Автор: Lind Dougla Название: Basic Statistics for Business and Economics (2013 ed) ISBN: 0071318070 ISBN-13(EAN): 9780071318075 Издательство: McGraw-Hill Рейтинг: Цена: 9779.00 р. Наличие на складе: Поставка под заказ.
Описание: Presents a step-by-step approach that enhances student performance, accelerates preparedness and improves motivation for the student taking a business statistics course. This title provides students majoring in all fields of business administration with an introductory survey of the many applications of descriptive and inferential statistics.
Автор: Damodaran Aswath Название: Narrative and Numbers: The Value of Stories in Business ISBN: 0231180489 ISBN-13(EAN): 9780231180481 Издательство: Wiley Рейтинг: Цена: 3960.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How to connect business value to story.
Автор: Davis, Judy Foster (department Of Marketing, East Michigan University, Usa) Название: Pioneering african-american women in the advertising business ISBN: 0815369921 ISBN-13(EAN): 9780815369929 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Much has been written about the men and women who shaped the field of advertising, some of whom became legends in the industry. However, the contributions of African-American women to the advertising business have largely been omitted from these accounts. Yet, evidence reveals that some trailblazing African-American women who launched their careers during the 1960s Mad Men era went on to achieve prominent careers. This unique book chronicles the nature and significance of these women's accomplishments, examines the opportunities and challenges they experienced, and explores how they coped with the extensive inequities common in the advertising profession.
Using a biographical narrative approach, this book examines the careers of these important African-American women who not only achieved managerial positions in major mainstream advertising agencies but also established successful agencies bearing their own names. Based on their words and memories, this study reveals experiences which are intriguing, triumphant, bittersweet, and sometimes tragic. These women's stories comprise a vital part of the historical narrative on women and African-Americans in advertising and will be instructive not only to scholars of advertising and marketing history but to future generations of advertising professionals.
Название: Women entrepreneurship in family business ISBN: 1138298611 ISBN-13(EAN): 9781138298613 Издательство: Taylor&Francis Рейтинг: Цена: 20671.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: There has been growing attention placed on the role of female run and managed business in the global economy due to the increasing emphasis on gender equity. Despite the importance of female entrepreneurship, there has only been recently increased research attention devoted to entrepreneurship in the context of female entrepreneurship dynamics. This edited book examines female entrepreneurship and internationalization from both a practical and policy perspective and looks at the role of female entrepreneurship in the global economy.
What will it take to create a more gender-balanced workplace?
If you read nothing else on leadership and gender at work, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you understand where gender equality is today--and how far we still have to go.
This book will inspire you to:
Better understand the path women must take to leadership
Learn the root causes of the barriers that exist for women in the workplace
Check your own gender biases and distinguish between confidence and competence in your colleagues
Manage a more effective gender-diversity program
Recognize the issues women face when speaking up about bias or harassment
Help women reenter the workforce after taking time off--and create opportunities for them to reach their ambitions.
This collection of articles includes "Women and the Labyrinth of Leadership," by Alice H. Eagly and Linda L. Carli; "Do Women Lack Ambition?" by Anna Fels; "Women Rising: The Unseen Barriers," by Herminia Ibarra, Robin Ely, and Deborah Kolb; "Women and the Vision Thing," by Herminia Ibarra and Otilia Obodaru; "The Power of Talk: Who Gets Heard and Why," by Deborah Tannen; "The Memo Every Woman Keeps in Her Desk," by Kathleen Reardon; "Why Diversity Programs Fail," by Frank Dobbin and Alexandra Kalev; "Now What?" by Joan C. Williams and Suzanne Lebsock; "The Battle for Female Talent in Emerging Markets," by Sylvia Ann Hewlett and Ripa Rashid; "Off-Ramps and On-Ramps: Keeping Talented Women on the Road to Success," by Sylvia Ann Hewlett and Carolyn Buck Luce; and "Sheryl Sandberg: The HBR Interview," by Sheryl Sandberg and Adi Ignatius.
Автор: Hamilton, Mary Agnes Название: Women at work rle women business ISBN: 1138280887 ISBN-13(EAN): 9781138280885 Издательство: Taylor&Francis Рейтинг: Цена: 5205.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book, first published in 1941, is concerned to relate the argument for Trade Unionism to the needs of women who work, whether in their homes or outside them. It is, in part, a historical analysis of the inter-war years, and it also prefigures the changes to women`s working conditions brought about by the two World Wars.
Описание: A breakthrough method for raising the level of workplace engagement and collaboration--using improv techniques from the theater
Автор: Review Harvard Business Название: HBR Guide for Women at Work (HBR Guide Series) ISBN: 1633693368 ISBN-13(EAN): 9781633693364 Издательство: Неизвестно Рейтинг: Цена: 3028.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Make your career what you want it to be.
Women regularly face unfair challenges in the workplace--from being passed over for promotion to being ignored in conversation. Unconscious bias and negative assumptions are working against them. As a woman, how can you break through these barriers and get what you want from your career?
The HBR Guide for Women at Work will help you identify and overcome the factors that are holding you back. It provides practical tips and advice so you can face gender stereotypes head-on, make yourself visible when opportunities arise, and demonstrate your leadership skills.
You'll learn to:
Speak up in meetings in a way that ensures your ideas will be heard
Wield influence by building the right relationships
Advocate for yourself--and for what you want
Align yourself with mentors and sponsors to support your growth
Show passion without being perceived as "too emotional"
Описание: This book examines the changing roles of university educated professional women in the United Arab Emirates, Oman and the Kingdom of Saudi Arabia. It will be of interest to professionals, scholars and students of economic development, international management, leadership, gender studies, and Middle Eastern studies.
Автор: Harvard Business Review Название: Hbr`S 10 Must Reads Boxed Set ISBN: 1422184056 ISBN-13(EAN): 9781422184059 Издательство: Perseus Рейтинг: Цена: 12540.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: You want the most important ideas on management all in one place. Now you can have them--in a set of HBR's 10 Must Reads. We've combed through hundreds of Harvard Business Review articles on strategy, change leadership, managing people, and managing yourself and selected the most important ones to help you maximize your performance. This six-title collection includes only the most critical articles from the world's top management experts, curated from Harvard Business Review's rich archives. We've done the work of selecting them so you won't have to. These books are packed with enduring advice from the best minds in business such as: Michael Porter, Clayton Christensen, Peter Drucker, John Kotter, Daniel Goleman, Jim Collins, Ted Levitt, Gary Hamel, W. Chan Kim, Renee Mauborgne and much more. The HBR's 10 Must Reads Boxed Set includes: HBR's 10 Must Reads: The Essentials This book brings together the best thinking from management's most influential experts. Once you've read these definitive articles, you can delve into each core topic the series explores: managing yourself, managing people, leadership, strategy, and change management. HBR's 10 Must Reads on Managing Yourself The path to your professional success starts with a critical look in the mirror. Here's how to stay engaged throughout your 50-year work life, tap into your deepest values, solicit candid feedback, replenish your physical and mental energy, and rebound from tough times. This book includes the bonus article "How Will You Measure Your Life?" by Clayton M. Christensen.HBR's 10 Must Reads on Managing People Managing your employees is fraught with challenges, even if you're a seasoned pro. Boost their performance by tailoring your management styles to their temperaments, motivating with responsibility rather than money, and fostering trust through solicited input. This book includes the bonus article "Leadership That Gets Results," by Daniel Goleman.HBR's 10 Must Reads on Leadership Are you an extraordinary leader--or just a good manager? Learn how to motivate others to excel, build your team's confidence, set direction, encourage smart risk-taking, credit others for your success, and draw strength from adversity. This book includes the bonus article "What Makes an Effective Executive," by Peter F. Drucker.HBR's 10 Must Reads on Strategy Is your company spending too much time on strategy development, with too little to show for it? Discover what it takes to distinguish your company from rivals, clarify what it will (and won't) do, create blue oceans of uncontested market space, and make your priorities explicit so employees can realize your vision. This book includes the bonus article "What Is Strategy?" by Michael E. Porter.HBR's 10 Must Reads on Change Management Most companies' change initiatives fail--but yours can beat the odds. Learn how to overcome addiction to the status quo, establish a sense of urgency, mobilize commitment and resources, silence naysayers, minimize the pain of change, and motivate change even when business is good. This book includes the bonus article "Leading Change," by John P. Kotter.About the HBR's 10 Must Reads Series: HBR's 10 Must Reads series is the definitive collection of ideas and best practices for aspiring and experienced leaders alike. These books offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from the best minds in business.
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