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The Trend Management Toolkit, A. Kjaer


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Цена: 4611.00р.
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Автор: A. Kjaer
Название:  The Trend Management Toolkit
ISBN: 9781349475193
Издательство: Springer
Классификация:





ISBN-10: 134947519X
Обложка/Формат: Paperback
Страницы: 243
Вес: 0.30 кг.
Дата издания: 01.01.2014
Язык: English
Издание: 1st ed. 2014
Иллюстрации: Xiv, 243 p.
Размер: 216 x 140 x 14
Читательская аудитория: General (us: trade)
Основная тема: Business and Management
Подзаголовок: A Practical Guide to the Future
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead.


Advances and New Trends in Environmental Informatics

Автор: Wohlgemuth
Название: Advances and New Trends in Environmental Informatics
ISBN: 3319447106 ISBN-13(EAN): 9783319447100
Издательство: Springer
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Цена: 27950.00 р.
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Описание: This book presents the latest findings and ongoing research in the field of green information systems as well as green information and communication technology (ICT). It provides insights into a whole range of cross-cutting concerns in ICT and environmental sciences and showcases how information and communication technologies allow environmental and energy efficiency issues to be handled effectively. Offering a selection of extended and reworked contributions to the 30th International Conference EnviroInfo 2016, it is essential reading for anyone wanting to extend their expertise in the area.

Trends in Mathematical Economics

Автор: Pinto
Название: Trends in Mathematical Economics
ISBN: 3319325418 ISBN-13(EAN): 9783319325415
Издательство: Springer
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Цена: 20962.00 р.
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Описание: This book gathers carefully selected works in Mathematical Economics, on myriad topics including General Equilibrium, Game Theory, Economic Growth, Welfare, Social Choice Theory, Finance. It sheds light on the ongoing discussions that have brought together leading researchers from Latin America and Southern Europe at recent conferences in venues like Porto, Portugal; Athens, Greece; and Guanajuato, Mexico. With this volume, the editors not only contribute to the advancement of research in these areas, but also inspire other scholars around the globe to collaborate and research these vibrant, emerging topics.

Key Account Management: The Definitive Guide, 3rd Edition

Автор: Woodburn
Название: Key Account Management: The Definitive Guide, 3rd Edition
ISBN: 047097415X ISBN-13(EAN): 9780470974155
Издательство: Wiley
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Цена: 6170.00 р.
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Описание: This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.

Emerging Trends And Innovation In Sports Marketing And Management In Asia

Автор: Leng & Hsu
Название: Emerging Trends And Innovation In Sports Marketing And Management In Asia
ISBN: 1466675276 ISBN-13(EAN): 9781466675278
Издательство: Mare Nostrum (Eurospan)
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Цена: 32848.00 р.
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Описание: Once only associated with North America and Europe, formal athletic events are now becoming more prevalent in Asia as well. With the expansion of this industry, there is a need for efficient and strategic advertising to promote competitions, events,and teams.Emerging Trends and Innovation in Sports Marketing and Management in Asia brings together research and case studies to evaluate and discuss the effectiveness of current methodologies and theories in an effort to improve promotional activities and the organization of all aspects of the sports industry. This publication is an essential reference source for academicians, researchers, industry practitioners, and upper-level students interested in the theories and practices of sports marketing and management with a special focus on Asia.

Seasonal Adjustment Methods and Real Time Trend-Cycle Estimation

Автор: Bee Dagum
Название: Seasonal Adjustment Methods and Real Time Trend-Cycle Estimation
ISBN: 3319318209 ISBN-13(EAN): 9783319318202
Издательство: Springer
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Цена: 16769.00 р.
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Описание: This book explores widely used seasonaladjustment methods and recent developments in real time trend-cycle estimation.It discusses in detail the properties and limitations of X12ARIMA, TRAMO-SEATSand STAMP - the main seasonal adjustment methods used by statistical agencies. Several real-world cases illustrate eachmethod and real data examples can be followed throughout the text. Thetrend-cycle estimation is presented using nonparametric techniques based onmoving averages, linear filters and reproducing kernel Hilbert spaces, takingrecent advances into account. The book provides a systematical treatment ofresults that to date have been scattered throughout the literature.Seasonal adjustment and real timetrend-cycle prediction play an essential part at all levels of activity inmodern economies. They are used by governments to counteract cyclicalrecessions, by central banks to control inflation, by decision makers forbetter modeling and planning and by hospitals, manufacturers, builders,transportation, and consumers in general to decide on appropriate action.This book appeals to practitioners ingovernment institutions, finance and business, macroeconomists, and other professionalswho use economic data as well as academic researchers in time series analysis,seasonal adjustment methods, filtering and signal extraction. It is also usefulfor graduate and final-year undergraduate courses in econometrics and timeseries with a good understanding of linear regression and matrix algebra, aswell as ARIMA modelling.

Innovative Trend Methodologies in Science and Engineering

Автор: Zek?i ?en
Название: Innovative Trend Methodologies in Science and Engineering
ISBN: 3319523376 ISBN-13(EAN): 9783319523378
Издательство: Springer
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Цена: 20962.00 р.
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Описание: This book covers all types of literature on existing trend analysis approaches, but more than 60% of the methodologies are developed here and some of them are reflected to scientific literature and others are also innovative versions, modifications or improvements.

Navigating the New Retail Landscape: A Guide to Current Trends and Developments

Автор: Treadgold Alan, Reynolds Jonathan
Название: Navigating the New Retail Landscape: A Guide to Current Trends and Developments
ISBN: 0198745753 ISBN-13(EAN): 9780198745754
Издательство: Oxford Academ
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Цена: 8237.00 р.
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Описание: This book will act as a wide ranging but accessible guide to both the main defining features of the new retail landscape globally and, the skills and capabilities that enterprises and their leaders will need in order to be successful.


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