Rhetorical Audience Studies and Reception of Rhetoric, Jens E. Kjeldsen
Автор: Morey Название: Rhetorical Delivery and Digital Technologies ISBN: 0815396368 ISBN-13(EAN): 9780815396369 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.
The Semiotics of Happiness examines the rise of 'happiness' (and its various satellite terminologies) as a social and political semiotic, exploring its origins in the US and subsequent spread into the UK and across the globe.
The research takes as its starting point the development of discussions about happiness in UK newspapers in which dedicated advocates began to claim that a new 'science of happiness' had been discovered and argued for social and political change on its behalf. Through an in-depth analysis of the written and visual rhetoric and subsequent activities of these influential 'claims-makers', Frawley argues that happiness became a serious political issue not because of a growing unhappiness in society nor a demand 'on the ground' for new knowledge about it, but rather because influential and dedicated 'insiders' took the issue on at a cultural moment when problems cast in emotional terms were particularly likely to make an impact.
Emerging from the analysis is the observation that, while apparently positive and light-hearted, the concern with happiness implicitly affirms a 'vulnerability' model of human functioning, encourages a morality of low expectations, and in spite of the radical language used to describe it, is ultimately conservative and ideally suited to an era of 'no alternative' (to capitalism).
Автор: Jens E. Kjeldsen Название: Rhetorical Audience Studies and Reception of Rhetoric ISBN: 331961617X ISBN-13(EAN): 9783319616179 Издательство: Springer Рейтинг: Цена: 19564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in context, and relating this to different kinds of reception and/or audience use and negotiation, the authors explore the connections between rhetoric and reception. In our time, new media and new forms of communication make it harder to distinguish between speaker and audience. The active involvement of users and audiences is more important than ever before. This project is based on the premise that rhetorical research should reconsider the understanding, conceptualization and examination of the rhetorical audience. From mostly understanding audiences as theoretical constructions that are examined textually and speculatively, the contributors give more attention to empirical explorations of actual audiences and users. The book will provide readers with new knowledge on the workings of rhetoric as well as illustrative and guiding examples of new methods of rhetorical studies.
Автор: Morey Название: Rhetorical Delivery and Digital Technologies ISBN: 1138925446 ISBN-13(EAN): 9781138925441 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.
Автор: Hart, Roderick P. Название: Modern rhetorical criticism ISBN: 1138702498 ISBN-13(EAN): 9781138702493 Издательство: Taylor&Francis Рейтинг: Цена: 14086.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A comprehensive and up-to-date introduction to the analysis of public rhetoric, Modern Rhetorical Criticism teaches readers how to examine and interpret rhetorical situations, ideas, arguments, structure, and style. The text covers a wide range of critical techniques, from cultural and dramatistic analysis to feminist and Marxist approaches.
Описание: Andrew Jackson’s presidency and legacy have been the subject of much study. His career and life, particularly his actions as America’s seventh president, still reverberate in our culture today. Yet Amos Kiewe mounts a groundbreaking intervention into Jackson studies by focusing his critical lens on a little-studied aspect of the populist leader’s 1828 campaign and subsequent presidency: his creative use of the press. Jackson was a force for reinvention, cannily directing his speeches — like no previous candidate — to the public at large, and garnering unprecedented newspaper coverage throughout his campaign and time in office. By focusing on public addresses, Kiewe is able to trace Jackson’s rhetorical political manoeuvring through his early campaign and the major trials of his presidency.With nuance and deep examination of Jackson’s rhetoric, Kiewe dispels the myth that Jackson was not an articulate writer, thereby clarifying historical perceptions of his presidency and relationship to the public at large. Tracing Jackson’s initial plans for the presidency through his campaign and early time in office, Kiewe sheds light on Jackson’s ambitions, viewpoints, and strategies and deepens the scholarship on the Tennessee soldier and statesman.Andrew Jackson: A Rhetorical Portrayal of Presidential Leadership offers significant insight into one of America’s most famous—and infamous—presidents, and adds new and critical information to the study of rhetoric and politics in the United States.
Political speeches don’t just mirror what transpires in the world; they have the potential to change people’s minds, move them into action, reinforce existing assumptions, and reshape cultures. They define public participation and are the ‘nexus points’ of disparate discourses, both nationally and globally. Because of their power to sustain the status quo or effect change, speeches warrant public attention and careful study. To examine them is to understand how they are crafted, what elements they possess, and how these elements come together to affect their audience.
This volume analyzes selected speeches delivered by Benigno ‘Noynoy’ Simeon C. Aquino III, President of the Republic of the Philippines from 2010 to 2016. They are speeches that have been used to shape public perception, gain support, and build identification between Aquino’s presidency and his audience.
By mobilizing the concepts of presidential image, myth, metaphors, and rhetorical citizenship, readers are guided through a process of examining the rhetorical trajectory of the Philippine presidency, how a president’s discourse has attempted to shape Philippine socio-political reality, and how the evolving milieu the president has found himself in shapes his discourse. The essays in this volume will hopefully generate a discussion not only on the place of President Benigno Aquino’s rhetoric in Philippine presidential history, but also of how rhetorical practices in an evolving democratic society in Asia can extend and expand theorizations of presidential rhetoric and political communication at large.
Описание: The Rhetorical Surface of Democracy: How Deliberative Ideals Undermine Democratic Politics, by Scott Welsh, disputes the idea that democracy has anything to do with public deliberation in pursuit of collective judgment. Welsh argues, rather, that the impossibility of any kind of public judgment is the fact that democracy must face.
Автор: Molloy, Cathryn Название: Rhetorical ethos in health and medicine ISBN: 0367260174 ISBN-13(EAN): 9780367260170 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores rhetorical ethos and its ongoing role in patients` credibility and in misdiagnoses stemming from gender, race and class-based biases. Drawing on the concept of ethos as a theoretical framework, it explores health and mental illness across different conditions and across different methodological approaches.
Автор: D. Grube Название: Prime Ministers and Rhetorical Governance ISBN: 1349349011 ISBN-13(EAN): 9781349349012 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Prime Ministers in Westminister style democracies are forever talking to and communicating with the electorate. This ground-breaking book explores and analyses the uses of political rhetoric by Prime Ministers to explore patterns of communication and shows that the manner in which they talk to the electorate is central to day-to-day governance.
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