Описание: Many times, putting faith over fear, is easier said than done. But anything worth having, never comes easy, and getting to your destiny isn't always a breeze or fun. With life pulling you in every direction, sometimes, seeing the big picture, is no easy task. It's easy to give up hope. It's easy to feel defeated and to keep looking back in the past. But what if you didn't? Who would you become? Who is counting on you, to reach your Destiny? In this book you will learn the value of dreaming big, overcoming your fears, and how important it is to understand that mistakes and lessons, can also be blessings. You are the beginning and the end of your own story. So, Show Up, and while you're at it, don't forget to Show Out
Автор: Solomon, Michael R. Marshall, Greg Stuart, Elnora Название: Marketing: Real People, Real Choices ISBN: 1292227192 ISBN-13(EAN): 9781292227191 Издательство: Pearson Education Рейтинг: Цена: 16075.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The 3rd European Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what's happening in the world of marketing today. This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
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