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Tourism Management, Marketing, and Development, M. Mariani; R. Baggio; D. Buhalis; C. Longhi


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Автор: M. Mariani; R. Baggio; D. Buhalis; C. Longhi
Название:  Tourism Management, Marketing, and Development
ISBN: 9781137368652
Издательство: Springer
Классификация:


ISBN-10: 1137368659
Обложка/Формат: Hardcover
Страницы: 265
Вес: 0.54 кг.
Дата издания: 04.09.2014
Язык: English
Иллюстрации: 6 illustrations, black and white; viii, 265 p. 6 illus.
Размер: 163 x 236 x 21
Читательская аудитория: Professional & vocational
Основная тема: Business and Management
Подзаголовок: Volume I: The Importance of Networks and ICTs
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: Tourism Management, Marketing, and Development revolves around the implementation of ICT applications in the tourism sector: technology is engendering a major shift both in the performance of individuals and companies involved in the tourism sector and having an impact on the way individuals consume services and enjoy experiences in space and time.


Автор: Christou
Название: Social Media in Travel, Tourism and Hospitality
ISBN: 1138247596 ISBN-13(EAN): 9781138247598
Издательство: Taylor&Francis
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Цена: 8573.00 р.
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Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

Changing Patterns of Management Development

Название: Changing Patterns of Management Development
ISBN: 0631209999 ISBN-13(EAN): 9780631209997
Издательство: Wiley
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Цена: 5067.00 р.
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Описание: Written in a highly accessible style by a small distinguished team, this is a wide--ranging account of the whole subject of management development, underpinned by the most extensive data set ever made available.

Development And Management Of Visitor Attractions

Автор: Swarbrooke
Название: Development And Management Of Visitor Attractions
ISBN: 0750651695 ISBN-13(EAN): 9780750651691
Издательство: Taylor&Francis
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Цена: 3168.00 р.
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Описание: Covers the issues in the ever-changing area of tourism. This book includes topics such as the Millennium Dome, national lottery funded projects, international case studies, statistics, examples, and others. It examines the factors that contribute to the success of visitor attractions. It contains theories which are illustrated through examples.

Management Training and Development in China

Автор: Warner
Название: Management Training and Development in China
ISBN: 0415673690 ISBN-13(EAN): 9780415673693
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: This book, with contributions by internationally-known scholars from a wide range of countries, examines the Chinese response to the challenges of management training and development. It summarizes the current trends in management training and development and outlines the likely course of future developments.

Understanding and Changing Your Management Style: Assessments and Tools for Self-Development

Автор: Benfari Robert C.
Название: Understanding and Changing Your Management Style: Assessments and Tools for Self-Development
ISBN: 1118399463 ISBN-13(EAN): 9781118399460
Издательство: Wiley
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Цена: 4909.00 р.
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Описание: An update of the classic book that reveals the 6 keys to successful management In this new edition of his best-selling book, Robert Benfari explains that the best mangers are not born that way but share a mix of characteristics that can be analyzed, understood, and most importantly changed.

Tourism Management, Marketing, and Development

Автор: Marcello M. Mariani; Dimitrios Buhalis; Wojciech C
Название: Tourism Management, Marketing, and Development
ISBN: 1137405651 ISBN-13(EAN): 9781137405654
Издательство: Springer
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Цена: 16769.00 р.
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Описание: Tourism Management, Marketing, and Development recognizes the relevance of tourism and tourism activities as major economic drivers, with a specific focus on the role of destination management and marketing, performance and strategies, and sustainability.

Tourism Management, Marketing, and Development

Автор: M. Mariani; R. Baggio; D. Buhalis; C. Longhi
Название: Tourism Management, Marketing, and Development
ISBN: 1349474711 ISBN-13(EAN): 9781349474714
Издательство: Springer
Рейтинг:
Цена: 11626.00 р.
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Описание: Tourism Management, Marketing, and Development revolves around the implementation of ICT applications in the tourism sector: technology is engendering a major shift both in the performance of individuals and companies involved in the tourism sector and having an impact on the way individuals consume services and enjoy experiences in space and time.

Tourism Marketing and Management in the Caribbean (RLE Marketing)

Название: Tourism Marketing and Management in the Caribbean (RLE Marketing)
ISBN: 1138786330 ISBN-13(EAN): 9781138786332
Издательство: Taylor&Francis
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Цена: 14545.00 р.
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Описание: The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism in this part of the world. It begins with an overview of the industry and then examines aspect of tourism marketing and management on a region-by-region basis, covering the Bahamas, Jamaica, Barbados, St Lucia, Trinidad and Tobago, Guyana and Cuba. Detailed analysis follows of sectors within the industry, such as heritage and health care, with central issues such as the intense competition between the cruise ship and hotel industries being highlighted. Discussion of the impact of US and EU policies on Caribbean tourism provides an important international perspective. Throughout, the focus is on the contribution of the regional tourism industry to Caribbean economic growth and development.


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