Environmental Literacy and New Digital Audiences, Brereton
Название: Studying digital media audiences ISBN: 1138224561 ISBN-13(EAN): 9781138224568 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume addresses ongoing debates in the field of audience research by exploring relevant conceptual and methodological issues concerning the systematic study of digital audiences.
Автор: Sarah Atkinson Название: Beyond the Screen: Emerging Cinema and Engaging Audiences ISBN: 1623566371 ISBN-13(EAN): 9781623566371 Издательство: Bloomsbury Academic Рейтинг: Цена: 22176.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Runner-up for the British Association of Film, Television and Screen Studies Best Book Prize 2015 Beyond the Screen presents an expanded conceptualization of cinema which encompasses the myriad ways film can be experienced in a digitally networked society where the auditorium is now just one location amongst many in which audiences can encounter and engage with films. The book includes considerations of mobile, web, social media and live cinema through numerous examples and case studies of recent and near-future developments. Through analyses of narrative, text, process, apparatus and audience this book traces the metamorphosis of an emerging cinema and maps the new spaces of spectatorship which are currently challenging what it means to be cinematic in a digitally networked era.
Автор: Ola Ogunyemi Название: Journalism, Audiences and Diaspora ISBN: 1137457228 ISBN-13(EAN): 9781137457226 Издательство: Springer Рейтинг: Цена: 11179.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Journalism, Audiences and Diaspora is an important intervention into the scholarship on diasporic communication, as it reflects the many ways that journalism resists reification in the study of cultural, racial, ethnic communities. This collection takes t
Автор: O. Ogunyemi Название: Journalism, Audiences and Diaspora ISBN: 1349498637 ISBN-13(EAN): 9781349498635 Издательство: Springer Рейтинг: Цена: 10760.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collection takes the study of diasporic communication beyond the level of simply praising its existence, to offering critical engagements and analysis with the systems of journalistic production, process and consumption practices as they relate to people who are living outside the borders of their birth nation.
Описание: Engaged Journalism explores the changing relationship between news producers and audiences, outlining methods journalists can use to gain the attention of news consumers. Drawing on his extensive experience and interactions with more than twenty newsrooms, Jake Batsell shows how journalists can earn reader loyalty and stay relevant by connecting with audiences online and in person.
Автор: Mark Garrett Cooper and John Marx Название: Media U: How the Need to Win Audiences Has Shaped Higher Education ISBN: 0231186371 ISBN-13(EAN): 9780231186377 Издательство: Wiley Рейтинг: Цена: 4435.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Media U presents a provocative rethinking of the development of American higher education centered on the insight that universities are media institutions. Mark Garrett Cooper and John Marx argue that the fundamental goal of the American research university has been to cultivate audiences and convince them of its value.
Автор: Nadler Anthony Название: Making the News Popular: Mobilizing U.S. News Audiences ISBN: 0252081633 ISBN-13(EAN): 9780252081637 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 3762.00 р. Наличие на складе: Нет в наличии.
Описание: The professional judgment of gatekeepers defined the American news agenda for decades. Making the News Popular examines how subsequent events brought on a post-professional period that opened the door for imagining that consumer preferences should drive news production--and unleashed both crisis and opportunity on journalistic institutions.
Anthony Nadler charts a paradigm shift, from market research's reach into the editorial suite in the 1970s through contemporary experiments in collaborative filtering and social news sites like Reddit and Digg. As Nadler shows, the transition was and is a rocky one. It also goes back much further than many experts suppose. Idealized visions of demand-driven news face obstacles with each iteration. Furthermore, the post-professional philosophy fails to recognize how organizations mobilize interest in news and public life. Nadler argues that this civic function of news organizations has been neglected in debates on the future of journalism. Only with a critical grasp of news outlets' role in stirring broad interest in democratic life, he says, might journalism's digital crisis push us toward building a more robust and democratic news media.
Wide-ranging and original, Making the News Popular offers a critical examination of an important, and still evolving, media phenomenon.
How do media find an audience when there is an endless supply of content but a limited supply of public attention?
Feature films, television shows, homemade videos, tweets, blogs, and breaking news: digital media offer an always-accessible, apparently inexhaustible supply of entertainment and information. Although choices seems endless, public attention is not. How do digital media find the audiences they need in an era of infinite choice? In The Marketplace of Attention, James Webster explains how audiences take shape in the digital age.
Webster describes the factors that create audiences, including the preferences and habits of media users, the role of social networks, the resources and strategies of media providers, and the growing impact of media measures -- from ratings to user recommendations. He incorporates these factors into one comprehensive framework: the marketplace of attention. In doing so, he shows that the marketplace works in ways that belie our greatest hopes and fears about digital media.
Some observers claim that digital media empower a new participatory culture; others fear that digital media encourage users to retreat to isolated enclaves. Webster shows that public attention is at once diverse and concentrated -- that users move across a variety of outlets, producing high levels of audience overlap. So although audiences are fragmented in ways that would astonish midcentury broadcasting executives, Webster argues that this doesn't signal polarization. He questions whether our preferences are immune from media influence, and he describes how our encounters with media might change our tastes. In the digital era's marketplace of attention, Webster claims, we typically encounter ideas that cut across our predispositions. In the process, we will remake the marketplace of ideas and reshape the twenty-first century public sphere.
Автор: Elvestad Eiri Название: Misunderstanding News Audiences ISBN: 1138215198 ISBN-13(EAN): 9781138215191 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Misunderstanding News Audiences interrogates the prevailing myths around the impact of the internet and social media on news consumption and democracy.
Автор: Bourdon J.; Meadel C. Название: Television Audiences Across the World ISBN: 1137345098 ISBN-13(EAN): 9781137345097 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homogenizing very different populations and television practices. It provides a fascinating account of the production of figures on which the whole world of popular culture depends.
Название: Cinema audiences and modernity ISBN: 0415672775 ISBN-13(EAN): 9780415672771 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book confronts theoretical models on cinema as both a product and a catalyst of European modernity with new empirical work on the history of the social experience of cinema-going, film audiences and film exhibition.
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