Transmedia Knowledge for Liberal Arts and Community Engagement, Jon McKenzie

Автор: Evans Elizabeth
Название: Transmedia Television: Audiences, New Media, and Daily Life
ISBN: 041571236X ISBN-13(EAN): 9780415712361
Издательство: Taylor&Francis
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Цена: 7501.00 р.
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Описание: Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what `television` means in a multiplatform media landscape.

Автор: Gambarato Renira Rampazzo, Alzamora Geane
Название: Exploring Transmedia Journalism in the Digital Age
ISBN: 1522537813 ISBN-13(EAN): 9781522537816
Издательство: Mare Nostrum (Eurospan)
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Цена: 28413.00 р.
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Описание: Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.

Автор: Mcerlean
Название: Interactive Narratives and Transmedia Storytelling
ISBN: 1138638811 ISBN-13(EAN): 9781138638815
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more.Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos.

Автор: McErlean Kelly
Название: Interactive Narratives and Transmedia Storytelling
ISBN: 113863882X ISBN-13(EAN): 9781138638822
Издательство: Taylor&Francis
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Цена: 6123.00 р.
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Описание: Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more.Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos.

Автор: M.J. Clarke
Название: Transmedia Television: New Trends in Network Serial Production
ISBN: 1441165525 ISBN-13(EAN): 9781441165527
Издательство: Bloomsbury Academic
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Цена: 5542.00 р.
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Описание: Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split into two complementary parts, the book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centers of these serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the on-air series themselves. Including interviews with the transmedia workers, this groundbreaking study extends the field of television studies into brand new areas, and brings a 'dying medium' into the 21st Century.

Автор: Carol Vernallis, Holly Rogers, Lisa Perrott
Название: Transmedia Directors: Music/Sound/Image
ISBN: 1501339273 ISBN-13(EAN): 9781501339271
Издательство: Bloomsbury Academic
Цена: 17424.00 р.
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Описание:

Transmedia Directors focuses on artist-practitioners who work across media, platforms, and disciplines, including film, television, music video, commercials, and the internet. Working in the age of media convergence, today's em/impresarios project a distinctive style that points toward a new contemporary aesthetics. The media they engage with enrich their practices - through film and television (with its potential for world-building and sense of the past and future), music video (with its audiovisual aesthetics and rhythm), commercials (with their ability to project a message quickly), the internet (with its refreshed concepts of audience and participation), to larger forms like restaurants and amusement parks (with their materiality alongside today's digital aesthetics). These directors encourage us to reassess concepts of authorship, assemblage, transmedia, audiovisual aesthetics, and world-building.
Providing a vital resource for scholars and practitioners, this collection weaves together insights about artist-practitioners' collaborative processes as well as strategies for composition, representation, subversion, and resistance.

Автор: Bell Christopher E.
Название: Transmedia Harry Potter: Essays on Storytelling Across Platforms
ISBN: 1476673543 ISBN-13(EAN): 9781476673547
Издательство: Mare Nostrum (Eurospan)
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Цена: 6653.00 р.
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Описание: While there has been adaptation - books to films, for example - for more than a century, modern technology and media consumption have has expanded the scope of transmediating practices. Nowhere are these more evident than within the Harry Potter universe. This collection of essays explores the range of Potter texts across a variety of media.

Автор: Karin Fast, Andre Jansson
Название: Transmedia Work: Privilege and Precariousness in Digital Modernity
ISBN: 1138301132 ISBN-13(EAN): 9781138301139
Издательство: Taylor&Francis
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Цена: 5970.00 р.
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Описание: In Transmedia Work Karin Fast and Andre Jansson explore several key questions that frame the study of the social and cultural implications of a digital, connected workforce.

Автор: Freeman, Matthew
Название: Historicising Transmedia Storytelling
ISBN: 0367884712 ISBN-13(EAN): 9780367884710
Издательство: Taylor&Francis
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Цена: 6430.00 р.
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Описание: Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge.

Автор: Evans, Elizabeth (university Of Nottingham, Uk)
Название: Understanding engagement in transmedia culture
ISBN: 1138632791 ISBN-13(EAN): 9781138632790
Издательство: Taylor&Francis
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Цена: 5664.00 р.
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Описание: This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. It is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.

Автор: Evans, Elizabeth
Название: Understanding Engagement in Transmedia Culture
ISBN: 1138632783 ISBN-13(EAN): 9781138632783
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. It is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.

Автор: Kinder Marsha, McPherson Tara
Название: Transmedia Frictions: The Digital, the Arts, and the Humanities
ISBN: 0520281853 ISBN-13(EAN): 9780520281851
Издательство: Wiley
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Цена: 12672.00 р.
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Описание: Presents a collection of essays on the continuing debates over medium specificity and the politics of the digital arts. This book stages debates across essays, creating dialogues that give different narrative accounts of what is historically and ideologically at stake in medium specificity and digital politics.