SECTION I. Paradigmatic Approaches of Media Engagement and Social Mobilization
Chapter 1. An External Examination of Emerging Democratic Institutions and the Problem of Social and Economic Security
Chapter 2. Navigating the Development Aid Challenge: Towards a More Encompassing Framework
SECTION II. Regionalism and the Mediated Global Civil Society
Chapter 3. The Impact of Regionalism on Democracy Building: An examination of the Southern African Development Community (SADC)
Chapter 4. The Role of Cyberactivism in Disambiguating the Cosmopolis and Discourse of Democratization
SECTION III. Television as Political Weapon: The Asian and African Experience
Chapter 5. The Changing Face of Television and Public Policy Implications in India
Chapter 6. Television, Political Imagery, and Elections in India
Chapter 7. Media Exposure of Corruption and Re-election Chances of Incumbent Parties in AfricaSECTION IV. Marginalized Communities and the Challenge of Democracy in the US, Africa, Central, and South America
Chapter 8. The Impact of Governmental Strategies on Black Political Discourse Groups: Voices Heard from the Black Panther Party to the Black Lives Matter Movement
Chapter 9. The Mediatization of Violence: A Model for Utilizing Public Discourse and Networking to Counter Global Terrorism
Chapter 10. The Assassination of Journalists in Mexico: A Product of Criminal and Electoral Competition
Chapter 11. Land Tenure, Community Space and Media Engagement as Determinants of Good Governance in a Central American State: The Case of Guyana
SECTION V. Strengthening African Democratic Institutions through Policy and Communication
Chapter 12. Moving Beyond "Illiberal Democracy" in Sub-Saharan Africa: Recalling the Significance of Local Governance
Chapter 13. Use and Misuse of Data in Advocacy, Media and Opinion Polls in Africa: Realities, Challenges and Opportunities
Chapter 14. Media Advocacy and Strategic Networking in Transforming Norms and Policies
Автор: Mahoney L. Meghan Название: Strategic Social Media Marketing To Soci ISBN: 1118556844 ISBN-13(EAN): 9781118556849 Издательство: Wiley Рейтинг: Цена: 6170.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategic Social Media is the first textbook to go beyond the marketing plans and how-to guides, and provide an overview of the theories, action plans, and case studies necessary for teaching students and readers about utilizing social media to meet marketing goals.
Автор: El-Issawi Название: Arab National Media and Political Change ISBN: 1137532157 ISBN-13(EAN): 9781137532152 Издательство: Springer Рейтинг: Цена: 11179.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book examines the evolution of national Arab media and its interplay with political change, particularly in emerging democracies in the context of the Arab uprisings. Investigated from a journalistic perspective, this research addresses the role played by traditional national media in consolidating emerging democracies or in exacerbating their fragility within new political contexts. Also analyzed are the ways journalists report about politics and transformations of these media industries, drawing on the international experiences of media in transitional societies. This study builds on a field investigation led by the author and conducted within the project “Arab Revolutions: Media Revolutions,” covering Libya, Tunisia, and Egypt.
Описание: Since independence, Latin America has maintained close links with Britain. This book examines past, present and putative future cultural and social implications of the relationship through case studies focusing on English-speaking immigrants and their descendants throughout Latin America.
Описание: Since independence at the beginning of the nineteenth century, Latin America has maintained close links with Britain. The contributors - historians, anthropologists and sociolinguists - explore the past, present and putative future of English-speaking communities in Latin America and the relationships with their host societies.
Life Cycle and Maturity Models for Online Communities
Community Management
Case Study in Focus: CA Technologies
Business Impact Through Community
Developing B2B Social Communities
Автор: Heinze Aleksej Название: Digital and Social Media Marketing ISBN: 1138917915 ISBN-13(EAN): 9781138917910 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Поставка под заказ.
Описание: Digital and Social Media Marketing: A Results-Driven Approach is an exciting new industry-led, research-informed and results-driven guide to digital commerce. Its examples draw from SMEs and from Europe to offer a unique perspective for those learning about digital marketing and, having been developed in close collaboration with the Search Engine Marketing Trade Association (SEMTA), it is a reliable source of prevailing industry standards for practitioners at the cutting edge of their trade. Unlike other digital marketing texts, this accessible textbook gives special consideration to the ethical challenges raised by an increasingly digital world. Equally unique is the book’s Digital Business Maturity Model, which offers organisations a clear roadmap for understanding their relative levels of technology adoption. Embracing the true spirit of Digital and Social Media Marketing, the book will be the first of its kind in this field with digital learning materials, case studies and exercises available in a supporting Massive Open Online Course (MOOC). The MOOC will enhance learners’ experience and create an interactive international learning community. This book will provide a hands on, accessible and user friendly platform to turn skills and knowledge into strategic advantage. Ideal for postgraduate learners, instructors interested in providing a unique and up-to-date learning experience and for SMEs and practitioners aiming to be at the cutting edge of Digital and Social Media Marketing.
Автор: William Labov Название: The Social Stratification of English in New York City ISBN: 0521528054 ISBN-13(EAN): 9780521528054 Издательство: Cambridge Academ Рейтинг: Цена: 8237.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This groundbreaking study of New York speech founded the discipline of sociolinguistics, presenting a pioneering new account of social variation in language. In this second edition, Labov reviews forty years of findings in sociolinguistics, and brings the reader up to date on the methods, results and achievements of sociolinguistic research.
Автор: Margie Berns; Kees de Bot; Uwe Hasebrink Название: In the Presence of English: Media and European Youth ISBN: 1441942335 ISBN-13(EAN): 9781441942333 Издательство: Springer Рейтинг: Цена: 18866.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is designed to provide insight into the roles of English in and for Europe. The book contributes to discussions of the possibilities of transnational media offerings, and facilitates a better understanding of the influence of media in foreign language acquisition.
Автор: Fuchs C Название: Social Media: Second Edition ISBN: 1473966833 ISBN-13(EAN): 9781473966833 Издательство: Sage Publications Рейтинг: Цена: 4750.00 р. Наличие на складе: Поставка под заказ.
Описание: "Timely new chapters on China and the 'sharing economy' of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world." –Vincent Mosco, Queen's University, Ontario With social media changing how we use and understand everything from communication and the news to transport, more than ever it is essential to ask the right kinds of questions about the business and politics of social media. This book equips students with the critical thinking they need to understand the complexities and contradictions and make informed judgements. This Second Edition: Lays bare the structures and power relations at the heart of our media landscape Explores the sharing economy of Uber and Airbnb in a brand new chapter Takes us into the politics and economy of social media in China Puts forward powerful arguments for how to achieve a social media that serves the purposes of a just and fair world This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.
Автор: Robert M. McKenzie Название: The Social Psychology of English as a Global Language ISBN: 940073316X ISBN-13(EAN): 9789400733169 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book reports on a study of attitudes of over 500 Japanese learners towards many varieties of English speech: standard and non-standard, native and non-native. Analyzes the role of the English language and English language teaching, in Japan and beyond.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
