World Orders in the Making, Jan Nederveen Pieterse
Автор: Hein Wellens Название: The ECG in Emergency Decision Making ISBN: 1416002596 ISBN-13(EAN): 9781416002598 Издательство: Elsevier Science Рейтинг: Цена: 9094.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Explains and illustrates the importance of 12-lead electrocardiograms (ECGs) in making rapid and informed decisions in cardiac care. This book covers the logical steps to the ECG recognition of the underlying mechanism of cardiac emergencies, their prognostic significance, and the best treatment.
Автор: Thaler Richard H. Название: Misbehaving: The Making of Behavioral Economics ISBN: 039335279X ISBN-13(EAN): 9780393352795 Издательство: Wiley Рейтинг: Цена: 1424.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans--predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth--and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler's spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Shortlisted for the Financial Times & McKinsey Business Book of the Year Award
Автор: Thaler Richard H. Название: Misbehaving: The Making of Behavioral Economics ISBN: 0393080943 ISBN-13(EAN): 9780393080940 Издательство: Wiley Рейтинг: Цена: 4434.00 р. Наличие на складе: Есть (1 шт.) Описание: The celebrated economist and coauthor of the best-selling Nudge on the revolution that incorporated human behavior into our understanding of markets.
Автор: Whittow, Mark Название: Making of orthodox byzantium, 600-1025 ISBN: 0333496019 ISBN-13(EAN): 9780333496015 Издательство: Springer Рейтинг: Цена: 5868.00 р. Наличие на складе: Поставка под заказ.
Описание: This study provides a comprehensive narrative and analysis from the decline of the Roman Empire, giving an account of the Dark Age economy, society and politics, and the Byzantine response to Christianity. It finishes with a discussion of the successful defence of Asia Minor.
Автор: Jesko Perrey,Tjark Freundt,Dennis Spillecke Название: Power Brands: Measuring, Making, and Managing Brand Success ISBN: 3527507817 ISBN-13(EAN): 9783527507818 Издательство: Wiley Рейтинг: Цена: 5536.00 р. Наличие на складе: Поставка под заказ.
Описание: Starke Marken sind kein Zufallsprodukt. Wie sich Markenerfolg systematisch messen, machen und managen lasst, erfahren Sie in dem erfolgreichen Buch "Power Brands", jetzt in der zweiten, uberarbeiteten und erweiterten Auflage. Gemeinsam mit fuhrenden Experten entwickelten die Autoren das bereits vielfach erprobte BrandMatics?-Konzept.
Автор: Desan Christine Название: Making Money: Coin, Currency, and the Coming of Capitalism ISBN: 0198709579 ISBN-13(EAN): 9780198709572 Издательство: Oxford Academ Рейтинг: Цена: 15365.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this revisionist history of the development of the modern monetary system, Desan argues that money effectively creates economic activity rather than emerging from it. Her account demonstrates that money`s design has been a project central to governance and formative to markets.
Автор: Foy Brian D., Phoenix Tom, Schwartz Randal L. Название: Learning Perl: Making Easy Things Easy and Hard Things Possible ISBN: 1491954329 ISBN-13(EAN): 9781491954324 Издательство: Wiley Рейтинг: Цена: 5067.00 р. Наличие на складе: Поставка под заказ.
Описание: Popularly known as "the Llama," Learning Perl is the book most programmers rely on to get started with this versatile language. The bestselling Perl tutorial since it was first published in 1993, this sixth edition includes recent changes to the language up to Perl 5.24.
Автор: Gunn Steven Название: Henry VII`s New Men and the Making of Tudor England ISBN: 0199659834 ISBN-13(EAN): 9780199659838 Издательство: Oxford Academ Рейтинг: Цена: 15682.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Reconstructs the lives of Henry VII`s new men - low-born ministers with legal, financial, political, and military skills who enforced the king`s will as he sought to strengthen government after the Wars of the Roses, examining how they exercised power, gained wealth, and spent it to sustain their new-found status.
Описание: This book is for students interested in modern Middle East history, the origins of the Middle East, the impact of colonialism, and modern politics and conflict. It is a study of the armed revolts and uprisings that followed the collapse of the Ottoman Empire in the Middle East.
Описание: Conventional wisdom argues that welfare state builders in the US and Sweden in the 1930s took their cues from labour and labour movements. This work makes the argument that social reformers took capitalist interests and preferences into account.
Автор: Ruskai, Martha Название: Wig making & styling/for theatre & film ISBN: 0240813200 ISBN-13(EAN): 9780240813202 Издательство: Taylor&Francis Рейтинг: Цена: 5051.00 р. Наличие на складе: Поставка под заказ.
Описание: Offers an insight into one of the classic questions of history: why did sustained industrial growth begin in Northwest Europe? This book shows, as recently as 1750, parallels between these two parts of the world were very high in life expectancy, consumption, product and factor markets, and the strategies of households.
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