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Content marketing made easy, Crossman, Susan


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Цена: 4288.00р.
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Автор: Crossman, Susan
Название:  Content marketing made easy
ISBN: 9781988058023
Издательство: Gazelle Book Services
Классификация:



ISBN-10: 1988058023
Обложка/Формат: Paperback
Страницы: 240
Вес: 0.39 кг.
Дата издания: 20.10.2015
Серия: Economics/Business/Finance
Язык: English
Иллюстрации: Black & white illustrations
Размер: 156 x 228 x 16
Читательская аудитория: General (us: trade)
Ключевые слова: E-commerce: business aspects,Sales & marketing,Retail sector,Self-help & personal development
Подзаголовок: Why you need it / how to do it
Рейтинг:
Поставляется из: Англии
Описание: Susan Crossman, marketing expert and author of several critically acclaimed books, offers clear, easy-to-follow advice to make anyone - even a complete novice - a content-marketing pro in no time... great tips and techniques to give you the edge you need. - Michael Davie, author, Winning Ways
We are moving towards a world where a huge percentage of business is done online and if you are not playing in that field, eventually you arent going to have a business... the revolution has only just begun... the only constant in our world is change itself... Pretending these changes arent happening wont make them go away. I believe that developing and polishing our online content is the key to the kingdom... it is a process that can be taught, learned and duplicated. Once you have a program up and running, its a straightforward way to generate more business... Online marketing can be intimidating, no doubt about it, and I spend my days simplifying it for business people so they can generate more revenue as a result of their online activities. We focus on a subset of online marketing that currently flies under the label of content marketing. By the end of this book I aim to help you figure out what that is, why its important and how it works, and hopefully Ill be able to crack open a door to the future for you and your business that is filled with possibility. - Susan Crossman, author, Content Marketing Made Easy - Why You Need It / How To Do It
Susan Crossman is a veteran writer who has spent decades wielding the power tool of language to benefit businesses and individuals in search of greater success and consistent results. Via her content marketing company, Crossman Communications (www.crossmancommunications.com), Susan and her team create high quality online content that helps businesses connects with their target audience, explain their business proposition, differentiate them in a competitive market and motivate their ideal customers to take action. An enthusiastic supporter of writing with clarity, she is the traditionally published author of four books: a novel (Shades of Teale), a collection of short stories (Passages to Epiphany), a writers companion to help people write with more impact (The Write Way), and a book that explains the mysteries of content marketing (Content Marketing Made Easy - Why You Need It / How To Do It).



Write way

Автор: Crossman, Susan
Название: Write way
ISBN: 189745340X ISBN-13(EAN): 9781897453407
Издательство: Gazelle Book Services
Рейтинг:
Цена: 3430.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: "Susan Crossman has created one of the most comprehensive books on writing ever written. Whether you're writing a business report, an essay or a full-length novel, Crossman offers invaluable advice on making the process move more smoothly and efficiently. She also provides insightful tips on avoiding writer's block. If you want to be a truly effective and successful writer, this is the book you need."
- Michael B. Davie, author Winning Ways

Solid, expert advice from a professional writer and author of several critically acclaimed books. From tips on overcoming writer's block and engaging your audience to focusing on specific markets, Susan Crossman, also author of Shades of Teale and Passages to Epiphany, delivers insightful commentary that will help anyone become a more efficient, effective and successful writer. Of tremendous benefit to business writers - and to anyone crafting works of fiction and non-fiction - a must-read!
- Manor House Publishing Inc.

Susan Crossman on The Write Way: "We all recognize that writing is a creative process but we also tend to think of the physical process of writing as a mechanical skill that takes good grammar and a decent vocabulary and somehow blends them all together to create clear communication. That's not a bad start but decades of experience have taught me that writing with impact is much more complex. This book provides tips on: - How to structure your written work - How to write with style and - How to engage an audience - Avoiding and overcoming writer's block - Writing for key markets and marketing your writing in a highly effective manner I hope The Write Way will help you write with more clarity and conviction and I also hope that it will make the task of writing that much more enjoyable."

Passages to epiphany

Автор: Crossman, Susan
Название: Passages to epiphany
ISBN: 1897453221 ISBN-13(EAN): 9781897453223
Издательство: Gazelle Book Services
Рейтинг:
Цена: 3430.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Susan Crossman shares personal true-life inspiring and enlightening experiences of epiphany - that moment of absolute clarity, realization and understanding. Also included are a few fictional stories by Crossman that also carry messages of epiphany. A very insightful and enlightening book that will help readers gain a better appreciation and understanding of themselves and the world around them. An absolutely superb read - highly recommended. - Michael B Davie, author, Winning Ways Susan Crossman has that innate ability to communicate far beyond words on paper... The beauty of epiphanies is that the old perspective can never hold the same power, because our minds have been shown a more resonant way of seeing our lives. Epiphanies are a glorious form of delicious relief from the chains of the past... By allowing that greater truth to permeate the core of our cells, it displaces our old tired perspective and in an instant, we are freed from our ancestry, identities and unseen veils. I felt that newly found freedom was handed to me over and over again as I turned the pages of Susan's book. I'm in awe of her innate ability to bring readers to the brink of pure potential, and then walk us right through the door..." - From the Foreword by Jennifer Hough, author, Awakenings I put together this collection of stories as an exploration of spirit and discovery and it's been an interesting journey to say the least... I've included short fictional stories about people I've never met with personal accounts of the path I myself have tread over the past few years... some of the real-world journeys of the spirit I've taken and, voilа, Passages to Epiphany... I wish you all the best for interesting journeys of your own. May you live, learn and grow in joy and comfort. - Susan Crossman


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