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Cross-cultural personal selling, Antczak-barzan, Anna Sypniewska, Barbara A.


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Цена: 7685.00р.
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Автор: Antczak-barzan, Anna Sypniewska, Barbara A.
Название:  Cross-cultural personal selling
ISBN: 9783319555768
Издательство: Springer
Классификация:




ISBN-10: 3319555766
Обложка/Формат: Hardcover
Страницы: 160
Вес: 0.37 кг.
Дата издания: 25.06.2017
Язык: English
Издание: 1st ed. 2017
Иллюстрации: 11 illustrations, black and white; xvii, 160 p. 11 illus.
Размер: 157 x 223 x 16
Читательская аудитория: Professional & vocational
Подзаголовок: Agents` competences in international personal selling of services
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: Providing in-depth analysis, this book enables readers to understand the theoretical aspects of personal selling and explores the difficulties of selling services which are sensitive to cultural, age and gender differences, and to customers originating from diverse cultural zones.


Selling the Serengeti: The Cultural Politics of Safari Tourism

Автор: Gardner Benjamin, Gardner Ben
Название: Selling the Serengeti: The Cultural Politics of Safari Tourism
ISBN: 0820345083 ISBN-13(EAN): 9780820345086
Издательство: Mare Nostrum (Eurospan)
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Цена: 3465.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Situating safari tourism within the discourses and practices of development, Selling the Serengeti examines the relationship between the Maasai people of northern Tanzania and the extraordinary influence of foreign-owned ecotourism and big-game hunting companies. It contrasts two major approaches to community conservation--international NGO and state-sponsored conservation efforts on the one hand and the neoliberal private investment in tourism on the other--and investigates their profound effect on the Maasai's culture and livelihood. It further explores how these changing social and economic forces remake the terms through which state institutions and local people engage with foreign investors, communities, and their own territories. And finally it highlights how the new tourism arrangements change the shape and meaning of the nation-state and the village and in the process remake cultural belonging and citizenship.


Benjamin Gardner's experiences in Tanzania began during a study-abroad trip in 1991. His stay led to a relationship with the nation and the Maasai people in Loliondo lasting almost twenty years; it also marked the beginning of his analysis of and ethnographic research into social movements, market-led conservation, and neoliberal development around the Serengeti.

Selling the Serengeti: The Cultural Politics of Safari Tourism

Автор: Gardner Benjamin
Название: Selling the Serengeti: The Cultural Politics of Safari Tourism
ISBN: 0820345075 ISBN-13(EAN): 9780820345079
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 10534.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Situating safari tourism within the discourses and practices of development, Selling the Serengeti examines the relationship between the Maasai people of northern Tanzania and the extraordinary influence of foreign-owned ecotourism and big-game hunting companies. It contrasts two major approaches to community conservation--international NGO and state-sponsored conservation efforts on the one hand and the neoliberal private investment in tourism on the other--and investigates their profound effect on the Maasai's culture and livelihood. It further explores how these changing social and economic forces remake the terms through which state institutions and local people engage with foreign investors, communities, and their own territories. And finally it highlights how the new tourism arrangements change the shape and meaning of the nation-state and the village and in the process remake cultural belonging and citizenship.


Benjamin Gardner's experiences in Tanzania began during a study-abroad trip in 1991. His stay led to a relationship with the nation and the Maasai people in Loliondo lasting almost twenty years; it also marked the beginning of his analysis of and ethnographic research into social movements, market-led conservation, and neoliberal development around the Serengeti.

Cross-Cultural Management and Quality Performance

Автор: Yomi Babatunde; Sui Pheng Low
Название: Cross-Cultural Management and Quality Performance
ISBN: 9811012806 ISBN-13(EAN): 9789811012808
Издательство: Springer
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Цена: 18167.00 р.
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Описание: The book begins with a comprehensive literature review on total quality management (TQM) and national culture, followed by reviews of the construction industries in China and Nigeria.

Advances in Cross-Cultural Decision Making

Автор: Mark Hoffman
Название: Advances in Cross-Cultural Decision Making
ISBN: 3319607464 ISBN-13(EAN): 9783319607467
Издательство: Springer
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Цена: 22359.00 р.
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Описание: This book reports on the latest advances in understanding cross-cultural decision and human cognition with respect to various cultural constructs, such as geographical, historical, sociological, and organizational cultures.

Art of Influencing and Selling

Автор: Kolah Ardi
Название: Art of Influencing and Selling
ISBN: 0749464488 ISBN-13(EAN): 9780749464486
Издательство: Kogan Page
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Цена: 3166.00 р.
Наличие на складе: Нет в наличии.

Описание: Whether you're new to sales or have at least one year's experience in selling, this book will leapfrog your selling skills and understanding of sales techniques to a more sophisticated, satisfying and more genuinely customer and client-oriented level. If you're more experienced, then this book provides a comprehensive refresher which uses fresh insights, the latest ideas and practical useable tools like checklists to help you sell more and sell better. Fully reference and researched, "The Art of Influencing and Selling" covers: the psychology of selling a product or service; the sales pipeline and how to ensure it's realistic; making an effective sales presentation; up-selling, cross-selling, cold-calling and warm calling; effective approaches to prospective customers and clients; how to interrogate a database of contacts to get more sales; how to write effective sales materials; the power of business networking; how to get senior level appointments in your diary and closing a sale and follow up. If you want to improve your sales performance by learning how to listen to your customer and client and collaborate with them profitably, "The Art of Influencing and Selling" is the book for you.


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