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Contemporary Case Studies on Fashion Production, Marketing and Operations, Pui-Sze Chow; Chun-Hung Chiu; Amy C. Y. Yip; Ailie


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Автор: Pui-Sze Chow; Chun-Hung Chiu; Amy C. Y. Yip; Ailie
Название:  Contemporary Case Studies on Fashion Production, Marketing and Operations
ISBN: 9789811349843
Издательство: Springer
Классификация:



ISBN-10: 9811349843
Обложка/Формат: Soft cover
Страницы: 243
Вес: 0.40 кг.
Дата издания: 2019
Серия: Springer Series in Fashion Business
Язык: English
Издание: Softcover reprint of
Иллюстрации: 23 illustrations, color; 10 illustrations, black and white; xiv, 243 p. 33 illus., 23 illus. in color.
Размер: 234 x 156 x 14
Читательская аудитория: Professional & vocational
Ключевые слова: Market Research/Competitive Intelligence
Основная тема: Business and Management
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on an extensive review of literature, these case studies discuss the challenges that are pertinent to the current business environment in this important industry, provide benchmarks and generate insights to practitioners as well as suggest future directions to researchers. The book serves as a nexus of the theories and the industrial practices that advances knowledge for both the academia and the private sector in fashion business.
Дополнительное описание:
Part I: Fashion Production.- Chapter 1: Technological advance in fashion product development.- Chapter 2: Sustainable fashion supply chains.- Part II: Fashion Retailing and Marketing.- Chapter 3: Globalization and brand management.- Chapter 4: Retail



Contemporary Case Studies on Fashion Production, Marketing and Operations

Автор: Pui-Sze Chow; Chun Hung Chiu; Amy C. Y. Yip; Ailie
Название: Contemporary Case Studies on Fashion Production, Marketing and Operations
ISBN: 9811070067 ISBN-13(EAN): 9789811070068
Издательство: Springer
Рейтинг:
Цена: 19564.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on an extensive review of literature, these case studies discuss the challenges that are pertinent to the current business environment in this important industry, provide benchmarks and generate insights to practitioners as well as suggest future directions to researchers. The book serves as a nexus of the theories and the industrial practices that advances knowledge for both the academia and the private sector in fashion business.

Handbook of marketing strategy for life science companies

Автор: Denault, Jean-francois
Название: Handbook of marketing strategy for life science companies
ISBN: 0815376901 ISBN-13(EAN): 9780815376903
Издательство: Taylor&Francis
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Цена: 20671.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The objective of this book is to focus exclusively on the marketing aspects for life sciences, providing entrepreneurs with a toolkit of tools they can use throughout the marketing process, from market planning to commercialization.

Excellence Beyond Compliance

Автор: White William
Название: Excellence Beyond Compliance
ISBN: 1138491470 ISBN-13(EAN): 9781138491472
Издательство: Taylor&Francis
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Цена: 6736.00 р.
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Описание:

Many companies limp along from day-to-day treating the quality side of the business as a necessary evil, and doing only what is minimally necessary for compliance to regulations. This kind of approach to compliance almost always results in inefficiencies and sometimes can result in a curious kind of noncompliance. Documentation created with compliance as the sole consideration often ends up confusing the employees who must use the documentation.

This book looks beyond what is necessary for compliance alone to address what makes a quality management system (QMS) both effective and efficient. This book also never forgets that real people must make any QMS work; the book provides a blueprint for creating a QMS that real people will find useful.

After a review of the challenges that any medical device company faces in the world of today--the multiple sources of QMS requirements--the book poses a question: are we satisfied with the QMS we have now, or could we do better? If we want to do better, this book can help.

This book offers:

  • Advice that will lead to an effective and efficient QMS.
  • Detailed guidance on the key decisions to be made regarding the quality system being established.
  • Detailed ideas on how to execute those decisions.
  • Up-to-date information on compliance to current regulations and standards and guidance on staying up to date.
  • Specific examples of procedures.
  • Information regarding requirements for combination products, such as a drug + device combination.
  • Advice on incorporating risk management in the QMS.
Visible knowledge for flawless design

Автор: Ward, Allen C. Oosterwal, Dantar P. K. Sobek Ii, Durward
Название: Visible knowledge for flawless design
ISBN: 1138577286 ISBN-13(EAN): 9781138577282
Издательство: Taylor&Francis
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Цена: 5205.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book describes what could be termed n 'engineering development secret' -- the creation and application of visible knowledge to propel effective product development. Visible knowledge is a tool nearly lost in the West, but it has been used to great effect by Toyota in its 50 year march from non-competitiveness to its current status as the preeminent global automobile company. Visible Knowledge for Flawless Design presents the reader with a systematic approach to create, capture, and display knowledge in a way that allows development teams to optimize the design of their products and production processes. Visible knowledge not only applies to knowledge management, but also provides a means of collaboration to facilitate better decision-making in the development process. The book provides a brief history and background of the technique, then takes the reader through example problems in a step-by-step workbook style that facilitates practice and application. It concludes with suggestions on implementation in the reader’s work environment. Dr. Allen Ward is the patriarch of Lean Product Development. His efforts led to the rediscovery of Visible Knowledge and the recognition of its importance in the development of new manufactured products. Allen was driven by a desire to test his hypothesis that the optimal design would be achieved through a 'design compiler' that would simultaneously evaluate all design variables to maximize the overall benefit for the customer. Or more simply put, if all of the data and trade-offs to a design were defined in advance, then simultaneously evaluating the design factors would lead developers to the optimal design solution. Dr. Ward set out to study design processes in industry to understand how companies evaluated design parameters to optimize their designs. He discovered only one company in which developers methodically created knowledge, evaluated parameters in advance of making design decisions accordi

Category Management Handbook

Автор: Cordell Andrea
Название: Category Management Handbook
ISBN: 0815375514 ISBN-13(EAN): 9780815375517
Издательство: Taylor&Francis
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Цена: 5817.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain. With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The aim of category management is to find long-term breakthrough strategies that help lift an organisation's commercial performance to a new level. Because of its strategic long-term orientation and complex execution, category management has long been the preserve of commercial consulting companies - in effect a 'black box' toolkit shrouded in expensive methodologies.

This practical handbook lifts the lid on category management by providing readers with a step-by-step process and established toolkit that allows them a 'do-it-yourself' approach. Each activity is presented as a simple tool or technique for practitioners to apply to their own organisations. To support each activity, easy-to- use templates and checklists have been provided, together with simple but practical hints and tips for implementation.

This handbook is a 'must read' for all procurement and supplychain managers looking to find significant improvements in their organisations. Its practical approach cuts through long-winded consultant-speak and provides an easy-to-use practical toolkit for everyday application.

Contemporary Approaches and Strategies for Applied Logistics

Название: Contemporary Approaches and Strategies for Applied Logistics
ISBN: 1522552731 ISBN-13(EAN): 9781522552734
Издательство: Turpin
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Цена: 29657.00 р.
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Описание: Evaluating the role of logistics and supply chain management skills or applications is necessary for the success of any organization or business. As market competition becomes more aggressive, it is crucial to evaluate ways in which a business can maintain a strategic edge over competitors. Contemporary Approaches and Strategies for Applied Logistics is a critical scholarly resource that examines applied research and development in logistics and supply chain management. Featuring coverage on a broad range of topics, such as computational logistics, inventory management, and partnership formation, this book is geared towards academicians, researchers, and practitioners seeking current research on enabling an efficient and sustainable economy.

Marketing and Supply Chain Management

Автор: Folinas
Название: Marketing and Supply Chain Management
ISBN: 113818165X ISBN-13(EAN): 9781138181656
Издательство: Taylor&Francis
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Цена: 7195.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain management are an essential part of any business qualification, it is becoming increasingly essential to understand the need for integration between synergize marketing and SCM.

Marketing and Supply Chain Management is among the first to synergize these two disciplines. Its holistic approach provides students with a macro-level understanding of these functions and their symbiotic relationship to one another, and demonstrates how both can be managed synergistically to the benefit of the organization.

This bridge-building textbook is ideal for students of marketing, logistics, supply chain management, or procurement that want to understand the machinations of business at a macro level.

Visible Knowledge for Flawless Design

Автор: Allen C. Ward , Dantar P. Oosterwal, Durward K. Sobek II
Название: Visible Knowledge for Flawless Design
ISBN: 1138577537 ISBN-13(EAN): 9781138577534
Издательство: Taylor&Francis
Рейтинг:
Цена: 22202.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book describes what could be termed n 'engineering development secret' -- the creation and application of visible knowledge to propel effective product development. Visible knowledge is a tool nearly lost in the West, but it has been used to great effect by Toyota in its 50 year march from non-competitiveness to its current status as the preeminent global automobile company. Visible Knowledge for Flawless Design presents the reader with a systematic approach to create, capture, and display knowledge in a way that allows development teams to optimize the design of their products and production processes. Visible knowledge not only applies to knowledge management, but also provides a means of collaboration to facilitate better decision-making in the development process. The book provides a brief history and background of the technique, then takes the reader through example problems in a step-by-step workbook style that facilitates practice and application. It concludes with suggestions on implementation in the reader’s work environment. Dr. Allen Ward is the patriarch of Lean Product Development. His efforts led to the rediscovery of Visible Knowledge and the recognition of its importance in the development of new manufactured products. Allen was driven by a desire to test his hypothesis that the optimal design would be achieved through a 'design compiler' that would simultaneously evaluate all design variables to maximize the overall benefit for the customer. Or more simply put, if all of the data and trade-offs to a design were defined in advance, then simultaneously evaluating the design factors would lead developers to the optimal design solution. Dr. Ward set out to study design processes in industry to understand how companies evaluated design parameters to optimize their designs. He discovered only one company in which developers methodically created knowledge, evaluated parameters in advance of making design decisions accordi

Handbook of Research on Knowledge Management for Contemporary Business Environments

Автор: Armando Malheiro, Fernanda Ribeiro, George Leal Jamil, Jose Pocas Rascao, Oscar Mealha
Название: Handbook of Research on Knowledge Management for Contemporary Business Environments
ISBN: 1522537252 ISBN-13(EAN): 9781522537250
Издательство: Mare Nostrum (Eurospan)
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Цена: 42966.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Information is considered essential in every business model, which is why staying abreast of the latest resources can help combat many challenges and aid businesses in creating a synthesis between people and information, keeping up with evolving technologies, and keeping data accurate and secure.The Handbook of Research on Knowledge Management for Contemporary Business Environments is a critical scholarly publication that examines the management of knowledge resources in modern business contexts. Including a wide range of topics such as information systems, sustainable competitive advantage, and knowledge sharing, this publication is a vital reference source for managers, academicians, researchers, and students seeking current research on strategies that are able to manage the information in more than one context for present and future generations.

Contemporary Operations and Logistics

Автор: Peter Wells
Название: Contemporary Operations and Logistics
ISBN: 3030144925 ISBN-13(EAN): 9783030144920
Издательство: Springer
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Цена: 20962.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This edited collection collates the most up-to-date and important research within the area of operations and logistics management. Boasting the combined expertise of one of the largest logistics and operations management academic teams in Europe, it provides both depth and diversity in a balanced portfolio. The first two sections are concerned with key contemporary issues in the subject area, providing a current and up-to-date overview of the field. Section three presents a selection of important cross-cutting themes that impinge upon and inform teaching, research and practice, while the final section includes a celebration of research highlights and showcases cutting-edge applications from leaders in the field. Invaluable to students, researchers and academics alike, this book is compulsory reading for those active within operations and logistics research.

Contemporary Consumer Culture Theory

Название: Contemporary Consumer Culture Theory
ISBN: 1138680567 ISBN-13(EAN): 9781138680562
Издательство: Taylor&Francis
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Цена: 24499.00 р.
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Описание: Contemporary Consumer Culture Theory is a reflective assessment, in theoretical, empirical and evocative keys, of the state of the field of consumer culture theory and an indication of the scholarly directions in which the discipline is evolving providing reflection upon a rapidly expanding discipline by some of its prime movers.

Handbook of Research on Contemporary Consumerism

Автор: Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni
Название: Handbook of Research on Contemporary Consumerism
ISBN: 1522582703 ISBN-13(EAN): 9781522582700
Издательство: Mare Nostrum (Eurospan)
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Цена: 38254.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Societal marketing has gained widespread recognition in the marketing discipline both in academia and the professional industry.

The Handbook of Research on Contemporary Consumerism is an essential reference source that provides an in-depth understanding on the various aspects and issues of consumerism and reveals the critical success factors and conceptual and theoretical frameworks of these concepts from recent contexts and perspectives. Additionally, it examines the impact of identity on marketing and branding from the consumerist perspective, discusses consumerism as a source of innovation and product development, and provides insights on consumerism and profitability. Featuring research on topics such as circular economy, digital marketing, and social media, this book is ideally designed for practitioners, managers, marketers, academic researchers, and students.


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