Автор: Gary S. Goodman PhD Название: Monitoring, Measuring, and Managing Customer Service ISBN: 0787951390 ISBN-13(EAN): 9780787951399 Издательство: Wiley Рейтинг: Цена: 6018.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Excellence in customer service does not come about accidentally - it is a learnable set of behaviours that can be monitored, measured and managed. Drawing from the author`s seminar programme, this title provides readers with a system for building and sustaining customer service.
Автор: Winch, Graham. Название: Managing production : ISBN: 0198288417 ISBN-13(EAN): 9780198288411 Издательство: Oxford Academ Рейтинг: Цена: 9979.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The future of the UK economy rests on the success of its manufacturing industries. This book explores how 15 of Britain`s leading engineering firms are facing up to the challenges of the 1990s - global competition; lean production; and giving the customer value for money - and draws some important lessons for the future.
Автор: Helo Название: Designing and Managing Industrial Product-Service Systems ISBN: 3319404296 ISBN-13(EAN): 9783319404295 Издательство: Springer Рейтинг: Цена: 7685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is dedicated to the issues and complexities of industrial services supply chain management. It analyzes how the transition from products to services can be managed, and how supply chains can be adjusted to reflect this new status quo. The book begins with chapters examining product-service systems structures and servitization – the services infusion process. Next, it presents industrial services as marketing and operations strategy. The focus shifts to service delivery, and this chapter discusses how the actual operations take place. This is followed by an examination of the role of technology and how connected assets are utilized by product vendors in value-creation. The book analyzes the transition from ownership to subscriptions in the pricing decisions chapter. Then the value chain effects chapter offers an overview of the mechanisms through which industrial companies are shortening the distance to end-users and aim for a better position in the value chain. Finally the conclusion addresses theoretical and empirical implications in the industrial services supply chain management.
Описание: Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. <br><br><em>Managing Customer Trust, Satisfaction, and Loyalty through Information Communication</em> highlights technology’s involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organisational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.
Автор: Shu Tong, Chen Shou, Lai Kin Keung Название: Managing Risk of Supply Chain Disruptions ISBN: 041584195X ISBN-13(EAN): 9780415841955 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book discusses important issues related to managing supply chain disruption risks from various perspectives.
Автор: Prof. Dr. Christopher Jahns; Lydia Bals Название: Sourcing of Services ISBN: 3834911909 ISBN-13(EAN): 9783834911902 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Although services make up an increasingly larger share of global economies, how to source services is still a rather scarcely investigated field. The p- chasing of services from an international supplier landscape has increased dramatically in the last years, but this practical relevance has not yet echoed in academic research fully. The academic, professional and also political discussions around terms and phenomena such as "offshoring" are still ch- acterized by a lack of clarity and delimitation of (seemingly) competing terms. Another issue worth highlighting in this field is that despite the g- graphical dimension of this topic, how to best source certain complex service categories, such as for example marketing services, is still particularly under researched. Therefore, the dissertation of Ms Bals was on the one hand particularly concerned with bringing clarity into these terminological issues in the field of international sourcing of services. On the other hand, it focused to further develop the field of complex categories by highlighting specific aspects of sourcing marketing services. These goals have been accomplished exc- lently. Prof. Dr. Christopher Jahns Acknowledgements First and foremost I would like to take the opportunity to state my thanks to the people, who have significantly supported and enabled this thesis.
Автор: Consumer Dummies Название: Customer Engagement for Dummies ISBN: 1118725603 ISBN-13(EAN): 9781118725603 Издательство: Wiley Рейтинг: Цена: 2850.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today`s business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth.
Описание: Helps you understand consumer psychology to drive profits and growth. This title explains how consumers perceive services and shows you how toenhance the customer experience - every time. It identifies and demystifies the psychological triggers behind customer behavior.
Автор: Musso & Druica Название: Handbook Of Research On Retailer-Consumer Relationship Development ISBN: 1466660740 ISBN-13(EAN): 9781466660748 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 55301.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Though based on an economic transition, retailer-consumer relationship is also influenced by non-economic factors and is a context of social interaction. With the emergence of modern merchandising techniques and a rise in large retail companies, consumers have become increasingly vigilant of practice within the retail industry. Handbook of Research on Retailer-Consumer Relationship Management offers a complete and updated overview of various perspectives relating to customer relationship management within the retail industry and stimulates the search for greater integration of these views in further research. Offering different angles to analyse the exchange between the retailer and the consumer, this handbook is a valuable tool for professionals and scholars seeking to upgrade their knowledge, as well as for upper-level students.
Автор: Gerard Tetteh & Uzochukwu Название: Lean Six Sigma Approaches In Manufacturing, Services, And Production ISBN: 1466673206 ISBN-13(EAN): 9781466673205 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 31324.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Lean Six Sigma has evolved progressively over time from quality efforts within an enterprise that are independent, to complex systems changing the concept from a simple network to complex alliance formation among firms. The changes created by these transformations present novel challenges and issues to new and established businesses alike.Lean Six Sigma Approaches in Manufacturing, Services, and Production presents emerging research-based trends in the area of global quality lean six sigma networks and analysis. Adopting an interdisciplinary approach focusing on research, cases, and emerging technologies, this title provides insight and support to researchers, students, executives, managers, and practitioners concerned with the management of quality and efficiency across industries.
Описание: This complete body of knowledge for process improvement professionals provides an easy-to-understand foundation for process maturity capability in any company.
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