Analytics in Smart Tourism Design, Zheng Xiang; Daniel R. Fesenmaier

Автор: Jac Fitz?€“enz,John Mattox II
Название: Predictive Analytics for Human Resources
ISBN: 1118893670 ISBN-13(EAN): 9781118893678
Издательство: Wiley
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Цена: 6178.00 р.
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Описание: Create and run a human resource analytics project with confidence For any human resource professional that wants to harness the power of analytics, this essential resource answers the questions: "Where do I start?" and "What tools are available?" Predictive Analytics for Human Resources is designed to answer these and other vital questions.

Автор: Candela, Guido Figini, Paolo Cortes-jimenez, Isabe
Название: Economics of tourism destinations
ISBN: 3642208738 ISBN-13(EAN): 9783642208737
Издательство: Springer
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Цена: 12571.00 р.
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Описание: The book aims at providing an overview of the main economic issues related to tourism activities. While tourism is an important sector, contributing to more than 10% of the European Union’s GDP, research and teaching at the university level has only recently grown to a considerable level, and the field still lacks a firm research methodology. This book approaches tourism economics as an applied field of study in which tourism markets are represented as imperfect markets, with asymmetric and incomplete information among agents, bounded rationality, and with a strong presence of externalities and public goods. The economic issues studied in the book are approached both intuitively, largely using examples and case studies, and formally, with mathematical formalizations in text boxes.

Автор: Hsu
Название: The Routledge Handbook of Tourism Research
ISBN: 0789037041 ISBN-13(EAN): 9780789037046
Издательство: Taylor&Francis
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Цена: 33686.00 р.
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Описание: Provides a review and analysis of Tourism Research. This book is organised around topical themes and moves logically with a review of the beginnings of tourism research, to a discussion of emerging forms of tourism and future direction, which are supported with numerous international examples from the planning and development stage.

Автор: Song, Haiyan Witt, Stephen F. Li, Gang
Название: Advanced econometrics of tourism demand
ISBN: 041599120X ISBN-13(EAN): 9780415991209
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: Tourism demand is the foundation on which all tourism-related business decisions ultimately rest. This book introduces students, researchers and practitioners to the modern developments in advanced econometric methodology within the context of tourism demand analysis and illustrates these developments with actual tourism applications.

Автор: Fesenmaier
Название: Design Science in Tourism
ISBN: 3319427717 ISBN-13(EAN): 9783319427713
Издательство: Springer
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Цена: 20962.00 р.
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Описание: This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations. The book builds on recent findings in psychology, geography and urban and regional planning, as well as from economics, marketing and communications, and explores the opportunities arising from recent advances in the Internet and related technologies like memory, storage, RFID, GIS, mobile and social media in the context of collecting and analyzing traveler-related data. It presents a broad range of insights and cases on how modern design approaches can be used to develop new and better touristic experiences, and how they enable the tourism industry to track and communicate with visitors in a more meaningful way and more effectively manage visitor experiences.