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Marketing Health Behavior, L.W. Frederiksen; L.J. Solomon; K.A. Brehony


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Цена: 6986.00р.
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Автор: L.W. Frederiksen; L.J. Solomon; K.A. Brehony
Название:  Marketing Health Behavior
ISBN: 9781489903686
Издательство: Springer
Классификация:


ISBN-10: 1489903682
Обложка/Формат: Paperback
Страницы: 200
Вес: 0.31 кг.
Дата издания: 25.06.2013
Язык: English
Размер: 234 x 156 x 12
Основная тема: Psychology
Подзаголовок: Principles, Techniques, and Applications
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: If people would attend workshops or follow therapeutic programs, their health would benefit. It is common to hear therapists talk of poorly motivated clients, complain that people are just not interested in improving their health, or even speculate about people`s self-destructive tendencies.


Handbook of Health Behavior Research IV

Автор: David S. Gochman
Название: Handbook of Health Behavior Research IV
ISBN: 1489904867 ISBN-13(EAN): 9781489904867
Издательство: Springer
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Цена: 27950.00 р.
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Описание: Volume 4 considers the importance of health behavior research in practical settings. Particularly notable are treatments of the "narrative approach", the taxonomy of health behavior, and the organization of health behavior knowledge.

Innovations in social marketing and public health communication

Название: Innovations in social marketing and public health communication
ISBN: 3319198688 ISBN-13(EAN): 9783319198682
Издательство: Springer
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Цена: 19564.00 р.
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Описание: Innovations in Social Marketing and Public Health Communication

Social Marketing Research for Global Public Health: Methods and Technologies

Автор: Evans W. Douglas
Название: Social Marketing Research for Global Public Health: Methods and Technologies
ISBN: 0199757399 ISBN-13(EAN): 9780199757398
Издательство: Oxford Academ
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Цена: 13306.00 р.
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Описание: Social Marketing Research for Global Public Health offers proven guidelines for crafting campaigns that work in public health. It equips readers with tools pioneered by corporate marketers to increase the efficacy of public health interventions in any setting.

Innovations in Social Marketing and Public Health Communication

Автор: Walter Wymer
Название: Innovations in Social Marketing and Public Health Communication
ISBN: 3319366238 ISBN-13(EAN): 9783319366234
Издательство: Springer
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Цена: 19564.00 р.
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Описание: ГЇВїВЅ This volume presents the most current theoretical advances in the fields of social marketing and public health communications. It includes literature reviews, conceptual research and empirical studies on social marketing communications, models to understand individual`s risky behaviors, and how to improve social interventions.

Handbook of Health Behavior Research I

Автор: David S. Gochman
Название: Handbook of Health Behavior Research I
ISBN: 0306454432 ISBN-13(EAN): 9780306454431
Издательство: Springer
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Цена: 32004.00 р.
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Описание: This landmark treatise provides the first comprehensive review of basic health behavior research. In four volumes, multidisciplinary contributors critically assess every aspect of health behavior, giving special attention to the interrelationship between personal/social systems and risk behavior.

Health Behavior

Автор: Sonya Bahar
Название: Health Behavior
ISBN: 1489908358 ISBN-13(EAN): 9781489908353
Издательство: Springer
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Цена: 27950.00 р.
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Описание: HEALTH BEHAVIOR AS BASIC RESEARCH Health behavior is not a traditional discipline, but a newly emerging interdisciplinary field.

Behavior, Health, and Environmental Stress

Автор: Sheldon Cohen; Gary W. Evans; Daniel Stokols; Davi
Название: Behavior, Health, and Environmental Stress
ISBN: 1475793820 ISBN-13(EAN): 9781475793826
Издательство: Springer
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Цена: 13974.00 р.
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Описание: Eight years ago, four psychologists with varying backgrounds but a common in- terest in the impact of environmental stress on behavior and health met to plan a study of the effects of aircraft noise on children.

Intervention Strategies for Changing Health Behavior

Автор: Anshel
Название: Intervention Strategies for Changing Health Behavior
ISBN: 1138908118 ISBN-13(EAN): 9781138908116
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: This book focuses on providing a novel approach, supported by empirical research, to improve the effectiveness of changing client attitudes, emotions, motivation, and behavior for developing and maintaining a healthy lifestyle.

Physical Activity, Exercise, Sedentary Behavior and Health

Автор: Kazuyuki Kanosue; Satomi Oshima; Zhen-Bo Cao; Koic
Название: Physical Activity, Exercise, Sedentary Behavior and Health
ISBN: 4431553320 ISBN-13(EAN): 9784431553328
Издательство: Springer
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Цена: 18167.00 р.
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Описание: The aim of this book is to present current views about physical activity and the benefits of physical activity in preventing and ameliorating various health conditions that are of worldwide concern. This book was developed as a compilation of the accomplishments of the five-year Global COE (Center of Excellence) “Sport Sciences for the Promotion of Active Life” Program at the Faculty of Sport Sciences of Waseda University, Saitama, Japan. The first part establishes the research methodology and discusses the current status of physical activity. Topics covered include the prevalence of physical inactivity and highly sedentary behavior in different populations as well as strategies that can be adopted to promote physical activity. The second part focuses on the physiological effects of physical activity. Topics covered include physiological responses to exercise by the autonomic nervous system, the endocrine system, vascular functioning, postprandial blood glucose control, and inflammatory processes. The relationship between exercise and appetite is discussed, as is the influence of exercise on food intake and weight regulation. Additionally, the influence of exercise on protein regulation and posttranslational modifications is introduced. The final part discusses the role of physical activity in preventing lifestyle-related health issues and improving the quality of life, especially for the elderly. The contents should be of interest to anyone who is concerned with the human physiologic response to exercise and the promotion of healthy lifestyles, including sports and exercise science researchers as well as those involved with medicine, public health, physiology, nutrition, and elder care.

Intervention Strategies for Changing Health Behavior

Автор: Anshel
Название: Intervention Strategies for Changing Health Behavior
ISBN: 1138908126 ISBN-13(EAN): 9781138908123
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: This book focuses on providing a novel approach, supported by empirical research, to improve the effectiveness of changing client attitudes, emotions, motivation, and behavior for developing and maintaining a healthy lifestyle.

Handbook of Health Behavior Research III

Автор: David S. Gochman
Название: Handbook of Health Behavior Research III
ISBN: 1489917594 ISBN-13(EAN): 9781489917591
Издательство: Springer
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Цена: 20962.00 р.
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Описание: Volume 3 relates the demography of health behavior to developmental and diversity issues. Each volume features extensive supplementary and integrative matrial prepared by the editor, the detailed index to the entire four-volume set, and a glossary of health behavior terminology.


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