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Ephemeral retailing, Boustani, Ghalia


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Цена: 7961.00р.
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Наличие: Поставка под заказ.  Есть в наличии на складе поставщика.
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При оформлении заказа до: 2025-07-28
Ориентировочная дата поставки: Август-начало Сентября
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Автор: Boustani, Ghalia
Название:  Ephemeral retailing
ISBN: 9781138586963
Издательство: Taylor&Francis
Классификация:



ISBN-10: 113858696X
Обложка/Формат: Hardcover
Страницы: 116
Вес: 0.28 кг.
Дата издания: 20.08.2019
Серия: Routledge focus on business and management
Язык: English
Иллюстрации: 2 tables, black and white
Размер: 144 x 224 x 8
Читательская аудитория: Postgraduate, research & scholarly
Подзаголовок: Pop-up stores in a postmodern consumption era
Рейтинг:
Поставляется из: Европейский союз
Описание: Often described as the hottest retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores are designed to pop-up without notice, quickly attract crowds, then disappear or morph into something else.


Mail Order Retailing in Britain: A Business and Social History

Автор: Coopey R., O`connell S., Porter D.
Название: Mail Order Retailing in Britain: A Business and Social History
ISBN: 0198296509 ISBN-13(EAN): 9780198296508
Издательство: Oxford Academ
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Цена: 27324.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Representing an important development in the history of retailing, this book traces the growth of this important retail sector. It also traces the rise of major firms including Kay and Co., Grattan, Empire Stores and others, to highlight the ways in which these firms created and exploited social networks through the agency system.

Hard sell

Автор: Ikeler, Peter
Название: Hard sell
ISBN: 1501702424 ISBN-13(EAN): 9781501702426
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 3630.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Along with fast-food workers, retail workers are capturing the attention of the public and the media with the Fight for $15. Like fast-food workers, retail workers are underpaid, and fewer than 5 percent of them belong to unions. In Hard Sell, Peter Ikeler traces the low-wage, largely nonunion character of U.S. retail through the history and ultimate failure of twentieth-century retail unionism. He asks pivotal questions about twenty-first-century capitalism: Does the nature of retail work make collective action unlikely? Can working conditions improve in the absence of a union? Is worker consciousness changing in ways that might encourage or further inhibit organizing? Ikeler conducted interviews at New York City locations of two iconic department stores—Macy's and Target. Much of the book’s narrative unfolds from the perspectives of these workers in America’s most unequal city.When he speaks to workers, Ikeler finds that the Macy’s organization displays an adversarial relationship between workers and managers and that Target is infused with a "teamwork" message that enfolds both parties. Macy’s workers identify more with their jobs and are more opposed to management, yet Target workers show greater solidarity. Both groups, however, are largely unhappy with the pay and precariousness of their jobs. Combined with workplace-generated feelings of unity and resistance, these grievances provide promising inroads to organizing that could help take the struggle against inequality beyond symbolic action to real economic power.

Principles of Retailing

Автор: Fernie
Название: Principles of Retailing
ISBN: 1138791946 ISBN-13(EAN): 9781138791947
Издательство: Taylor&Francis
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Цена: 26796.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students.

The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain.

This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

National Brands and Private Labels in Retailing

Автор: Juan Carlos G?zquez-Abad; Francisco J. Mart?nez-L?
Название: National Brands and Private Labels in Retailing
ISBN: 3319071939 ISBN-13(EAN): 9783319071930
Издательство: Springer
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Цена: 15372.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book presents latest findings on brand marketing in retail. In times of economic downturn a "new retailing landscape" is being shaped, in which retailers and manufacturers face new challenges to their brand strategies. the new "retailing landscape", with special focus on fast moving consumer goods retailing;

Smart retailing :

Автор: Pantano, Eleonora.
Название: Smart retailing :
ISBN: 3030126072 ISBN-13(EAN): 9783030126070
Издательство: Springer
Рейтинг:
Цена: 8384.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry.

Hard Sell: Work and Resistance in Retail Chains

Автор: Peter Ikeler
Название: Hard Sell: Work and Resistance in Retail Chains
ISBN: 1501702416 ISBN-13(EAN): 9781501702419
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 16302.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Along with fast-food workers, retail workers are capturing the attention of the public and the media with the Fight for $15. Like fast-food workers, retail workers are underpaid, and fewer than 5 percent of them belong to unions. In Hard Sell, Peter Ikeler traces the low-wage, largely nonunion character of U.S. retail through the history and ultimate failure of twentieth-century retail unionism. He asks pivotal questions about twenty-first-century capitalism: Does the nature of retail work make collective action unlikely? Can working conditions improve in the absence of a union? Is worker consciousness changing in ways that might encourage or further inhibit organizing? Ikeler conducted interviews at New York City locations of two iconic department stores—Macy's and Target. Much of the book’s narrative unfolds from the perspectives of these workers in America’s most unequal city.When he speaks to workers, Ikeler finds that the Macy’s organization displays an adversarial relationship between workers and managers and that Target is infused with a "teamwork" message that enfolds both parties. Macy’s workers identify more with their jobs and are more opposed to management, yet Target workers show greater solidarity. Both groups, however, are largely unhappy with the pay and precariousness of their jobs. Combined with workplace-generated feelings of unity and resistance, these grievances provide promising inroads to organizing that could help take the struggle against inequality beyond symbolic action to real economic power.

Retail Marketing Management: The 5 Es of Retailing

Автор: Dhruv Grewal
Название: Retail Marketing Management: The 5 Es of Retailing
ISBN: 1526446847 ISBN-13(EAN): 9781526446848
Издательство: Sage Publications
Рейтинг:
Цена: 19800.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement.

Innovation and Dynamics in Japanese Retailing

Автор: Meyer-Ohle
Название: Innovation and Dynamics in Japanese Retailing
ISBN: 1403911282 ISBN-13(EAN): 9781403911285
Издательство: Springer
Рейтинг:
Цена: 18866.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Japanese retailing has long been regarded as traditional or even backwards, when in reality it has constantly demonstrated its innovativeness and dynamism. responses of Japanese retailers to deregulation; All of these factors are analyzed through a thorough investigation of innovative activity from the 1950s onwards.


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