Detox Fashion, Muthu

Автор: Tungate Mark
Название: Fashion Brands
ISBN: 0749464461 ISBN-13(EAN): 9780749464462
Издательство: Kogan Page
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Цена: 3958.00 р.
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Описание: Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.

Автор: Wissinger Elizabeth
Название: This Year`s Model: Fashion, Media, and the Making of Glamour
ISBN: 0814794181 ISBN-13(EAN): 9780814794180
Издательство: Mare Nostrum (Eurospan)
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Цена: 11161.00 р.
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Описание: Over the last four decades, the fashion modeling industry has become a lightning rod for debates about Western beauty ideals, the sexual objectification of women, and consumer desire. Yet, fashion models still captivate, embodying all that is cool, glam, hip, and desirable. They are a fixture in tabloids, magazines, fashion blogs, and television. Why exactly are models so appealing? And how do these women succeed in so soundly holding our attention? In This Year's Model, Elizabeth Wissinger weaves together in-depth interviews and research at model castings, photo shoots, and runway shows to offer a glimpse into the life of the model throughout the 20th and 21st centuries. Once an ad hoc occupation, the "model life" now involves a great deal of physical and virtual management of the body, or what Wissinger terms "glamour labor." Wissinger argues that glamour labor--the specialized modeling work of self-styling, crafting a 'look, ' and building an image--has been amplified by the rise of digital media, as new technologies make tinkering with the body's form and image easy. Models can now present self-fashioning, self-surveillance, and self-branding as essential behaviors for anyone who is truly in the know and 'in fashion.' Countless regular people make it their mission to achieve this ideal, not realizing that technology is key to creating the unattainable standard of beauty the model upholds--and as Wissinger argues, this has been the case for decades, before Photoshop even existed. Both a vividly illustrated historical survey and an incisive critique of fashion media, This Year's Model demonstrates the lasting cultural influence of this unique form of embodied labor.

Автор: Subramanian Senthilkannan Muthu
Название: Detox Fashion
ISBN: 9811048754 ISBN-13(EAN): 9789811048753
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This second volume on detox fashion covers five key aspects relevant to the topic sustainable chemistry and wet processes: Sustainable Chemicals: A Model for Practical Substitution; Sustainable Wet Processing; The book also presents interesting solutions at the level of the supply chain with regard to sustainable chemistry and wet processes.

Автор: Subramanian Senthilkannan Muthu
Название: Detox Fashion
ISBN: 9811047790 ISBN-13(EAN): 9789811047794
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This third volume on detox fashion highlights sustainable wastewater treatment methods, as well as techniques used by and the adoption of detox strategies by different brands in the textile sector. These aspects are addressed in three central chapters: Sustainable Wastewater Treatment Technologies;

Автор: Subramanian Senthilkannan Muthu
Название: Detox Fashion
ISBN: 9811047820 ISBN-13(EAN): 9789811047824
Издательство: Springer
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Цена: 11878.00 р.
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Описание: This fourth volume on detox fashion focuses on case studies, which are essential to showcase how practical applications have been accomplished, and provide an opportunity for others to (learn about and) adopt the best practices, challenges and practical implications. Detoxifying the Luxury and Fashion Industry: The Case of Market-driving Brands;

Автор: Posner, Harriet
Название: Marketing Fashion
ISBN: 1780675666 ISBN-13(EAN): 9781780675664
Издательство: Laurence King
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Цена: 5008.00 р.
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Описание: Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity.

Автор: Rinaldo Rinaldi; Romeo Bandinelli
Название: Business Models and ICT Technologies for the Fashion Supply Chain
ISBN: 3319485105 ISBN-13(EAN): 9783319485102
Издательство: Springer
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Цена: 27950.00 р.
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Автор: Miguel Angel Gardetti; Subramanian Senthilkannan M
Название: Handbook of Sustainable Luxury Textiles and Fashion
ISBN: 981287741X ISBN-13(EAN): 9789812877413
Издательство: Springer
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Цена: 14365.00 р.
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Описание: The second volume of handbook explores different dimensions of the sustainable luxury textiles and fashion, broadly based on the following topics: Sustainable luxury Luxury and consumption Luxury, innovation and design potential Luxury and entrepreneurshipSustainable Luxury Management