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Buying Reality: Political Ads, Money, and Local Television News, Yanich Danilo


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Автор: Yanich Danilo
Название:  Buying Reality: Political Ads, Money, and Local Television News
ISBN: 9780823288960
Издательство: Mare Nostrum (Eurospan)
Классификация:




ISBN-10: 082328896X
Обложка/Формат: Paperback
Страницы: 256
Вес: 0.36 кг.
Дата издания: 07.04.2020
Серия: Donald mcgannon communication research center`s everett c. parker book series
Язык: English
Иллюстрации: 50
Размер: 226 x 152 x 18
Ключевые слова: Reportage & collected journalism,Media studies,Media, information & communication industries,Elections & referenda, POLITICAL SCIENCE / Political Process / Elections,SOCIAL SCIENCE / Media Studies,LANGUAGE ARTS & DISCIPLINES / Journalism
Подзаголовок: Political ads, money, and local television news
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Поставляется из: Англии
Описание:

Everything you were thinking about political ads on local television is probably wrong. Even in this digital age, political ads were big business in 2016, especially in battleground states. But there were stark differences in how the Presidential and Down Ballot races appeared on local TV news.

In the presidential race, the losing candidate bought 75% of the political ads, while the winner reaped the benefit of $5 billion in coverage for which he did not pay. Trumps tweets were irresistible to the television networks as he made one over-the-top statement after another. It was an unprecedented campaign. Even he was surprised by it.

But, if we look at the Down Ballot (DB) races--the races for the U.S House of Representatives and the Senate, the campaign was very much business as usual. DB candidates did not enjoy the name recognition and celebrity of the Presidential contenders. They relied on political ads on local TV newscasts, not tweets, to convey their messages.

So, what happened?

First, two-thirds of the political ads on local TV were directed at the Down Ballot, rather than the Presidential, campaign. So, on local TV news, political ads created the reality of local races--a reality that was not meant to inform voters, but to persuade them--perfectly acceptable.

That makes the second point all the more crucial--local television news reporting virtually ignored the Down Ballot. Almost 90% of their political stories focused on the Presidential race. Even then, the stories did not critically examine the campaigns and political ads outnumbered political stories by 22 to 1. As a result, voters were left to their own devices to fill in the space--the bought reality--between what the ads said was real and what the political stories covered. The 2020 campaign will very likely be the same.


Дополнительное описание:

Introduction | 1
1 Why Local Television News Matters | 19
2 A Brief History of Political Advertising | 39
3 Research Method and Market Profiles | 61
4 Political Ads | 75
5 Political Sto




Birth Certificate: The Story of Danilo Kis

Автор: Thompson Mark
Название: Birth Certificate: The Story of Danilo Kis
ISBN: 0801448883 ISBN-13(EAN): 9780801448881
Издательство: Wiley EDC
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Цена: 5491.00 р.
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Описание:

Danilo Kis (1935–89) was a Yugoslav novelist, essayist, poet, and translator whose work generated storms of controversy in his homeland but today holds classic status. Kis was championed by prominent literary figures around the world, including Joseph Brodsky, Susan Sontag, Milan Kundera, Philip Roth, Nadine Gordimer, and Salman Rushdie. As more of his works become available in translation, they are prized by an international readership drawn to Kis's innovative brilliance as a storyteller and to his profound meditation on history, culture, and the human condition at the end of the twentieth century.A subtle analysis of a rich and varied body of writing, Birth Certificate is also a careful and sensitive telling of a life that experienced some of the last century's greatest cruelties. Kis's father was a Hungarian Jew, his mother a Montenegrin of Orthodox faith. The father disappeared into the Holocaust and the son—cosmopolitan, anticommunist, and passionately opposed to the myth-drenched nationalisms of his native lands—grew up chafing against the hypocrisies of Titoism. His writing broke with the epic mode, pioneered modernist techniques in his language, fulminated against literary kitsch, and sketched out a literary heritage "with no Sun as its Center and Tyrant." Joyce and Borges were influences on his writing, which nevertheless is stunningly original. The best known of his works are Garden, Ashes; The Encyclopedia of the Dead; Hourglass; The Anatomy Lesson; and A Tomb for Boris Davidovich. Over the course of nearly two decades, Mark Thompson studied Kis's papers and interviewed his family members, friends, and admirers. His intimate understanding of the writer's life and his sure grasp of the region's history inform his revelatory readings of Kis's individual works.More than an appreciation of an important literary and cultural figure, this book is also a compelling guide to the destructive policies which would, shortly after Kis’s death, generate the worst violence in Europe since World War II. Thompson’s book pays tribute to Kis’s experimentalism by being itself experimental in form. It is patterned as a series of commentaries on a short autobiographical text that Kis called "Birth Certificate." This unusual structure adds to the interest and intrigue of the book, and is appropriate for treating so autobiographical a writer who believed that literary meaning is always deeply shaped by other texts.

The Legend of the Sleepers

Автор: Danilo Kis
Название: The Legend of the Sleepers
ISBN: 0241339375 ISBN-13(EAN): 9780241339374
Издательство: Random House - Penguin
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Цена: 396.00 р.
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Описание: One of fifty new books at 1.00 pound each, celebrating the pioneering spirit of the Penguin Modern Classics series, from inspiring essays to groundbreaking fiction and poetry - all complete, standalone works, some never published in Penguin Modern Classics before.

Paulo Freire Encyclopedia

Автор: Streck Danilo R
Название: Paulo Freire Encyclopedia
ISBN: 1442216565 ISBN-13(EAN): 9781442216563
Издательство: Rowman & Littlefield Publishers
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Цена: 26822.00 р.
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Описание: Comprised of 230 entries written by 104 international scholars well-known in the field, this is the definitive resource on one of the most influential educators of the second half of the last century. The entries include: Action-Reflection, Otherness, Illiteracy, Activism, Au...

Buying Reality: Political Ads, Money, and Local Television News

Автор: Yanich Danilo
Название: Buying Reality: Political Ads, Money, and Local Television News
ISBN: 0823288951 ISBN-13(EAN): 9780823288953
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 17305.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Everything you were thinking about political ads on local television is probably wrong. Even in this digital age, political ads were big business in 2016, especially in battleground states. But there were stark differences in how the Presidential and Down Ballot races appeared on local TV news.

In the presidential race, the losing candidate bought 75% of the political ads, while the winner reaped the benefit of $5 billion in coverage for which he did not pay. Trump's tweets were irresistible to the television networks as he made one over-the-top statement after another. It was an unprecedented campaign. Even he was surprised by it.

But, if we look at the Down Ballot (DB) races--the races for the U.S House of Representatives and the Senate, the campaign was very much business as usual. DB candidates did not enjoy the name recognition and celebrity of the Presidential contenders. They relied on political ads on local TV newscasts, not tweets, to convey their messages.

So, what happened?

First, two-thirds of the political ads on local TV were directed at the Down Ballot, rather than the Presidential, campaign. So, on local TV news, political ads created the reality of local races--a reality that was not meant to inform voters, but to persuade them--perfectly acceptable.

That makes the second point all the more crucial--local television news reporting virtually ignored the Down Ballot. Almost 90% of their political stories focused on the Presidential race. Even then, the stories did not critically examine the campaigns and political ads outnumbered political stories by 22 to 1. As a result, voters were left to their own devices to fill in the space--the bought reality--between what the ads said was real and what the political stories covered. The 2020 campaign will very likely be the same.

Mathematical methods for physicists

Автор: Dattoli, Giuseppe (enea, Italy) Babusci, Danilo (infn, Italy) Sabia, Elio (enea, Italy) Licciardi, Silvia (enea, Italy)
Название: Mathematical methods for physicists
ISBN: 9811202680 ISBN-13(EAN): 9789811202681
Издательство: World Scientific Publishing
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Цена: 8712.00 р.
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Описание: The book covers different aspects of mathematical methods for Physics. It is designed for graduate courses but a part of it can also be used by undergraduate students. The leitmotiv of the book is the search for a common mathematical framework for a wide class of apparently disparate physical phenomena. An important role, within this respect, is provided by a nonconventional formulation of special functions and polynomials. The proposed methods simplify the understanding of the relevant technicalities and yield a unifying view to their applications in Physics as well as other branches of science.The chapters are not organized through the mathematical study of specific problems in Physics, rather they are suggested by the formalism itself. For example, it is shown how the matrix formalism is useful to treat ray Optics, atomic systems evolution, QED, QCD and Feynman diagrams. The methods presented here are simple but rigorous. They allow a fairly substantive tool of analysis for a variety of topics and are useful for beginners as well as the more experienced researchers.

Vaniglia

Автор: Castrechini Danilo
Название: Vaniglia
ISBN: 1291723250 ISBN-13(EAN): 9781291723250
Издательство: Неизвестно
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Цена: 2812.00 р.
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Описание: Saro sempre qui, come piace a me, tra il foglio e la penna... Dando vita alle mie emozioni

Regesto Dei Documenti Di Giulia Farnese

Автор: Romei Danilo, Rosini Patrizia
Название: Regesto Dei Documenti Di Giulia Farnese
ISBN: 1291001204 ISBN-13(EAN): 9781291001204
Издательство: Неизвестно
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Цена: 5765.00 р.
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Soviet Architectural Avant-Gardes: Architecture and Stalin`s Revolution from Above, 1928-1938

Автор: Danilo Udovicki-Selb
Название: Soviet Architectural Avant-Gardes: Architecture and Stalin`s Revolution from Above, 1928-1938
ISBN: 1474299865 ISBN-13(EAN): 9781474299862
Издательство: Bloomsbury Academic
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Цена: 15840.00 р.
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Описание:

Conventional readings of the history of Soviet art and architecture show modernist utopian aspirations as all but prohibited by 1932 under Stalin's totalitarianism. Soviet Architectural Avant-Gardes challenges that view. Radically redefining the historiography of the period, it reveals how the relationship between the Party and practicing architects was much more complex and contradictory than previously believed, and shows, in contrast to the conventional scholarly narrative, how the architectural avant-garde was able to persist at a time when it is widely considered to have been driven underground.

In doing so, this book provides an essential perspective on how to analyse, evaluate, and "re-imagine" the history of modernist expression in its cultural context. It offers a new understanding of ways in which 20th century social revolutions and their totalitarian sequels inflected the discourse of both modernity and modernism.

The book relies on close analyses of archival documents and architectural works. Many of the documents have been rarely - if ever - discussed in English before, while the architectural projects include iconic works such as the Palace of Soviets and the Soviet Pavilion at the Paris 1937 World Exposition, as well as remarkable works that until now have been neglected by architectural historians inside and outside Russia. In a fascinating final chapter, it also reveals for the first time the details of Frank Lloyd Wright's triumphant welcome at the First Congress of Soviet Architects in Moscow in 1937, at the height of Stalin's Terror.


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