Автор: De Silva, Pali U. K. Vance, Candace K. Название: Scientific scholarly communication ISBN: 3319506269 ISBN-13(EAN): 9783319506265 Издательство: Springer Рейтинг: Цена: 7685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: 1 Scientific Scholarly Communication: Moving Forward Through Open Discussions1.1 Introduction1.2 Open and Unrestricted Access to Scientific Information 1.2.1 Concerns with Openly Sharing Sensitive Scientific Information 1.3 Sharing Scientific Data1.3.1 Privacy and Genetic Data Sharing1.4 Intellectual Property Rights and Scientific Scholarly Communication1.4.1 Impact of IPR on Sharing Data1.5 Measuring the Impact of Scientific Research1.6 Concluding Remarks1.7 References 2 Access to Scientific Knowledge: A Historical Perspective2.1 Introduction2.2 Scientific Scholarly Information Sharing: 1600 -19002.3 Scholarly Communication Developments in the 20th and the 21st Centuries2.4 Journal Subscription Debates2.5 Concluding Remarks2.6 References 3 On the Road to Unrestricted Access to Scientific Information: The Open Access Movement3.1 Introduction3.2 Open Access to Scholarly Publications: Legislative and Other Supporting Initiatives3.3 Initiatives by Scholars, Research Funders, and Other 'Movers'3.4 Measuring the Impact of OA Journals3.5 OA Influence in the Developing World3.6 OA Publishing Models 3.6.1 Green OA Model3.6.2 Gold OA Model3.6.3 Other OA Models3.7 Maintaining the Quality and Integrity of OA Journals3.8 Concluding Remarks3.9 References 4 Sharing Scientific Data: Moving Towards "Open Data?"4.1 Introduction4.2 Policy Initiatives Supporting Data Sharing4.3 Involvement of Funding Organizations and Journal Publishers4.4 Data Sharing Habits of Scientists4.5 Data Sharing in Different Scientific Disciplines4.5.1 Sharing Ecological Data4.5.2 Sharing Genomic Data4.6 Data Publication and Data Citation4.7 Moving Towards "Open Data"4.8 Concluding Remarks4.9 References 5 Free Flow of Scientific Information vs. Intellectual Property Rights5.1 Introduction5.2 University-Industry Collaborations or Commercialization of Academic Research?5.2.1 Patenting and Licensing Academic Scientific Discoveries - Government Legislations5.2.2 IPR and Academic Research - The Debate5.2.3 Negative Effects of Patenting Scientific Research5.2.4 Patent Documents as Source of Scientific Information5.2.5 Delay in Disclosure of Research Findings5.3 IPR in Life Sciences5.3.1 IPR and Biomedical Research5.3.2 IPR and Biotechnological Advances in Agriculture5.4 Concluding Remarks5.5 References 6 Preserving the Quality of Scientific Research: Peer Review of Research Articles6.1 Introduction6.2 History of Peer Review6.3 Criticism of the Peer Review6.4 Bias in Peer Review6.4.1 Prestige or Association Bias6.4.2 Gender Bias6.4.3 Confirmation Bias6.4.4 Conservatism6.4.5 Bias against Interdisciplinary Research6.4.6 Publication Bias6.5 Peer Review and Conflict of Interest6.6 Different Models of Peer Review6.6.1 Closed Peer Review: Single- vs. Double-Blind6.6.2 Open Peer Review6.6.3 "Non-Selective" Review6.6.4 Immediate Publication With No Formal Review6.7 Manipulation of the Peer Review Process6.8 Should the Current System of Peer Review Be Continued?6.9 The Peer Review System is Under Stress6.10 Burden on Peer Reviewers6.11 Ways to Improve the Peer Review System6
Описание: More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. This is a guide to the communication dynamics of writing, presentation delivery, and meeting interaction. It teaches you how to use "scripting" to plan for communication events.
Описание: Latest edition of the best-selling student introduction to intercultural communication. Global in focus, full of pedagogy and adopted on courses across the world.
Автор: Lull, James Название: Evolutionary Communication ISBN: 113831224X ISBN-13(EAN): 9781138312241 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents the first comprehensive evolutionary approach to the study of human communication.
Автор: Hamelink Cees J Название: Global Communication ISBN: 1849204241 ISBN-13(EAN): 9781849204248 Издательство: Sage Publications Рейтинг: Цена: 6493.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A student introduction to the history, present and future of global communication from one of Europe`s most respected communication scholars.
Автор: Jowett G & O`Donnell V Название: Propaganda & Persuasion: Sixth Edition ISBN: 1452257531 ISBN-13(EAN): 9781452257532 Издательство: Sage Publications Рейтинг: Цена: 10613.00 р. Наличие на складе: Поставка под заказ.
Описание: Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.
Описание: Bringing together more than 30 experienced and successful science communicators from across the academic, commercial and media worlds `telling it like it is`, this practical, one-stop resource is essential reading for practising scientists and other professionals who want to share their knowledge.
Описание: By integrating ideas of Peirce, Buhler, Bakhtin, Piaget and Jakobson, in this book the author defines three linguistic supertypes each operating with either the situation in reality, the speaker`s experience of it or his condensed information to the hearer.
Автор: Eric Friginal, Elizabeth Mathews, Jennifer Roberts Название: English in Global Aviation: Context, Research, and Pedagogy ISBN: 1350059315 ISBN-13(EAN): 9781350059313 Издательство: Bloomsbury Academic Рейтинг: Цена: 4592.00 р. Наличие на складе: Нет в наличии.
Описание:
Taking readers step-by-step through the major issues surrounding the use of English in the global aviation industry, this book provides a clear introduction to turning research into practice in the field of English for Specific Purposes (ESP), specifically Aviation English, and a valuable case study of applied linguistics in action. With both cutting-edge research and evidence-based practice, the critical role of English in aviation is explored across a variety of contexts, including the national and global policies impacting training and language assessment for pilots, air-traffic controllers, ground staff, and students.
English in Global Aviation teaches readers how to apply linguistic research to real world, practical settings. The book uses a range of corpus-based findings and related research to provide an effective analysis of the language needs of the aviation industry and an extended look at linguistic principles in action. Readers are presented with case studies, transcriptions, radiotelephony, and a clear breakdown of the common vocabulary and phrasal patterns of aviation discourse. Students and teachers of both linguistics and aviation will discover the requirements and challenges of successful intercultural communication in this industry, as well as insights into how to teach, develop, and assess aviation English language courses.
Автор: Mieder, Wolfgang Название: Proverbs ISBN: 1433120240 ISBN-13(EAN): 9781433120244 Издательство: Peter Lang Рейтинг: Цена: 6524.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Comprises a survey of the multifaceted nature of proverbs as colorful expressions of folk wisdom. This book deals with the definition and classification of proverbs, including such matters as proverb markers and meanings, origin and dissemination, traditional forms related to proverbs, and types of proverb collections.
Автор: Stephen Shennan Название: The First Farmers of Europe : An Evolutionary Perspective ISBN: 1108435211 ISBN-13(EAN): 9781108435215 Издательство: Cambridge Academ Рейтинг: Цена: 4435.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book presents the latest research on the spread of farming by archaeologists and geneticists. It shows that it resulted from a population expansion from present-day Turkey and explains how this took place. It will be of interest to advanced students and scholars in archaeology, anthropology and the evolutionary social sciences more generally.
Автор: Sarah R. Davies, Maja Horst Название: Science Communication ISBN: 1137503645 ISBN-13(EAN): 9781137503640 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book describes current practices in science communication, from citizen science to Twitter storms, and celebrates this diversity through case studies and examples. However, the authors also reflect on how scholars and practitioners can gain better insight into science communication through new analytical methods and perspectives. From science PR to the role of embodiment and materiality, some aspects of science communication have been under-studied. How can we better notice these?
Science Communication provides a new synthesis for Science Communication Studies. It uses the historical literature of the field, new empirical data, and interdisciplinary thought to argue that the frames which are typically used to think about science communication often omit important features of how it is imagined and practised. It is essential reading for students, scholars, and practitioners of science education, science and technology studies, museum studies, and media and communication studies.
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