Автор: Natalie Papanastasiou Название: The Politics of Scale in Policy: Scalecraft and Education Governance ISBN: 1447343859 ISBN-13(EAN): 9781447343851 Издательство: Marston Book Services Рейтинг: Цена: 15838.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing on empirical data from the field of education governance, the book traces how scales are crafted and mobilised in policymaking practices, demonstrating that `scalecraft` is key to understanding the production of hegemony.
Автор: Le Grand, Julian Название: Motivation, Agency, and Public Policy ISBN: 0199298912 ISBN-13(EAN): 9780199298914 Издательство: Oxford Academ Рейтинг: Цена: 6572.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides a different perspective on policy design, emphasising the importance of analysing the motivation of professionals and others who work within the public sector, and both their and public service beneficiaries` capacity for agency or independent action.
Автор: Serin D. Houston Название: Imagining Seattle: Social Values in Urban Governance ISBN: 080324875X ISBN-13(EAN): 9780803248755 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 5643.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Imagining Seattle dives into some of the most pressing and compelling aspects of contemporary urban governance in the United States. Serin D. Houston uses a case study of Seattle to shed light on how ideas about environmentalism, privilege, oppression, and economic growth have become entwined in contemporary discourse and practice in American cities. Seattle has, by all accounts, been hugely successful in cultivating amenities that attract a creative class. But policies aimed at burnishing Seattle’s liberal reputation often unfold in ways that further disadvantage communities of color and the poor, complicating the city’s claims to progressive politics.
Through ethnographic methods and a geographic perspective, Houston explores a range of recent initiatives in Seattle, including the designation of a new cultural district near downtown, the push to charge for disposable shopping bags, and the advent of training about institutional racism for municipal workers. Looking not just at what these policies say but at how they work in practice, she finds that opportunities for social justice, sustainability, and creativity are all constrained by the prevalence of market-oriented thinking and the classism and racism that seep into the architecture of many programs and policies. Houston urges us to consider how values influence actions within urban governance and emphasizes the necessity of developing effective conditions for sustainability, creativity, and social justice in this era of increasing urbanization.
Описание: There has been a profound change within the sphere of government and societal regulation in recent years. Traditional hierarchical government has been challenged by new governance instruments relying on negotiations instead of command and control. Alongside this development there has been a change in the time-framing of politics and steering.
Автор: Kimmel, Allan J. Название: Psychological foundations of marketing ISBN: 1138219150 ISBN-13(EAN): 9781138219151 Издательство: Taylor&Francis Рейтинг: Цена: 3432.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited for both students and professionals, the new edition is a complete primer on how psychology informs and explains marketing strategies, and how consumers respond to them.
The book provides comprehensive coverage of:
Motivation: the human needs at the root of many consumer behaviors and marketing decisions.
Perception: the nature of perceptual selection, attention, and organization and how they relate to the evolving marketing landscape.
Decision making: how and under what circumstances it is possible to predict consumer choices, attitudes, and persuasion.
Personality and lifestyle: how insight into consumer personality can be used to formulate marketing plans.
Social behavior: the powerful role of social influence on consumption.
Now featuring case studies throughout to highlight how psychological research can be applied in the marketplace, and insightful analysis of the role of digital media and new technologies, this award-winning textbook is required reading for anyone interested in this fascinating and evolving subject.
Автор: Keynan, Irit (college For Academic Studies, Israel) Название: Psychological war trauma and society ISBN: 0815356153 ISBN-13(EAN): 9780815356158 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores psychological war trauma and society, arguing that the enigmas surrounding war trauma are rooted in culture, collective memory and social norms, which in turn present a lens through which broader aspects of society can be viewed and understood.
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