Название: Mega events in post-soviet eurasia ISBN: 1137490942 ISBN-13(EAN): 9781137490940 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The edited volume explains why sport mega events can be discussed from the viewpoint of politics and power, and what this discussion can add to the existing scholarship on political regimes, international norms, national identities, and cultural narratives.
Автор: Hayes Название: Olympic Games, Mega-Events and Civil Societies ISBN: 0230244173 ISBN-13(EAN): 9780230244177 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume explores sporting mega-events, their social, political, and cultural characters, the value systems that they inscribe and draw on, the claims they make on us and the claims the organisers make for them, the spatial and ethical relationships they create, and the responses of civil societies to them.
Название: Place Event Marketing in the Asia-Pacific Region ISBN: 0367423545 ISBN-13(EAN): 9780367423544 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the fascinating phenomenon of place event marketing in the Asia Pacific. It examines procedures in the promotion and branding of places that use events to shape their identities.
Название: Urban events, place branding and promotion ISBN: 1138354392 ISBN-13(EAN): 9781138354395 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Urban Events, Place Branding and Promotion explores the phenomenon of place event marketing, examining the ways in which events are used to brand and disseminate information about a place. It provides a novel contribution to the literature, capturing the growing interest in place promotion, and offers in-depth insights on the role of events.
Автор: Sitkin, Lea Название: Urban Events, Place Branding and Promotion ISBN: 1032088559 ISBN-13(EAN): 9781032088556 Издательство: Taylor&Francis Рейтинг: Цена: 6430.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Urban Events, Place Branding and Promotion explores the phenomenon of place event marketing, examining the ways in which events are used to brand and disseminate information about a place. It provides a novel contribution to the literature, capturing the growing interest in place promotion, and offers in-depth insights on the role of events.
Название: Mega-Events and Globalization ISBN: 1138067881 ISBN-13(EAN): 9781138067882 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Since the turn of the twenty first century, there has been a trend for urban "mega events" to be awarded to cities and nations in the East and Global South. Such events have been viewed as economic stimulant as well as opportunities to promote national identity, gain greater international recognition and exercise a form of 'soft power.' However, there has also been on-going controversy about the value, impact and legacy of global mega events in these cities and nations.
This book provides a critical examination of the ambition for spectacle that has emerged across the East and Global South. The chapters explore the theoretical and conceptual issues associated with mega-events and new forms of globalization, from the critical political economy of mega-events in a changing world order to the contested social and economic legacies of mega-events and the widespread opposition that increasingly accompanies these events. The book also explores questions of urban development and governance, the role of new communications technologies in global economic expansion, the high security State, and the growing global influence of international non-governmental organizations.
This book offers a rich collection of original theoretical contributions and global case studies from leading international scholars from the social sciences and humanities. It offers a fresh and unique interdisciplinary perspective that synthesizes cutting edge research on mega-events and urban spectacles while simultaneously contributing to a broader understanding of the dynamics of global capitalism and international political power in the early twenty first century.
Описание: This book provides a holistic analysis of South Korea`s strategic use of mega-events in its modern development.
Автор: Viehoff, Valerie Название: Mega-event Cities: Urban Legacies of Global Sports Events ISBN: 147244017X ISBN-13(EAN): 9781472440174 Издательство: Taylor&Francis Рейтинг: Цена: 20671.00 р. Наличие на складе: Поставка под заказ.
Описание: Chapter 1. The 2014 FIFA World Cup in Brazil: Hosting a Sport Mega-Event in a BRIC Context.- Chapter 2. Belo Horizonte: The Urban Impact and Contested Legacy of a Mega-Event.- Chapter 3. Fortaleza: Real Estate Appreciation, Removals and Conflicts.- Chapter 4. Natal: Football, Urban Coalitions, Real Estate: New and Old Relations.- Chapter 5. Porto Alegre: The Entrepreneurial City.- Chapter 6. Recife: Much to do about Nothing.- Chapter 7. Rio de Janeiro: Social and Urban Impacts of the Maracanг Stadium Renovation.- Chapter 8. Sгo Paulo: Sports Mega-Events and the East Zone Local Development.- Chapter 9. The Cup Final Score: What went wrong?.
Автор: Grix Название: Leveraging Legacies from Sports Mega-Events ISBN: 113737117X ISBN-13(EAN): 9781137371171 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future `emerging` states and their hosting strategies (India, China, Qatar, Russia, Brazil).
Автор: Tzanelli, Rodanthi Название: Socio-cultural mobility and mega-events ISBN: 1138344788 ISBN-13(EAN): 9781138344785 Издательство: Taylor&Francis Рейтинг: Цена: 4133.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
In June 2014, Brazil opened the twentieth FIFA World Cup with a spectacular ceremony. Hosting the World Cup was a strategic developmental priority for Brazil: mega-events such as these allow the country to be ranked amongst the world's political and economic leaders, and are supposed to propel the country to its own unique modernity. But alongside the increased media attention and publicity, came accusations of governmental 'corruption' and overspending.
In Socio-Cultural Mobility and Mega-Events, Tzanelli uses Brazil's 2014 World Cup to explore how mega-events articulate socio-cultural problems. Critically examining the aesthetics and ethics of mobilities in the mega-event, this book explores these socio-cultural issues and controversies:
the background of staging mega-events, including the bidding process and the host's expectations for returns;
ceremonial staging and communications between artistic representations and national symbolism;
the clear reaction mega-events almost always generate in national, regional and global activist circles, including accusations of overspending and human rights violations.
This interdisciplinary study will appeal to scholars and students of the sociology of mobility, sociology of globalisation, cultural sociology, social and anthropological theory, as well as the sociology of sport, human and cultural geography, and leisure and tourism studies.
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