Strategic Analysis, Beretta Zanoni

Название: Strategic analysis : processes and tools / Andrea Beretta Zanoni / - New York ; London : Routledge, 2012
ISBN: 0415880637 ISBN-13(EAN): 9780415880633
Издательство: Taylor&Francis
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Цена: 22968.00 р.
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Описание: In Strategic Analysis: Processes and Tools, author Andrea Beretta Zanoni develops a theory of strategic analysis and offers models for the application of strategic analysis tools during all phases of the process including planning and decision-making, the development of control, and the formulation of a strategic diagnosis.

Автор: Williamson Dave
Название: Strategic Management and Business Analysis
ISBN: 1138817651 ISBN-13(EAN): 9781138817654
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: How can managers analyze their current and future business strategies? This textbook introduces the fields of business analysis and strategic management to provide students with an understanding of the key questions that need to be asked to understand an organization`s options.

Автор: Mootee Idris
Название: Design Thinking for Strategic Innovation
ISBN: 1118620127 ISBN-13(EAN): 9781118620120
Издательство: Wiley
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Цена: 4435.00 р.
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Описание: A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.

Автор: McAdams David
Название: Game Changer: Game Theory and the Art of Transforming Strategic Situations
ISBN: 0393239675 ISBN-13(EAN): 9780393239676
Издательство: Wiley
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Цена: 3325.00 р.
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Описание: A radically new, and easily learned, way to outstrategize your rivals.

Автор: West Douglas
Название: Strategic Marketing
ISBN: 019968409X ISBN-13(EAN): 9780199684090
Издательство: Oxford Academ
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Цена: 9186.00 р.
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Описание: The new edition of Strategic Marketing examines key aspects of traditional marketing strategy combined with the presentation of a synthesis of recent thinking on the subject. The key focus of the text is how companies create and sustain competitive advantage through the employment of marketing strategies.

Название: Strategic Management
ISBN: 0631201041 ISBN-13(EAN): 9780631201045
Издательство: Wiley
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Цена: 5384.00 р.
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Описание: * New text bringing text and cases together for ease of use. * Based on highly successful previous editions of Business Policy and cases in Business Policy. * Thoroughly revised, updated, tested and accessible materials. * Part of a major new pack of teaching materials. .

Автор: Le Meunier-FitzHugh, Douglas Tony
Название: Achieving a Strategic Sales Focus
ISBN: 0198706642 ISBN-13(EAN): 9780198706649
Издательство: Oxford Academ
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Цена: 6255.00 р.
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Описание: The main aim of this book is to consider how the sales function informs business strategy. The book considers how sales organisations are responding to increasing competition, more demanding customers and more complex selling environment, and offers discussions of some of the possible solutions to these challenges.