Автор: Fearnley James Название: Here Comes Everybody ISBN: 0571253970 ISBN-13(EAN): 9780571253975 Издательство: Faber Рейтинг: Цена: 1715.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Reviled by traditionalists for their frequently fast, often riotous interpretations of Irish folk songs, the Pogues rose from the chaos of backroom gigs in Camden pubs to world tours with the likes of Elvis Costello, U2 and Bob Dylan and had a huge commercial success with the Christmas song, "Fairytale of New York". This book tells their story.
Автор: Fearn-Banks Kathleen Название: Crisis Communications ISBN: 1138923745 ISBN-13(EAN): 9781138923744 Издательство: Taylor&Francis Рейтинг: Цена: 11023.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best possible words to convey a message, the best method for delivering the message, and the precise and most appropriate audience, in addition to illustrating how to avoid potential mismanagement.
The fifth edition of Crisis Communications includes updated cases that provide wider coverage of international crises and media technologies. It includes a new section on social media in crisis communication scenarios and includes additional comments from social media experts throughout various chapters. New case studies include "Police Departments and Community Trust," "The Oso Mudslide in Washington," "School Shootings: Communications To and For Children," and two additional international case studies - "Ebola Strikes Liberia: Firestone Strikes Ebola" and "Nut Rage and Korean Airlines." Previous case studies no longer in this edition can be found on the book's companion website, which also includes the Instructor's Manual with exercises in crisis responses, guidelines for crisis manual preparation, and other teaching tools: www.routledge.com/cw/fearn-banks.
Looking at both classic and modern cases in real-world situations, Crisis Communications provides students with real-world perspectives and insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses.
Also available for use with this text is the Student Workbook to AccompanyCrisis Communications, providing additional discussion questions, activities, key terms, case exercises, and further content for each chapter.
Автор: Fearn-banks, Kathleen Название: Student workbook to accompany crisis communications ISBN: 1138688975 ISBN-13(EAN): 9781138688971 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: No company, organization, or individual whose livelihood depends on public reaction can afford to function without a crisis communications plan. This student workbook reviews the critical terminologies, processes, and skills needed for understanding and responding to crises. It prepares individuals for responding to crises in a variety of contexts, and reinforces strategies and tactics to be used during a crisis. Chapters include instructive case studies of public relations professionals in crises: what they did, what they wished they had done, and what hampered their progress. The exercises provide students with the opportunity to respond to real-world crises, sharpening their own skills and practicing response behaviors. This workbook will serve as a useful tool for all future practitioners.
Автор: Fearnly-Whittingstall Hugh Название: River Cottage Everyday ISBN: 0747598401 ISBN-13(EAN): 9780747598404 Издательство: Bloomsbury Рейтинг: Цена: 3713.00 р. Наличие на складе: Поставка под заказ.
Описание: The most accessible, recipe-led River Cottage book yet, with 200 fantastic new recipes that present Hugh`s philosophy to his widest audience so far
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru