Stefan Hase; Corinna Busch The Quintessence of Sales 9783319870205

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Автор: Stefan Hase; Corinna Busch
Название: The Quintessence of Sales
ISBN: 9783319870205
Издательство: Springer
Классификация:

Политика и политический строй

Стратегическое планирование

Управление персоналом и человеческими ресурсами

Торговля и маркетинг

Теория организации и поведение работника в организации

ISBN-10: 3319870203
Обложка/Формат: Soft cover
Страницы: 131
Вес: 0.23 кг.
Дата издания: 2018
Серия: Quintessence Series
Язык: English
Издание: Softcover reprint of
Иллюстрации: XI, 131 p.
Размер: Book (Paperback Initiative)
Читательская аудитория: Professional & vocational
Основная тема: Business and Management
Подзаголовок: What You Really Need to Know to Be Successful in Sales
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Sales can be seen as the “front line” where key business successes are prepared and put into practice. Sales managers and salespeople, but also professionals from production, technology, and marketing will benefit from the concise presentation of the relevant topics. Having read this book, you should have a good understanding of the key stages of the sales process from acquiring new clients (or selling to old ones) to closing the deal, and be familiar with the most typical sales performance issues described here. Moreover, in order to create a strong sales environment, you will know which qualities are needed both by sales leaders and ideal salespersons, and how to build a winning sales team and a high-quality sales organisation. Finally, by applying the principles of sales-centric business management, you will be readily equipped for immediate and lasting sales success.

Дополнительное описание: Introduction: Essential Sales Know-How.- The Dawn of the Sales Age: A First Basic Understanding.- The Sales Process.- The Sales Environment.- The Sales Team.- Sales Management.- Conclusion: Managing Sales Activities.

The Quintessence of Sales, Stefan Hase; Corinna Busch