramatically improve financial results, strategic positions, internal morale and customer satisfaction. The PACE techniques integrate vital company-wide functions, engaging the entire company and focusing its collective energy on strategically and financially important goals.


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