Автор: Pratkanis Anthony, Aronson Elliot Название: Age of Propaganda: The Everyday Use and Abuse of Persuasion ISBN: 0805074031 ISBN-13(EAN): 9780805074031 Издательство: Holtzbrink(MPS)/MPS Рейтинг: Цена: 3035.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages. Drawing on the history of propaganda as well as on contemporary research in social psychology, "Age of Propaganda" shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations. Anthony Pratkanis is Professor of Psychology at the University of California, Santa Cruz. Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz, and Visiting Professor of Psychology at Stanford University The United States creates 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages. Drawing on the history of propaganda as well as on contemporary research in social psychology, "Age of Propaganda" shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations. "We're all headed for an 'ignorance spiral' if we don't stop American standards of persuasion from deteriorating . . . Don't be part of the problem. Read the book."--"Philadelphia Inquirer" "A brilliant tour-de-force . . . about the most pervasive cultural phenomena of our time."--George Gerbner, Dean Emeritus of the Annenberg School of Communication "The authors . . . inform, provoke, and occasionally shock the reader about the ways in which our beliefs, preferences, and choices are constantly influenced."--Mahzarin Banaji, Yale University "After reading this book, I have begun to doubt that I ever had much control over how I have been influenced by media hype and clever half-truths."--James Randi, debunker of psychic fraud and author of "Flim-Flam" and "The Mask of Nostradamus" "I could easily list ten reasons why you should read this book, but your boss and colleagues will probably tell you more about it at the office tomorrow--or worse, your competitors will show you next week."--Peter H. Farquhar, Center for Product Research, Carnegie-Mellon University "A gold mine of valuable information and insights into the persuasion process."--Robert B. Cialdini, Arizona State University, and author of "Influence" "A people's guide to baloney-detecting."--"Seattle Times"
Описание: After the 9/11 attack on the World Trade Center, Chief Medical Examiner Charles Hirsch proclaimed that his staff would do more than confirm the victims` identity. They would attempt to return to families every human body part larger than a thumbnail. As Jay D. Aronson shows, delivering on that promise proved to be a monumentally difficult task.
Автор: Aronson Billy Название: Funny Shorts ISBN: 0881456039 ISBN-13(EAN): 9780881456035 Издательство: Неизвестно Цена: 3669.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Aronson Michael Название: Nickelodeon City: Pittsburgh at the Movies, 1905-1929 ISBN: 0822961091 ISBN-13(EAN): 9780822961093 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4132.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: From the 1905 opening of the wildly popular, eponymous Nickelodeon in the city's downtown to the subsequent outgrowth of nickel theaters in nearly all of its neighborhoods, Pittsburgh proved to be perfect for the movies. Its urban industrial environment was a melting pot of ethnic, economic, and cultural forces-a "wellspring" for the development of movie culture-and nickelodeons offered citizens an inexpensive respite and handy escape from the harsh realities of the industrial world. Nickelodeon City provides a detailed view inside the city's early film trade, with insights into the politics and business dealings of the burgeoning industry. Drawing from the pages of the Pittsburgh Moving Picture Bulletin, the first known regional trade journal for the movie business, Michael Aronson profiles the major promoters in Pittsburgh, as well as many lesser-known ordinary theater owners, suppliers, and patrons. He examines early film promotion, distribution, and exhibition, and reveals the earliest forms of state censorship and the ensuing political lobbying and manipulation attempted by members of the movie trade. Aronson also explores the emergence of local exhibitor-based cinema, in which the exhibitor assumed control of the content and production of film, blurring the lines between production, consumption, and local and mass media. Nickelodeon City offers a fascinating and intimate view of a city and the socioeconomic factors that allowed an infant film industry to blossom, as well as the unique cultural fabric and neighborhood ties that kept nickelodeons prospering even after Hollywood took the industry by storm.
Автор: Norma Stevens; Steven M. L. Aronson Название: Avedon: Something Personal ISBN: 0812994434 ISBN-13(EAN): 9780812994438 Издательство: Random House (USA) Рейтинг: Цена: 3678.00 р. Наличие на складе: Нет в наличии.
Описание: An intimate biography of Richard Avedon, the legendary fashion and portrait photographer who "helped define America's image of style, beauty and culture" (The New York Times), by his longtime collaborator and business partner Norma Stevens and award-winning author Steven M. L. Aronson. Richard Avedon was arguably the world's most famous photographer--as artistically influential as he was commercially successful. Over six richly productive decades, he created landmark advertising campaigns, iconic fashion photographs (as the star photographer for Harper's Bazaar andthen Vogue), groundbreaking books, and unforgettable portraits of everyone who was anyone. He also went on the road to find and photograph remarkable uncelebrated faces, with an eye toward constructing a grand composite picture of America. Avedon dazzled even his most dazzling subjects. He possessed a mystique so unique it was itself a kind of genius--everyone fell under his spell. But the Richard Avedon the world saw was perhaps his greatest creation: he relentlessly curated his reputation and controlled his image, managing to remain, for all his exposure, among the most private of celebrities. No one knew him better than did Norma Stevens, who for thirty years was his business partner andclosest confidant. In Avedon: Something Personal--equal parts memoir, biography, and oral history, including an intimate portrait of the legendary Avedon studio--Stevens and co-author Steven M. L. Aronson masterfully trace Avedon's life from his birth to his death, in 2004, at the age of eighty-one, while at work in Texas for The New Yorker (whose first-ever staff photographer he had become in 1992). The book contains startlingly candid reminiscences by Mike Nichols, Calvin Klein, Claude Picasso, Renata Adler, Brooke Shields, David Remnick, Naomi Campbell, Twyla Tharp, Jerry Hall, Mikhail Baryshnikov, Bruce Weber, Cindy Crawford, Donatella Versace, Jann Wenner, and Isabella Rossellini, among dozens of others. Avedon: Something Personal is the confiding, compelling full story of a man who for half a century was an enormous influence on both high and popular culture, on both fashion and art--to this day he remains the only artist to have had not one but two retrospectives at the Metropolitan Museum of Art during his lifetime. Not unlike Richard Avedon's own defining portraits, the book delivers the person beneath the surface, with all his contradictions and complexities, and in all his touching humanity.
Описание: In a provocative anthology, two editors with opposing viewpoints present an unflinching collection of works refl ecting on the nature of war. Marc Aronson thinks war is inevitable. Patty Campbell thinks war is cruel, deceptive, and wrong. But both agree on one thing: that teens need to hear the truthful voices of those who have experienced war firsthand. The result is this dynamic selection of essays, memoirs, letters, and fiction from nearly than twenty contributors, both contemporary and historical ranging from Christian Bauman's wrenching "Letter to a Young Enlistee" to Chris Hedges's unfl inching look at combat to Fumiko Miura's Nagasaki memoir, "A Survivor's Tale." Whether the speaker is Mark Twain, World War II correspondent Ernie Pyle, or a soldier writing a miliblog, these divergent pieces look war straight in the face and provide an invaluable resource for teenagers today."
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