Описание: Semiotics - the study of the general principles of signs and sign systems – is crucial to an understanding of human nature, both social and psychological. The sign systems that we use for interaction with other living beings determine our potential for thought and social action, and language is central among them. It is the implicit claim of this two-volume work that linguistics has something very specific to give to semiotics, and many would further claim that relational network models of language in particular, i.e. systematic and stratificational linguistics, have a fundamental contribution to make.
Описание: Semiotics - the study of the general principles of signs and sign systems – is crucial to an understanding of human nature, both social and psychological. The sign systems that we use for interaction with other living beings determine our potential for thought and social action, and language is central among them. It is the implicit claim of this two-volume work that linguistics has something very specific to give to semiotics, and many would further claim that relational network models of language in particular, i.e. systematic and stratificational linguistics, have a fundamental contribution to make.
Автор: Hans G?nter Dosch; Volkhard F. M?ller; Norman Sier Название: Quantum Field Theory in a Semiotic Perspective ISBN: 3540282114 ISBN-13(EAN): 9783540282112 Издательство: Springer Рейтинг: Цена: 9794.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers a non-technical outline of the firmly based aspects of relativistic quantum field theory, such as the very successful description of subnuclear phenomena. This book describes particular methods, by which these different aspects have to be accessed, as distinct facets of quantum field theory.
Автор: Caple Helen Название: Photojournalism: A Social Semiotic Approach ISBN: 0230301002 ISBN-13(EAN): 9780230301009 Издательство: Springer Рейтинг: Цена: 10760.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the role of photographs in newspapers and online news, analyzing how meanings are made in images and exploring text-image relations, illustrated with authentic news stories from both print and online news outlets.
Автор: De Souza, Clarisse Sieckenius Faria Leitao, Carla Название: Semiotic engineering methods for scientific research in hci ISBN: 1598299441 ISBN-13(EAN): 9781598299441 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 6170.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this book, Clarisse de Souza and Carla Leitao discuss how the semiotic inspection method and communicability evaluation method, which are both qualitative methods, can also be used in scientific contexts to generate new knowledge about HCI. The discussion goes into deep considerations about scientific methodology, calling the reader`s attention to the essence of qualitative methods in research.
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