Описание: This book explores the potential of co-design as a social innovation process. It reviews the diverse theoretical and disciplinary foundations on which co-design is based. It proposes a framework for understanding co-design as a cohesive practice across the extremely broad scope of its potential applications
Описание: To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Social media is a useful tool for developing the relationships between businesses and consumers. Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities is a critical scholarly resource that examines the media consumption and habits of consumers to evaluate the challenges of brand building. Featuring coverage on a broad range of topics such as brand identity, brand loyalty, and social media branding, this book is geared towards marketing professionals, business managers, and individuals interested in how social media fits into today’s marketing environments.
Описание: Digital technology has transformed business and management methodology in the modern era. As technologies continue to evolve and change, designing a platform for business architecture requires flexibility and practicality. Organizational Leadership for the Fourth Industrial Revolution: Emerging Research and Opportunities provides the latest research on the approaches to dealing successfully with newly emerging digital technologies and the dynamic complexity leaders are facing now and in the future. While highlighting topics, such as business architecture, interactive planning, and strategic capital, this book explores the implications of technologies on business and leadership as well as the development of leadership methods and applications. This book is an important resource for professionals, practitioners, upper-level students, and managers seeking current research on leadership and business advancement in the digital era.
Описание: Globalization has created an increase in the number of business opportunities presented to enterprises. A competitive market places demands on businesses to think differently and follow new approaches to managing their business goals and remaining acceptable to suppliers and service providers.Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities is a comprehensive resource that focuses on the importance of interdisciplinary concepts in open innovation projects. Using case illustrations, the book examines concepts such as virtual reality, knowledge harvesting, and business process reengineering in relation to open innovation initiatives. As a publication exploring the areas of management and information technology disciplines, this resource is useful for corporate executives, business managers, entrepreneurs, business professionals, and graduate-level students seeking current research on business innovation techniques and approaches.
Описание: In order for organizations to be successful, managers must continuously contribute new innovations and support new business ideas and methods. Addressing the link between personal values and managerial ingenuity can accelerate innovativeness in organizations and allow a business to thrive in competitive environments.Personal Values as Drivers of Managerial Innovation: Emerging Research and Opportunities explores how a manager’s personal values can be used for the development of innovative working strategies to influence organizations and their individual employees. Taking a cross-cultural approach, the authors compare managers’ ideals between organizations worldwide to determine best leadership strategies. While highlighting topics including organizational structure, management roles, and ethics, this book is ideally designed for researchers, managers, professionals, and students seeking current research on ways to improve innovation within organizations.
Описание: Businesses utilize various managerial processes focused on reducing waste, errors, and variability in products to maintain and improve business quality. By keeping a clean workspace and organized workforce, business processes aim for an efficient, continuous flow of production while still supporting iterative improvements in quality and output. Lean Six Sigma for Optimal System Performance in Manufacturing and Service Organizations: Emerging Research and Opportunities provides upcoming research on the strategies to improve processes in business while using Lean Six Sigma principals and applications. Featuring coverage on a broad range of topics, such as direct model technology, performance rework, and quality management methods, this book is geared towards professionals, academicians, students, and researchers interested in detailed research on recent advancements in the management of risk in all fields.
Описание: Since the turn of the century, technology transfer and innovation has played an increasingly important role in government policy for reinvigorating and supporting a country's industry. This has been fueled by technology transfer from third parties such as universities, but due to the rapid evolution of the external environment of technology, companies require regular upgrades to information systems and technical infrastructure and adjustments.University-Industry Technology Transfer in the UK: Emerging Research and Opportunities provides innovative insights into how technology transfer has operated in university-company projects undertaken in small- to medium-sized enterprises. Highlighting 19 different cases drawn from companies in the regions adjoining the University of Gloucestershire, UK, from a qualitative case study approach, the content within this publication analyzes contract packers, the manufacturing industry, and research organizations. It is a vital reference source for managers, business owners, education administrators, researchers, academicians, professionals, policymakers, and graduate-level students seeking coverage on topics centered on case examples of technology transfer projects in different industry sectors.
Описание: The importance of corporate social responsibility with a focus on gender diversity has been widely debated in modern businesses. Of specific issue is the importance of gender diversity and its impact on the mining industry including the communities in which they are established.Corporate Social Responsibility and the Inclusivity of Women in the Mining Industry: Emerging Research and Opportunities is a pivotal reference source that explores how multinational mining corporations influence the life of women in international mining communities. While highlighting topics such as corporate social responsibilities, socioeconomics, and management systems, this publication is ideally designed for industry professionals, engineers, managers, policymakers, academicians, and researchers.
Описание: Discusses the components of business-related change and how organisational leaders can progress their company through such alterations. Highlighting important topics such as enterprise schemata, change triggers, company resiliency, and intervention theories, this publication is designed for business owners, enterprise leaders, professionals, and researchers.
Описание: Examines the issues involved in the field of neuromarketing, including models, technologies, and methodology. Highlighting the intricacies of neuroscience, biometrics, multimedia technology, marketing strategy, and big data management, this book is an ideal resource for researchers, neuroscientists, marketers, suppliers, customers, and investors.
Автор: Lessem Название: Innovation Driven Institutional Research ISBN: 1138740578 ISBN-13(EAN): 9781138740570 Издательство: Taylor&Francis Рейтинг: Цена: 9492.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This is the third volume in the CARE-ing for Integral Development series. It continues to build on the previous two works, Community Activation and Awakening Integral Consciousness, as well as preceding the fourth and final book, Embodying Integral Development. This book serves as a follow-up to the author's approach to integral research and development, economics and enterprise, contained within the Innovation and Transformation series, and as a focus for how put all of this "CARE-fully" to work.
This third volume, in the CARE quartet is perhaps the most crucial one, building on the organizational systems (see Awakening Integral Consciousness) that came before and turning from trans-cultural and transformational to trans-disciplinary, from integral reality and integral rhythm to integral realms, with a view ultimately to transpersonal, integral rounds. The author turns his attention to research and innovation, and then focuses in on enterprise and economics, management and leadership. As such, he introduces his Inter-Institutional Genealogy in place of an "integral", yet still inhibiting, university.
In the process this book paves the way for a new kind of institutionalized, innovation driven social research, which, while rooted in a particular place, speaks to the world as a whole. Moreover, such a research-and-innovation institution has a fundamental role to play in the evolution of a specific community, building on what has come CARE-wise before.
Автор: Mason Henry, Mattin David, Dumitrescu Delia Название: How to Spot Opportunities: A Process for Trend-Driven Innovation ISBN: 1119076315 ISBN-13(EAN): 9781119076315 Издательство: Wiley Рейтинг: Цена: 4118.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.
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