The Identity of Metaphor – The Metaphor of Identity: Discourse and Portrait, Daniela Moldoveanu
Автор: Andreas Musolff Название: Political Metaphor Analysis: Discourse and Scenarios ISBN: 1441160663 ISBN-13(EAN): 9781441160669 Издательство: Bloomsbury Academic Рейтинг: Цена: 5384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Political metaphors and related figurative discourse tools are characterised by their variability and contentiousness. Using them, discourse participants try to gain competitive advantage over others by offering their audiences new meaning nuances, challenging each other and announcing political initiatives. It is here that metaphor as a means to change meanings - and thus, to change social and political reality - comes into its own.
Political Metaphor Analysis provides an innovative approach to the study of figurative language use in political discourse by presenting empirical analyses based on a large corpus of political metaphors and metonymies, linking these analyses to theoretical positions and assessing their limitations and perspectives for further exploration. The 'classic' model of conceptual metaphor analysis, pioneered by Lakoff and Johnson (1980) and expanded and amended over the past thirty-five years, is critically examined with regard to new findings about the variation, historicity, pragmatic exploitation, comprehension and interpretation of metaphors.
As a central new analytical category, the notion of "metaphor scenario+? is proposed and tested against various sub-sets of data. It allows to link hypothesised conceptual metaphors to narrative, argumentative and evaluative patterns in actual discourse and understanding processes, so that their cognitive significance can be more reliably gauged and theoretically modelled.
Автор: Musolff Andreas Название: Metaphor and Discourse ISBN: 1137539984 ISBN-13(EAN): 9781137539984 Издательство: Springer Рейтинг: Цена: 9083.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The contributors present a coherent collection of work on the functioning of metaphor in public discourse and related discourse areas from a broadly cognitive-linguistic background, providing a state-of-the-art overview of research on the discursive grounding of metaphor from a cognitive-linguistic perspective.
Автор: Koller Название: Metaphor and Gender in Business Media Discourse ISBN: 1403932913 ISBN-13(EAN): 9781403932914 Издательство: Springer Рейтинг: Цена: 16070.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This new study reconciles cognitive metaphor theory with Critical Discourse Analysis to offer a fresh approach to the study of metaphor.
Автор: Coupland Название: Discourse, the Body, and Identity ISBN: 0333969006 ISBN-13(EAN): 9780333969007 Издательство: Springer Рейтинг: Цена: 18866.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The "body" and "discourse" seem diametrically opposed, but we interact with our bodies and represent ourselves and our relationships in bodily terms. This volume integrates studies by leading researchers in sociolinguistics, sociology, social psychology and cultural theory.
Автор: Musolff Название: Metaphor and Political Discourse ISBN: 1403933898 ISBN-13(EAN): 9781403933898 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Far from being rhetorical ornaments, metaphors play a central role in public discourse, as they shape the structure of political categorisation and argumentation. Finally, drawing on examples of metaphor negotiation and on a reassessment of Hobbes` concept of metaphor in Leviathan, the book highlights the ethical dimension of metaphor in politics.
Автор: Stephen Pihlaja Название: Antagonism on YouTube: Metaphor in Online Discourse ISBN: 1474275370 ISBN-13(EAN): 9781474275378 Издательство: Bloomsbury Academic Рейтинг: Цена: 6018.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the ways in which metaphor contributes to the development of Internet arguments, known as ‘drama’, particularly on YouTube. Although a growing body of research into YouTube interaction has developed descriptions of user experience on the site, empirical studies of the YouTube video page and discourse analysis of user interaction are rare. This research specifically focuses on user interaction around issues of Christian theology and atheism on the site, analysing how ‘drama’ emerges. Since YouTube drama occurs publicly, Antagonism on YouTube focuses on video pages rather than user reports of their actions and responses. It investigates how and why YouTube drama develops through a systematic description and analysis of user discourse activity. Through close analysis of video pages, this study contributes to a greater academic understanding of Internet antagonism and YouTube interaction by revealing the factors which contribute to the development of drama over time.
Описание: Gendered Talk at Work examines how women and men negotiate their gender identities as well as their professional roles in everyday workplace communication.
Автор: Semino Название: Metaphor in Discourse ISBN: 0521867304 ISBN-13(EAN): 9780521867306 Издательство: Cambridge Academ Рейтинг: Цена: 15682.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book discusses the use of metaphor across a variety of texts and genres from literature, politics, science, education, advertising and the discourse of mental illness. Includes detailed case studies focusing on specific texts, from election leaflets to specialist scientific articles. Demonstrates that metaphor is a central phenomenon in language and thought.
Описание: Provides a systematic approach to lexical indicators of cultural identity, drawing on data from Slavic languages. Sipka addresses issues of interest to both Slavic and general linguists, cross-cultural anthropologists, and psychologists. Some sections will also be of interest to historians and political scientists.
Автор: Kay Fuller Название: Gender, Identity and Educational Leadership ISBN: 1474234623 ISBN-13(EAN): 9781474234627 Издательство: Bloomsbury Academic Рейтинг: Цена: 6018.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Gender, Identity and Educational Leadership explores how head teachers' social identities – particularly pertaining to gender, social class and ethnicity – influence their leadership of diverse populations of pupils and staff. Informed by new research conducted throughout the first decade of the 21st century and advances in gender theories, the book draws attention to how head teachers' views of their diverse school populations influence school leadership. Connections are made between head teachers' social identities; their personal and professional histories; and their perceptions of diversity amongst the children, young people, staff and the wider communities they serve.
Автор: Cruse, Alan Название: Discourse and identity ISBN: 0748617507 ISBN-13(EAN): 9780748617500 Издательство: Bloomsbury Academic Рейтинг: Цена: 4592.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An introductory-level study of discourse and identity across a variety of contexts.
Название: Metaphor and discourse ISBN: 0230537308 ISBN-13(EAN): 9780230537309 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The contributors present a coherent collection of work on the functioning of metaphor in public discourse and related discourse areas from a broadly cognitive-linguistic background, providing a state-of-the-art overview of research on the discursive grounding of metaphor from a cognitive-linguistic perspective.
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