Описание: Choice Outstanding Academic Title 2014 In what was a golden age of British advertising, the notion of the 'peacock male' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publicity for men's clothing in Britain during the second half of the twentieth century. The study explores design issues and period style in advertising, the role of market research and consumer psychology in determining target audiences, the idea of the 'new man' in representing fashionable masculinities, and the various ways that menswear retailers and brands dealt with sex and gender, race, class and age. From y-fronts to Austin Reed suits to Levi's jeans, menswear advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity in an age of great social change. This meticulously researched and detailed work of scholarship will be essential reading for students and scholars of fashion, history, sociology, advertising, media, cultural and gender studies.
Описание: Choice Outstanding Academic Title 2014 In what was a golden age of British advertising, the notion of the 'peacock male' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publicity for men's clothing in Britain during the second half of the twentieth century. The study explores design issues and period style in advertising, the role of market research and consumer psychology in determining target audiences, the idea of the 'new man' in representing fashionable masculinities, and the various ways that menswear retailers and brands dealt with sex and gender, race, class and age. From y-fronts to Austin Reed suits to Levi's jeans, menswear advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity in an age of great social change. This meticulously researched and detailed work of scholarship will be essential reading for students and scholars of fashion, history, sociology, advertising, media, cultural and gender studies.
Автор: Monaghan Название: Challenging Myths of Masculinity ISBN: 1409435008 ISBN-13(EAN): 9781409435006 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing on extensive field research conducted in North America and Britain over a twenty year period, this book challenges masculine myth making. Mindful of a rich sociological tradition that seeks to understand the social world as lived and experienced.
Автор: Lucy Nicholas; Christine Agius Название: The Persistence of Global Masculinism ISBN: 3319683594 ISBN-13(EAN): 9783319683591 Издательство: Springer Рейтинг: Цена: 7685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines whether we are witnessing the resilience, persistence and adaptation of masculinist discourses and practices at both domestic and international levels in the contemporary global context.
Автор: Nick Rees-Roberts, Darren Waldron Название: Alain Delon: Style, Stardom and Masculinity ISBN: 1501320122 ISBN-13(EAN): 9781501320125 Издательство: Bloomsbury Academic Рейтинг: Цена: 6018.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Few European male actors have been as iconic and influential for generations of filmgoers as Alain Delon. Emblematic of a modern, European masculinity, Delon's appeal spanned cultures and continents. From his breakthrough as the first on-screen Tom Ripley in Purple Noon in 1960, through two legendary performances in Rocco and HisBrothers and The Leopard in the early 1960s, to his roles in some of Jean-Pierre Melville's most celebrated films noirs, Delon came to embody the flair and stylishness of the European thriller as one of France's most recognizable film stars.
This collection examines the star's career, image and persona. Not only focusing on his spectacular early performances, the book also considers less well documented aspects of Delon's long career such as his time in Hollywood, his work as director, producer and screenwriter, his musical collaborations, his TV appearances, and his enduring role as a fashion icon in the 21st century. Whether the object of reverence or ridicule, of desire or disdain, Delon remains a unique figure who continues to court controversy and fascination more than five decades after he first achieved international fame.
Автор: W. Hoston Название: Black Masculinity in the Obama Era ISBN: 1349493333 ISBN-13(EAN): 9781349493333 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Black Masculinity in the Obama Era provides an in-depth examination of the current state of black males and identifies the impact of living in the Obama era.
Автор: McDermott, Monika L., Название: Masculinity, femininity, and American political behavior / ISBN: 0190462817 ISBN-13(EAN): 9780190462819 Издательство: Oxford Academ Рейтинг: Цена: 4750.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a unique analysis of the effects of individuals` gendered personality traits on their political attitudes and behavior. The empirical analyses demonstrate that, regardless of biological sex, individuals levels of masculine and feminine personality traits help to determine their party identification, vote choice, ideology, and political engagement.
Автор: Detloff Название: The Persistence of Modernism ISBN: 0521182468 ISBN-13(EAN): 9780521182461 Издательство: Cambridge Academ Рейтинг: Цена: 6494.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the continued relevance of modernism in the early twenty first century, a time of escalating loss, retribution and desire. Some of the social formations that inspired modernism are still with us, and Detloff argues that the resilient writing of modernist figures offers us insight into our own contemporary traumas.
Автор: Sandy Название: The Persistence of Beauty ISBN: 1848935110 ISBN-13(EAN): 9781848935112 Издательство: Taylor&Francis Рейтинг: Цена: 16843.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This significant collection of essays examines the cultural, literary, philosophical and historical representation of beauty in British, Irish and American literature. Contributors use the works of Charles Dickens, T S Eliot, W H Auden and Stephen Spender among others to explore the role of beauty and its wider implications in art and society.
Автор: Valpy FitzGerald; Judith Heyer; R. Thorp Название: Overcoming the Persistence of Inequality and Poverty ISBN: 1349320870 ISBN-13(EAN): 9781349320875 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: International experts evaluate new policy directions in economic development and poverty reduction, building on the ideas of a pioneer in the new discipline of Development Studies, Frances Stewart. Combing ideas and evidence on technological change, human development and conflict prevention to address the issue of the persistence of inequality
Автор: Evans Название: The Persistence of Gender Inequality ISBN: 0745689914 ISBN-13(EAN): 9780745689913 Издательство: Wiley Рейтинг: Цена: 7920.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Despite centuries of campaigning, women still earn less and have less power than men. Equality remains a goal not yet reached.
Описание: For over a century and in scores of countries, patriarchal presumptions and practices have been challenged by women and their male allies. "Sexual harassment" has entered common parlance; police departments are equipped with rape kits; more than half of the national legislators in Bolivia and Rwanda are women; and a woman candidate won the plurality of the popular votes in the 2016 United States presidential election. But have we really reached equality and overthrown a patriarchal point of view? The Big Push exposes how patriarchal ideas and relationships continue to be modernized to this day. Through contemporary cases and reports, renowned political scientist Cynthia Enloe exposes the workings of everyday patriarchy--in how Syrian women civil society activists have been excluded from international peace negotiations; how sexual harassment became institutionally accepted within major news organizations; or in how the UN Secretary General's post has remained a masculine domain. Enloe then lays out strategies and skills for challenging patriarchal attitudes and operations. Encouraging self-reflection, she guides us in the discomforting curiosity of reviewing our own personal complicity in sustaining patriarchy in order to withdraw our own support for it. Timely and globally conscious, The Big Push is a call for feminist self-reflection and strategic action with a belief that exposure complements resistance.
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