Автор: Phillips, David Young, Philip Название: Online public relations ISBN: 0749449683 ISBN-13(EAN): 9780749449681 Издательство: Kogan Page Рейтинг: Цена: 3642.00 р. Наличие на складе: Нет в наличии.
Описание: Online Public Relations provides a practical guide to public relations and the Internet. Endorsed and supported by the Chartered Institute of Public Relations, the text covers up-to-date research and gives practical advice on every aspect of successful online public relations.
Описание: The first of a three-volume series on the interaction of the US and China in different regions of the world, China, the United States, and the Future of Central Asia explores the delicate balance of competing foreign interests in this resource-rich and politically tumultuous region. Editor David Denoon and his internationally renowned set of contributors assess the different objectives and strategies the U.S. and China deploy in the region and examine how the two world powers are indirectly competitive with one another for influence in Central Asia. While the US is focused on maintaining and supporting its military forces in neighboring states, China has its sights on procuring natural resources for its fast-growing economy and preventing the expansion of fundamentalist Islam inside its borders. This book covers important issues such as the creation of international gas pipelines, the challenges of building crucial transcontinental roadways that must pass through countries facing insurgencies, the efforts of the US and China to encourage and provide better security in the region, and how the Central Asian countries themselves view their role in international politics and the global economy. The book also covers key outside powers with influence in the region; Russia, with its historical ties to the many Central Asian countries that used to belong to the USSR, is perhaps the biggest international presence in the area, and other countries on the region’s periphery like Iran, Turkey, Pakistan, and India have a stake in the fortunes and future of Central Asia as well. A comprehensive, original, and up-to-date collection, this book is a wide-ranging look from noted scholars at a vital part of the world which is likely to receive more attention and face greater instability as NATO forces withdraw from Afghanistan.
Описание: Examine the most extraordinary PR campaigns from the 1970s to the present day, showcasing the impact of PR excellence and its development as a business.
Автор: Dinham Adam Название: Religious Literacy in Policy and Practice ISBN: 1447316657 ISBN-13(EAN): 9781447316657 Издательство: Marston Book Services Рейтинг: Цена: 15838.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This valuable book is the first to bring together theory and policy with analysis of key areas of the public realm to explore what religious literacy is, why it is needed and what might be done about it. It is aimed at academics, policy-makers and practitioners interested in the continuing presence of religion and belief in the public sphere.
Priests of Prosperity explores the unsung revolutionary campaign to transform postcommunist central banks from command-economy cash cows into Western-style monetary guardians. Juliet Johnson conducted more than 160 interviews in seventeen countries with central bankers, international assistance providers, policymakers, and private-sector finance professionals over the course of fifteen years. She argues that a powerful transnational central banking community concentrated in Western Europe and North America integrated postcommunist central bankers into its network, shaped their ideas about the role of central banks, and helped them develop modern tools of central banking.
Johnson’s detailed comparative studies of central bank development in Hungary, the Czech Republic, Slovakia, Russia, and Kyrgyzstan take readers from the birth of the campaign in the late 1980s to the challenges faced by central bankers after the global financial crisis. As the comfortable certainties of the past collapse around them, today’s central bankers in the postcommunist world and beyond find themselves torn between allegiance to their transnational community and its principles on the one hand and their increasingly complex and politicized national roles on the other. Priests of Prosperity will appeal to a diverse audience of scholars in political science, finance, economics, geography, and sociology as well as to central bankers and other policymakers interested in the future of international finance, global governance, and economic development.
Автор: Seeger Matthew, Sellnow Timothy Название: Narratives of Crisis: Telling Stories of Ruin and Renewal ISBN: 0804799512 ISBN-13(EAN): 9780804799515 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4765.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
How did you first hear about 9/11? What images come to mind when you think of Hurricane Katrina? How did your community react to the Sandy Hook Elementary School shooting? You likely have your own stories about these tragic events. Yet, as a society, we rarely stop to appreciate the narratives that follow a crisis and their tremendous impact.
This book examines the fundamental role that narratives play in catastrophic events. A crisis creates a communication vacuum, which is then populated by the stories of those who were directly affected, as well as crisis managers, journalists, and onlookers. These stories become fundamental to how we understand a disaster, determine what should be done about it, and carry forward our lessons learned.
Matthew W. Seeger and Timothy L. Sellnow outline a typology of crisis narratives: accounts of blame, stories of renewal, victim narratives, heroic tales, and memorials. Using cases to illustrate each type, they show how competing accounts battle for dominance in the public sphere, advancing specific organizational, social, and political changes. Narratives of Crisis improves our understanding of how consensus forms in the aftermath of a disaster, providing a new lens for comprehending events in our past and shaping what comes from those in our future.
Описание: Dit boek legt de managementaspecten van DevOps uit voor degenen die zich professioneel bezighouden met informatie- en technologiemanagement. Het is geschreven voor IT-specialisten, IT-managers en IT-executives. Het toont DevOps niet als een fenomeen dat geassocieerd wordt met nieuwe automatiseringstools, programmeertechnieken of -technologieen en het verschilt van andere boeken door het gestructureerde verhaal (misschien is het overmatig gestructureerd) en door de poging om het fenomeen DevOps volledig te dekken op zowel een basis- als een fundamenteel niveau. Door die benadering wordt de lezer zich bewust van het nieuwe onderwerp en helpt het boek de fundering de bouwen, de basis. De lezer leert over de oorsprong van DevOps, de onvermijdelijkheid van zijn opkomst, de belangrijkste voorwaarden ervan en hoe die in de praktijk tot uiting komen, over de praktijk zelf en de principes waarop die is gebaseerd.In dit boek staat de stof voor de EXIN DevOps Foundation certificering. Dit examen test het begrip van (1) de basisconcepten van DevOps, (2) hoe deze aan elkaar gerelateerd zijn, en (3) de waarde van DevOps voor de business. EXIN DevOps Foundation is het eerste niveau van het EXIN DevOps certificeringsprogramma. De EXIN DevOps Professional certificering test de kennis van de DevOps praktijk en van hoe teams te integreren. De EXIN DevOps Master certificering gaat over het bevorderen van organisatieverandering en over het toeleiden naar continu leveren en verbeteren.
Автор: Sternsdorff-Cisterna, Nicolas, Название: Food safety after Fukushima : ISBN: 0824872134 ISBN-13(EAN): 9780824872137 Издательство: Turpin Рейтинг: Цена: 14784.00 р. Наличие на складе: Невозможна поставка.
Описание: Examines the process by which notions about what is safe to eat were formulated after the Fukushima nuclear meltdown. Its central argument is that as citizens informed themselves about potential risks, they also became savvier in their assessment of the government`s handling of the crisis.
Автор: Dozier; Grunig, J.; Grunig, L. Название: Manager`S Guide to Excellence in Public Relations and Communication ISBN: 0805818103 ISBN-13(EAN): 9780805818109 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text reports the findings of a study of public relations and communications management. The study identifies three spheres of communication excellence: the inner sphere of communication excellence; shared expectations of top communicators; and organizational culture.
Описание: This volume presents and discusses evidence on collaboration between government, businesses and non-profits, focusing on an inter-organizational perspective of managing at the boundaries between sectors.
Автор: Rutter Jill Название: Moving Up and Getting on: Migration, Integration and Social ISBN: 144731462X ISBN-13(EAN): 9781447314622 Издательство: Marston Book Services Рейтинг: Цена: 5740.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Moving up and getting on is the first accessible, yet comprehensive, text to critique the effectiveness of recent integration and social cohesion policies. It argues that there needs to be greater emphasis on the social aspects of integration and opportunities for meaningful social contact between migrants and longer-settled residents.
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