Communication for Professionals: A Guide to Writing and Speaking Well, Terrence L. Warburton, Jaime S. Warburton
Автор: Celeste Lawson, Robert Gill, Angela Feekery, Mieke Название: Communication Skills for Business Professionals ISBN: 1108594417 ISBN-13(EAN): 9781108594417 Издательство: Cambridge Academ Рейтинг: Цена: 12355.00 р. Наличие на складе: Поставка под заказ.
Описание: This is a student-friendly introduction to the principles and practice of effective communication in the workplace, covering contemporary scenarios while also considering more traditional communications. Filled with pedagogy and taking a broad and current approach to concepts of communication and workplaces, this book is an indispensable resource.
Описание: More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. This is a guide to the communication dynamics of writing, presentation delivery, and meeting interaction. It teaches you how to use "scripting" to plan for communication events.
Название: New media and public relations-third edition ISBN: 1433132737 ISBN-13(EAN): 9781433132735 Издательство: Peter Lang Рейтинг: Цена: 11400.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The latest edition of New Media and Public Relations offers communication scholars, professionals, and students current insights on how emerging technologies challenge and change the rules of stakeholder engagement in corporate, nonprofit, and activist environments. Topics include updated thinking on mobile applications, crisis response, and ethical implications of online exchanges in addition to groundbreaking explorations into the developing arenas of personas, emojis, listening theory, and historiophoty in public relations practice. All-new content in this popular text once again delivers new thinking in public relations theory and practice for an ever-changing digital landscape.
New Media and Public Relations is well-suited for advanced undergraduate and graduate courses in public relations principles, management, case studies, and strategy, as well as courses in corporate communication, marketing communication, integrated marketing communication, and digital communication.
Автор: Martin Stephanie A Название: Columns to Characters ISBN: 1623495628 ISBN-13(EAN): 9781623495626 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 5267.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The relationship between the presidency and the press has transformed—seemingly overnight—from one where reports and columns were filed, edited, and deliberated for hours before publication into a brave new world where texts, tweets, and sound bites race from composition to release within a matter of seconds. This change, which has ultimately made political journalism both more open and more difficult, brings about many questions, but perhaps the two most important are these: Are the hard questions still being asked? Are they still being answered?In Columns to Characters, Stephanie A. Martin and top scholars and journalists offer a fresh perspective on how the evolution of technology affects the way presidents interact with the public. From Bill Clinton’s saxophone playing on the Arsenio Hall Show to Barack Obama’s skillful use of YouTube, Twitter, and Reddit as the first “social media president,” political communication appears to reflect the increasing fragmentation of the American public.The accessible essays here explore these implications in a variety of real-world circumstances: the “narcotizing” numbness of information overload and voter apathy; the concerns over privacy, security, and civil liberties; new methods of running political campaigns and mobilizing support for programs; and a future “post-rhetorical presidency” in which the press is all but irrelevant. Each section of the book concludes with a “reality check,” a short reflection by a working journalist (or, in one case, a former White House insider) on the presidential beat.
Автор: Allen, Ira Название: The Ethical fantasy of rhetorical theory ISBN: 0822965364 ISBN-13(EAN): 9780822965367 Издательство: Turpin Рейтинг: Цена: 8316.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Despite its centrality to its field, there is no consensus regarding what rhetorical theory is and why it matters. The Ethical Fantasy of Rhetorical Theory presents a critical examination of rhetorical theory throughout history, in order to develop a unifying vision for the field.
Описание: Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies and systematically draws on the various approaches to public speaking and persuasive discourse to present new insights and techniques.
Автор: Hawk, Byron Название: Resounding the rhetorical ISBN: 0822965410 ISBN-13(EAN): 9780822965411 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4851.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Resounding the Rhetorical offers an original critical and theoretical examination of composition as a quasi-object. As composition flourishes in multiple media (digital, sonic, visual, etc.) Byron Hawk seeks to connect new materialism with current composition scholarship and critical theory.
Автор: Robert MacDougall Название: Communicating Well: A Fundamental Toolkit ISBN: 1516505042 ISBN-13(EAN): 9781516505043 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 9650.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Communicating Well: A Fundamental Toolkit offers a full conceptual framework to help students become skilled communicators in relationships, groups, as public speakers, and as media users.Conceived and authored by a diverse team of veteran communication professors, Communicating Well provides students a concise yet thought-provoking set of tools and tips for realizing their potential as communicators across settings.After introducing readers to the communication process, the book addresses how perceptions of self and others impact communication. Students are provided important tools for verbal and nonverbal communication, including ways to truly listen, and emerge better prepared for interviews, relationships, working in groups, public speaking, and skillfully using media. Additionally, this edition features new chapters on intercultural communication and mediated communication. The book features updated concepts of culture and social capital that are particularly relevant in today’s global world. Communicating Well is written for basic communication courses at the introductory college level. It can also be used for classes in psychology, sociology, and education, or any course that emphasizes the relational, social, and professional significance of communicating well.
Автор: Canavor, Natalie Название: Business writing today ISBN: 1544327862 ISBN-13(EAN): 9781544327860 Издательство: Sage Publications Рейтинг: Цена: 5542.00 р. Наличие на складе: Поставка под заказ.
Описание: Business Writing Today, Third Edition, provides a step-by-step framework to help the reader better understand the business world and to communicate effectively in today`s highly competitive work environment.
