Описание: This volume presents twenty updated and new theories of travelers` decisions and behaviors. The volume describes the advances in theory construction and practical applications of theory in the disciplines of tourism, hospitality, leisure, and entertainment (THLE) research.
Автор: Antonia Correia, Metin Kozak, Ana Isabel Rodrigues Название: Experiencing Persian Heritage: Perspectives and Challenges ISBN: 1787548139 ISBN-13(EAN): 9781787548138 Издательство: Emerald Рейтинг: Цена: 20326.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book analyses new perspectives and challenges for the development of tourism and hospitality in emerging international destinations, based on Iran as a heritage destination.
Автор: Hatem El-Gohary, David John Edwards, Riyad Eid Название: Global Perspectives on Religious Tourism and Pilgrimage ISBN: 1522527966 ISBN-13(EAN): 9781522527961 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides emerging research on religious tourism, the cultural impact of religion, and religiosity`s impact on new market products. Highlighting the prevalence of religiosity, readers will learn tourism`s impact on the world economy and the growing research in religious tourism. This book is an important resource for academic societies, entrepreneurs, policy makers, researchers, and educators.
Название: Tourism and Everyday Life in the Contemporary City ISBN: 1138580724 ISBN-13(EAN): 9781138580725 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the phenomena of the urban every day and new urban tourism. It provides a systematic framework and draws on a mix of theoretical and empirical work to look at the increasing intermingling of `tourists` and `residents`.
Автор: Jajuga Название: Contemporary Trends and Challenges in Finance ISBN: 3319762273 ISBN-13(EAN): 9783319762272 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume includes a selection of the contributions presented at the Wroclaw conference in Finance, covering a wide range of topics in the area of finance.
Автор: Gomez Alexander Название: Principles and Practices of Hospitality and Tourism ISBN: 1682851192 ISBN-13(EAN): 9781682851197 Издательство: Неизвестно Цена: 24140.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The tourism and hospitality industries are closely related. In the recent years, there has been an upsurge in the tourism sector and its economic significance has increased. This comprehensive book deals with some crucial aspects of this sector such as hospitality of the local residents, competitiveness of destinations, role of cultural diversity and traditions, cultural tourism, etc. As this field is progressing at a rapid pace, this book will help students and professionals in better understanding this subject.
Описание: This volume analyses the positive effects that tourism generates on resident`s quality of life, and how this influences tourists` quality of life as they enjoy an enriching experience in the destination they visit.
Автор: Pappas Nikolaos, Bregoli Ilenia Название: Global Dynamics in Travel, Tourism, and Hospitality ISBN: 1522502017 ISBN-13(EAN): 9781522502012 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 29938.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Worldwide, tourism is the third largest economic activity in direct earnings after petroleum and automobile industries, and by far the largest one if indirect earnings are also taken into consideration. Taking into account the profound economic impact the tourism and hospitality industries can have on regions and cities around the world, further research in this area is critical.Global Dynamics in Travel, Tourism, and Hospitality takes a holistic approach to tourism and hospitality operations, education, and research. Highlighting the latest research in the field, real-world examples of how these industries are shaping economic development as well as future outlooks and opportunities for growth, this publication is an essential reference source for researchers, professionals, and graduate-level students.
Автор: Rahmat Hashim, Mohd Hafiz Mohd Hanafiah, Mohd Raziff Jamaluddin Название: Positioning and Branding Tourism Destinations for Global Competitiveness ISBN: 1522572538 ISBN-13(EAN): 9781522572534 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 29938.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship.Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.
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