Описание: From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically.
Автор: McGrath Rita Gunther Название: The End of Competitive Advantage ISBN: 1422172813 ISBN-13(EAN): 9781422172810 Издательство: Неизвестно Рейтинг: Цена: 4066.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The context of business has changed rapidly over the past few decades. At the very least, it`s time to challenge some of the established thinking about strategy and competition that used to drive business advantage - but no longer does. The author takes on one of most fundamental notions in strategy: that of sustainable competitive advantage.
Автор: Chaston Название: Strategy for Sustainable Competitive Advantage ISBN: 0415522749 ISBN-13(EAN): 9780415522748 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The global recession and the public deficit crisis mean that Western companies face flattening sales in domestic markets, and increased competition from China`s globalization. Conventional strategies are not a solution. The text presents effective counter-response strategies of exploiting new knowledge to create innovative products and develop leading edge internal organizational processes.
Описание: The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.
Автор: Huggins Robert Название: Competition, Competitive Advantage, and Clusters ISBN: 0199660425 ISBN-13(EAN): 9780199660421 Издательство: Oxford Academ Рейтинг: Цена: 8554.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this book leading scholars from a range of disciplines, including strategic management, economic development, economic geography and planning, assess the contribution that Michael Porter, one of the most influential figures in strategic management research, has made to these respective academic fields.
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